Smashing Self-Employment - Marketing and productivity help if you're self-employed.

You may have heard that content is King.
And, if you want your website to do well in the search engines, you need to be creating regular content (usually blog posts).
But that's not the whole picture.
When you’ve created a new content item you need to be sharing it out on your own social media.
If the sharing brings traffic back to your website, then it will give Google a good indicator that this content item is popular.
And as a result, because of the additional traffic, you get additional points in the search rankings.
So, don't just create content; share it.
And then share it some more.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

We're often asked "how frequently should you send out marketing emails" and there's no really simple answer.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

I heard a saying that "Life happens when you're planning on doing something else!"

And when you're self-employed it can have a huge impact on your ability to get stuff done.

The challenge for many people is to avoid giving yourself a hard time when your business activity is derailed by life.

So, a few things to bear in mind are:

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

Gary Foster (https://www.linkedin.com/in/thegaryfoster/) is a Sales Hypnotist, sales trainer and salesman.

In this interview he shares his thoughts on:

LET'S CONNECT:

Web: smashingselfemployment.com

YouTube: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

In this interview with Daria Williamson (www.dariawilliamson.com) you'll learn how to work on your strengths and delegate out the things you don't enjoy and don't leave you energised.

As self-employment people we end up doing a lot of stuff we don't enjoy (such as book-keeping) and these tasks often get left until the last minute, which causes stress.

Or we won't even start things because they simply don't excite us and don't give us energy.

Another thing is that we reluctantly do the boring stuff that goes with being self-employed. For example; not everyone is excited by marketing, so it often gets left or isn't done with real enthusiasm.

So, listen to Daria's insights and start working to maximise your strengths and love the work you do.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

Our mind and body regularly need time to recover and refresh from the working week. And a weekly day off is the ideal way to do it.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

You can save yourself a tonne of time and money if you follow these steps to make sure you start a marketing campaign the right way.

The aim is to make sure that every campaign provides a profitable return on investment as quickly as possible.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

This episode is sponsored by Social Media Me.

Social Media Me is an online community which is home to easy, online courses. Their course, Facebook Ads for Small Businesses will help teach you everything you need to know in order to set up, run and analyse your own Facebook Ads.

No more expensive marketing agencies, this course has been designed for small businesses, to grow their business themselves. The course is 100% online, and you can watch and re-watch videos as many times as you like. It's a one-fee too, so once you've paid, there's nothing to worry about. Most members make that money back on their first campaign too!

Find out more here: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3uFjH8k⁠⁠⁠⁠⁠

These days websites are all about content.

Decent content gives you a better chance of outranking your competitors in the search engines.

And the best way to do this is to write regular blog posts.

The challenge is that blogging takes time.

So, in this episode we share a few ideas on how to create blog posts in less time.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

This episode is sponsored by Social Media Me.

Social Media Me is an online community which is home to easy, online courses. Their course, Facebook Ads for Small Businesses will help teach you everything you need to know in order to set up, run and analyse your own Facebook Ads.

No more expensive marketing agencies, this course

Find out more here: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3uFjH8k⁠⁠⁠⁠⁠

Your marketing should be a process, just like the rest of your business.⠀

In fact, the more you make a system/process out of your marketing the easier it will be to do and more effectively it will help you to (win and keep) customers.

You see, successful businesses run on processes.

The more efficient and effective these processes, the easier it is to manage and grow a business.

So, your mission should be to work out a successful process for your marketing.

Look at what you do, how often it's done and what kind of results you get from it.

Schedule your activities and monitor the results.

It's simple but not always easy.

Check out this episode on being Consistent in your marketing:

https://podcasters.spotify.com/pod/show/auckland-business-builders/episodes/The-Key-To-Marketing-Success-Be-Consistent-e2e855e

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

This episode is sponsored by Social Media Me.

Social Media Me is an online community which is home to easy, online courses. Their course, Facebook Ads for Small Businesses will help teach you everything you need to know in order to set up, run and analyse your own Facebook Ads.

No more expensive marketing agencies, this course

Find out more here: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3uFjH8k⁠⁠⁠⁠⁠

Rich Ellis, of Fit 4 Life, share his tips on how to prioritise your wellbeing when you're self-employed.

LET'S CONNECT:

Web: smashingselfemployment.com

Insta: @smashingselfemployment

LinkedIn: @karlcraigwest

Get the Smashing Self-Employment book : https://amzn.to/2GiBBEL

This episode is sponsored by Social Media Me.

Social Media Me is an online community which is

No more expensive marketing agencies, this course

Find out more here: ⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/3uFjH8k⁠⁠⁠⁠⁠