Smart Leaders Sell Podcast

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

We are all aware that 2020 has not exactly been as promising as it should have been.

As well as battling with the global pandemic, the impending death of the high street and having to adapt our lifestyles to the challenges we are currently facing, we are inevitably looking at another recession.

Which is why Jess is sharing with you the sales and marketing trends that we should be moving forward with to help this year be a successful one for you.

Jess is sharing with you:

• The importance of focused and concise messaging, be clear on what you are going to do and who you are going to help achieve their goal. 
• How and why B2B is going to be the biggest sales trend by the end of this year, they have a survival plan in place and you need to be part of it
• Why influencer marketing is on the decline and what actions you should be taking to combat this

Quotes:

'The word recession is almost synonymous with the word opportunity.'

'As entrepreneurs, we're primed for crisis. And that's a great thing, isn't it?'

'Be a specialist now, you can change your specialism as your business grows.'

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

It's all about size... do you spend hours each week just adding anyone to Facebook to bump up your numbers, do you really think you need thousands of social media followers to hit those sales figures? 

Of course you don't, it's time to stop panicking about increasing your audience size and listen to Jess on why it's just not as important as you think it is. 

She's sharing with you how to check your conversions, the costs involved and business models while breaking down the myths that you really need a huge audience to gain sales.

Tune in to this episode for info on:

• Business models, what type are you building and how your audience size is going to be determined from them
• Do you really need to grow your audience numbers or should you try checking your conversion rates instead?
• Money! I'm always talking about money but you really need to work out all the extra costs involved on building and maintaining a higher audience

Quotes:

'It became harder than ever to stand out as an online business owner to cultivate and create an audience that was different.'

'You can grow an incredible business completely organically if you are super clear on who you are selling to, what you are selling them and your message around that.'  

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Janet Murray

Build Your Online Audience Course

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Have you ever wondered whether you should be using LinkedIn to generate leads? And if you have - you've probably then gone down the rabbit hole of building the perfect profile and worrying about what content you need to be posting... 

That's why for this episode, I've brought my favourite LinkedIn experts, Jamie and Janine Capaldi to the show. Jamie and Janine are a husband and wife team, running an incredible LinkedIn Lead Generation business. They teach organisations how to make the most of LinkedIn to generate consistent, high quality leads using their social selling system.

In this episode, we discuss;

• Why everyone is migrating to LinkedIn - and whether or not it really is for everyone to use successfully.
• What social selling is - and why service based business owners need to be implementing it for maximum LinkedIn lead generation success.
• Whether LinkedIn pods are helpful or harmful to your LinkedIn activity

Not only that, but they share the 'behind the scenes' of what it looks like to use LinkedIn as a primary platform in the current economy.

So if you've been waiting to be wowed on a social media platform that is famed for being simple and profitable? Take a listen.

You can check out Jamie and Janine here: https://janinecapaldi.com/

And if you want help to skyrocket your sales? Click here to grab one of my free three spots each month: https://jessicalorimer.as.me/Supersize-Your-Sales-Session

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Have you got a 'Business Birthday' coming up or are you just starting out with your vision?

Either way this podcast party episode is just for you as Jess is sharing her knowledge of the last six years with you, from planning your business to talking about revenue.

It's the ins and outs, the highs and lows, everything you want to know about starting your business and the importance of how you achieve the journey to financial success.

It's 45 minutes of your time, do you really want to miss out?

In this episode we are talking:

• Why you should stop focusing on the bigger picture, everything that will impact it is going to change
• Creating the business you're going to fall in love with over and over again
• Don't be shy about making a profit, it's a business not a hobby

Quotes:

"I took on so much guilt for the actions of others, that actually, I probably held my business back more than I needed to."

"I knew that it was about prioritizing the things that I would enjoy, you know, and for me that was about really going into depth on a topic, being well known and being the category of one expert for that topic in my industry."

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Converting Corporates 2020

http://bit.ly/ConvertingCorporates2020

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Fear can drive people apart, create agitation, instability, unease and, as well as being scary on a personal level, it can be massively detrimental to your business.

Which is why Jess is sharing her insights today on how to overcome these negativities and start doing the practical things which will carry on driving your business forward during any periods of uncertainty.

Jess is sharing with you:

• Recognising different types of fear and how you can specific opportunities can be created from them
• Why now is the time to be perfect in an imperfect way
• How focusing on positivity within yourself and your clients will drive your business forward in terms of revenue and brand visibility 

Quotes:

" Not being able to operate in as much control as we normally would, that's really scary for people but it's also something that can be a powerful motivator. "

" It's about what simple actions can I take each day that are going to get me moving forward to my goal, and that are actually achievable. "

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Converting Corporates 2020

http://bit.ly/ConvertingCorporates2020

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Corporate organisations are still buying and they need you and your specialism more than ever but don't get sucked into spending all your budget on paid strategies to get the results you want until you've listened to this episode.

As well as the following Jess is explaining why using 'advanced' content is a myth when it comes to selling.

Jess is sharing with you:

• The meaning behind 'Advanced Sales Strategies.' Why and when people buy into them  
• Understanding why you aren't getting the results you want, it's all in the basics
• How by being consistent with your sales will help you get the results you are looking for

Quotes:

"Advanced sales strategies, with air quotes here, people often say advanced but they don't necessarily understand that advanced means paid."

" You know, in terms of advanced sales strategies, you're looking at Advanced sales psychology, you're looking at honing the existing sales skills that you already have."

Please note that, due to the current situation Atomicon will now be a virtual event.

