Simple Secrets w/ Chris Allen

Simple Secrets w/ Chris Allen

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Simple Secrets w/ Chris Allen episodes

  • 20.06.11 | A Good Plan, Violently Executed Now, Is Better Than…

    I know the word “violently” is off-putting to some, so feel free to substitute “passionately,” “aggressively,” or even “haphazardly” in your mind instead.



    A similar quote you might like is, “Imperfect action is better than perfect inaction.”



    I still prefer General Patton’s, though, because I never see myself as being in a state of inaction.



    I can easily convince myself that all my mental plotting and planning is actually taking action, when it’s really not.



    But I can never convince myself that all the gears turning in my head are anything close to actually “executing a plan,” so General Patton gets my butt in gear -- in keeping with his well-deserved reputation.



    • People mentioned in this episode:



    Gen. George S. Patton



    • Books and other resources mentioned in this episode:



    Ready, Fire, Aim



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    6 min
  • 20.06.10 | Achieve Your Meaning Through Creativity, Not…

    See if you remember this TV ad jingle from the seventies:



    “I’m a Pepper, he’s a Pepper, she’s a Pepper, we’re a Pepper! If you drink Dr. Pepper, you’re a Pepper, too!”



    Hey, if you want to be a Pepper, that’s fine.



    One of the keys to life, though, is to not just be a Pepper.



    By all means, go ahead and drink a certain soda, drive a certain car, don’t let anything come between you and a certain pair of jeans – if you remembered the jingle; you’ll remember the jeans ad – but draw the bulk of your identity and self-worth from what you’re putting out into the world, and not from what you’re taking in.



    • People mentioned in this episode:



    Dan Sullivan



    • Books and other resources mentioned in this episode:



    Blue Ocean Strategy



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    6 min
  • 20.06.09 | Work On Your Business, Not…

    Major game-changer!



    This is one of the key takeaways from Michael Gerber’s insightful book, The E-Myth Revisited.



    If I could only recommend one book to someone starting their own business, it would be that one.



    • People mentioned in this episode:



    Michael Gerber



    Dr. Maxwell Maltz



    • Books and other resources mentioned in this episode:



    The E-Myth Revisited



    Psycho-Cybernetics



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    5 min
  • 20.06.08 | The Most Important Story You Tell About Yourself Is…

    This is very similar to one of my other favorite quotes by Henry Ford:



    "Whether you think you can't or think you can, you're right."



    I include this one because it specifically references the power of story, which is actually the title of Sports Psychologist Jim Loehr's book (The Power of Story).



    Always remember, people would rather hear a story than a fact.



    Don't believe me?



    Walk around a bookstore and see how much shelf-space is devoted to fiction verses non-fiction.



    How many of the top-grossing movies this year will be documentaries?



    • People mentioned in this episode:



    Jim Loehr



    Charles Kuralt



    Zig Ziglar



    • Books and other resources mentioned in this episode:



    The Power of Story: Rewrite Your Destiny in Business and in Life



    Jerry Maguire



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    6 min
  • 20.06.05 | Be The Change You Wish To…

    Yes, it's a classic.



    And, boy, is it ever worth reading again.



    Another variation I like, courtesy of Steve Chandler, is to see yourself as the problem in a given situation, even when you know you're not really the problem.



    "Because if I'm the problem," Steve says, "I can also be the solution."



    It's a great way to get those creative, problem-solving juices flowing.



    • People mentioned in this episode:



    Mahatma Gandhi



    Steve Chandler



    • Books and other resources mentioned in this episode:



    None today.



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    5 min
  • 20.06.04 | You Make Your Choices, Then…

    How’s that for a bucket a cold, harsh reality thrown right in your face?



    Truer words were never spoken, though.



    • People mentioned in this episode:



    Jim Rohn



    Bruce Williams



    Dan S. Kennedy



    • Books and other resources mentioned in this episode:



    In Business For Yourself



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    6 min
  • 20.06.03 | Nothing Means Anything Until You…

    If I were a psychologist, my specialty would definitely be Cognitive Psychology, which this quote from Steve Chandler pretty much sums up in just a few words.



    CP focuses on the way we process outside information.



    When we apply faulty reasoning, invalid assumptions, and misconceptions to otherwise neutral events, we end up with “cognitive distortions.”



    Examples are “all-or-nothing” thinking, over-generalizations, and jumping to conclusions.



    The best book I’ve found on the subject is Feeling Good: The New Mood Therapy by Dr. David D. Burns.



    • People mentioned in this episode:



    Steve Chandler



    • Books and other resources mentioned in this episode:



    Feeling Good: The New Mood Therapy by Dr. David D. Burns.



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    5 min
  • 20.06.02 | Discipline Is Remembering What…

    Wow!



    That’s a lot of life-changing power packed into six little words.



    • People mentioned in this episode:



    David Campbell



    • Books and other resources mentioned in this episode:



    Mad Men



    Reality In Advertising



    Psycho-Cybernetics



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    6 min
  • 20.06.01 | We Are Kept From Our Goal Not By Obstacles, But By…

    Do you remember the scene in Raising Arizona where Glen tells a joke, then calls it a “way-homer?” He said it’s because you only get it on the way home.



    I didn’t appreciate the brilliance in this quote at first, but it stayed with me. I now put it right up there among the all-time greats.



    • People mentioned in this episode:



    Robert Brault



    • Books and other resources mentioned in this episode:



    Raising Arizona



    Good To Great: Why Some Companies Make The Leap… and Others Don’t



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    7 min
  • 20.05.29 | Feelings Are What You Get, For Thinking…

    Sure seems like we live in a world governed more and more by feelings, doesn’t it?



    Since so much hinges on them, it would be pretty helpful to know where they come from.



    Well, this quote sums it up best.



    • People mentioned in this episode:



    Marilyn vos Savant



    • Books and other resources mentioned in this episode:



    None today.



    • About Simple Secrets and its founder, Chris Allen:



    Simple Secrets is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.



    We collaborate with a hand-selected group of private practitioners – veterinarians, dentists, architects, and others – to maximize their incomes and allow them more focus, freedom and fulfillment:



    What do we mean by “private practitioner?”



    Usually, that’s a small business owner who’s earned the distinction of having letters after their name.



    Simple Secrets was founded in 2015 by award-winning direct response marketer and entrepreneur Chris Allen.



    In the pre-Internet 90’s, Chris developed and sold millions of dollars worth of physical products on radio and TV, then used his same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002.



    For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).



    Today, Chris and his team enjoy helping a select group of private practice professionals through his profit and growth consultancy, Simple Secrets, LLC.



    • Don't forget your FREE GIFTS!



    If you own a private practice or small business, click the link below for FREE GIFTS guaranteed to make you more money with less stress...



    SimpleSecrets.com




    5 min

About Simple Secrets w/ Chris Allen

From the publisher's feed

Do you have a private practice? Would you like more money and less stress? This podcast is for you. Simple Secrets is a Profit+Growth Consultancy for degreed professionals. We collaborate with a…