Live from the 2025 Small Business Success Summit in Tampa, this episode of Small Biz Florida features a powerful conversation with Dr. Wendy Norfleet, founder of Norfleet Integrated Solutions. Drawing from her experience managing multi-billion-dollar departments and her passion for empowering small businesses, Dr. Norfleet shares critical insights on what it truly takes to grow a business successfully. She breaks down the importance of strategic readiness assessments, understanding your financials, and knowing when and how-to scale. The discussion also highlights cash flow challenges, how to access capital for large contracts, and why business owners must shift from working in their business to working on their business. Whether you're thinking about expansion or already facing growing pains, this episode delivers clear, actionable strategies for sustainable success.