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Arise Sir Goldenballs. With David Beckham all set to receive a knighthood, David Yelland and Simon Lewis look at whether it's possible to use PR to get yourself a major honour.
Whisper it quietly, but there might be things you can do to, let's say, maximise your chances.
Also, in the extended edition on BBC Sounds, they look at how to spin a change of direction after a week of high-profile U-turns.
And they discuss what other campaigners could learn from Jamie Oliver as he sets his sights on how the education system treats kids with dyslexia.
Producer: Duncan Middleton
By BBC Radio 44
2424 ratings
Arise Sir Goldenballs. With David Beckham all set to receive a knighthood, David Yelland and Simon Lewis look at whether it's possible to use PR to get yourself a major honour.
Whisper it quietly, but there might be things you can do to, let's say, maximise your chances.
Also, in the extended edition on BBC Sounds, they look at how to spin a change of direction after a week of high-profile U-turns.
And they discuss what other campaigners could learn from Jamie Oliver as he sets his sights on how the education system treats kids with dyslexia.
Producer: Duncan Middleton

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