Why You Hate Sales

Simple Ways I Keep My Customer Acquisition Costs Under 5% | E59


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Do you desire to see your profit margins go up, stay the same, or maybe steady out a bit more? Do you wish it felt easier to acquire new customers? Do you want to outsource more of your lead generation?

My goal for you today in listening to this episode of People Over Profit is to decide which of the strategies we talk through today are the best fit for you in terms of keeping expenses low and profits high.

The examples I’m sharing are ones I’ve personally used to keep my profit over 80% and my costs of customer acquisition between 1-3% my lifetime customer value.

Today on the People Over Profit podcast, we’re going to talk about:

  • A simple method for calculating customer acquisition costs

  • Ways to set goals that support your highest profits

  • Strategies for blending offers to increase revenue

  • Creative ways to add more value with less effort

  • If you’d like to increase your profits or lower your costs of lead generation, this episode will be a game changer for you!

    Love this episode? Give it a 5-star review! Your feedback means so much to me and shows me you want to keep learning + growing together!

    Also, make sure to hit subscribe so you never miss an episode.

    And if you’d like to master sales skills with me, register for my free mini course, “How to Sell Anything to Anyone” at justinebeauregard.com.

    In the meantime, you can connect with me + follow the People Over Profit movement on Instagram (@JustineBeauregardCoach)!

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    Why You Hate SalesBy Justine Beauregard

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