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Converting Corporates 2020

http://bit.ly/ConvertingCorporates2020

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Are you concerned in the midst of the Coronavirus that now just isn't the right time to add a new revenue stream to your business? What would you say if I told you it's absolutely the best time ever?! 

Before you do anything take a listen to the latest Smart Leaders Sell podcast where I explain exactly why now is the right time to add that extra stream to your business.

As ever I love getting your feedback so If you enjoyed the episode don't forget to leave a review and I'll give you a shout out.

In this episode we are discussing:

• When and why it's a great time to add a corporate revenue stream to your business
• Being an early adopter will make your business work for you

Quotes:

"When things go wrong that's when key investments are made because companies have to survive this."

"Other people's opinions do not pay you, therefore they don't really have a place in your business."

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

Free Masterclass Webinar Link 17th April

https://bit.ly/corporatemasterclass

The C Suite ®

http://bit.ly/The_C_Suite

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Well I can't say anything else other than my guest today is something of a personal hero to me. I am so appreciative that he made time to join us on today's episode.

Brian has been creating insightful and impactful content over the years that I have consumed and been genuinely interested in. 

He is a keynote speaker who definitely inspires, motivates and educates businesses on how to leverage emerging technologies and digital marketing to stand out from the noise and engage with customers of all ages.

In this episode we are discussing:

• How to overcome how challenging it can be in the online marketing space to actually navigate and and go into a different direction
• Creating your business path to success in your own way, it's ok to be unique and to find your niche

Quotes:

"Part of the beauty of the world we live in today is that carving out your path to business success can be really as unique as you want it." - Brian

"I love selling things, I would sell literally anything. You give me anything and I'll sell it to somebody because I just enjoy it. " - Jes

"My success has really been, how do I find a change agent, or someone within the company that identifies a business value or business goal that I can help them accomplish?" - Brian

Please note that, due to the current situation Atomicon will now be a virtual event.

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

http://bit.ly/The_C_Suite

Sales Scripts and Objection handling guides

http://bit.ly/SS-and-OH-Guides

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

Converting Corporates - The Event

http://bit.ly/ConvertingCorporates2020

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Are you a natural salesperson?

Do you struggle with sales, are sales activities not your 'thing' or  perhaps you just aren't selling yourself in the best way.

Stop beating yourself up about it, it might surprise you that you're actually a great salesperson but you're just being far too critical of yourself.

Whichever group you think you fall into Jess is taking you through a 'check in' on the podcast today. Tune in to find out if you are really a good sales person - or whether you need to up your activity to become one.

Sharing the following with you today:

• Are you getting the results you really want? What action plan should you be putting into place?
• Having a positive mindset, get motivational and be realistic about your targets.
• How to get your audience to engage with you.

Quotes:

"Because I also don't believe that inherently, there are people out there who cannot sell. It's not true. You know, we don't say to kids, oh, well, you fall over a few times so you probably should just give up on the whole walking idea."

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

https://smartleaderssell.com/thecsuite/ 

Sales Scripts and Objection handling guides - http://bit.ly/SS-and-OH-Guides

List Building Legend 

http://bit.ly/List-Building-Legend-Course

Smart Leaders Sell

https://smartleaderssell.com/

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

Converting Corporates - The Event

http://bit.ly/ConvertingCorporates2020

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.

**I am now over on the Selling To Corporate Podcast: http://bit.ly/Apple-Selling-To-Corporate-Podcast. Head on over if you are interested in adding a corporate revenue stream to your business**

**Have you ever considered starting a podcast? My podcast producer and I have put together everything you need to know to get your very own podcast off the ground! Check out Podcasting That Pays today: http://bit.ly/Podcasting-That-Pays!**

Have you spent hours creating self study courses for your clients but not had the feedback or engagement that you had hoped for?

Or have you tried courses yourself but find they always end up stuffed under all the other bits and bobs you might get around to one day?

Have you ever wondered why that is? Is the course not really what you expected, not engaging or stimulating enough or is the content really just plain boring?

Fortunately Jess is going to change all this for you, check out what she's sharing with you on today's episode how to get your course to be the one people want to buy and complete!

• What you should be concentrating on to create user focused content, stop bombarding people with information they can't digest
• How can you make your course more interactive, it's got to be enjoyable for your audience to keep them motivated
• What is a passive or semi passive course and how it can help you

Quotes:

" Make sure that you are creating courses that are impactful, insightful, simple and ultimately that you're always doing the best for your learners." 

Remember, reviews help us to let more people know about Smart Leaders Sell, so please take a moment to leave a review on your podcast player! https://smartleaderssell.com/how-to-add-an-podcast-review/

Email Jess

[email protected]

The C Suite ®

https://smartleaderssell.com/thecsuite/

Smart Leaders Sell

https://smartleaderssell.com/

Membervault Affiliate Link

Products and Courses

https://smartleaderssell.com/products-and-courses/

Selling To Corporate FB Group

https://www.facebook.com/groups/sellingtocorporate/

Converting Corporates - The Event

http://bit.ly/ConvertingCorporates2020

More Jess!

www.facebook.com/JessicaLorimerSuccessCoach/

linkedin.com/in/jesslorimer

https://www.instagram.com/jess_lorimer/

Content Disclaimer

The information contained above is provided for information purposes only. The contents of this article, video or audio are not intended to amount to advice and you should not rely on any of the contents of this article, video or audio. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of this article, video or audio. Jessica Lorimer disclaims all liability and responsibility arising from any reliance placed on any of the contents of this article, video or audio.

Disclaimer: Some of these links are for products and services offered by the podcast creator.