In order to survive every business owner must take steps to promote their business. The biggest problem I’ve noticed that a lot of business owners go about promoting their business, but won't take the extra step to gain information on the people benefiting from their promotion...aka your customers. See how to avoid the two mistakes most business owners make that could cost them thousands.

When helping small business owners I kept noticing the same problem over and over again. Are you guilty of this too?

In the midst of all the turmoil, I've recently discovered that the "problems" we are facing are so layered but they stem to our thinking.  The question then becomes where are the ideas coming from that can impact how we think about business and even our loved ones.

I was caught by surprise when I was listening to some Youtube when this advertisement sucked me in.  It was such a clever ad it is a great example for all of us to use in our business.  Are you using any of these techniques to help grow your business?

The goal of social media isn't just to make noise...people want deeper relationships with you & your business but most people never take the time to offer people more of want they want...so we just keep making noise.

Do what everyone does & you get the results of the masses.  I had to learn this lesson the hard way, to place my decisions on principles instead of fads or hype.  This costly lesson taught me not only how to think for myself but to recognize running in the pack may feel safe until something explodes right in the middle of it.

Trying to Get A Better Understanding of the Small Business Stimulus package & who is eligible for the $349 Billion as a business owner.

It's important that our businesses find ways to share what we are doing to keep the public safe and look for alternative ways to inform our customers, give them great service & keep them safe! The question is what are you doing to help prevent having to close your doors?

Covid-19 has affected everyone & their businesses across the globe.  While I do not enjoy this process, I do believe there are opportunities if one has the ability to think of new ways to ensure their customers' safety & business survival/success. 

Please understand...I believe business is one aspect of our lives.  I wish everyone the best during these trying times including safety for you & your family.

When it comes to running a small business, there are so many variables to "create" that successful formula.  Recently, I realized while diving into every technique & formula that I was the biggest inconsistent variable demising my own success. Today...I share some of my shortcomings in hoping it can help others see the stopping patterns of their own success.