Social Geek
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Social Geek episodes

  • Get in Front of Your Target Audience With FB & Twitter Ads

    Katie Roberts was such a wealth of information during last week's show, we're having her back! She'll finish our discussion on Facebook Ads and tell us everything we need to know about Twitter Ads!

    Katie is responsible for leading strategic social media initiatives for several global universities at Laureate Education, Inc. In her time at Laureate, she grew the Walden University facebook community from less than 8,000 fans to more than 160,000 in 2 years, maintaining target demographic and 10%+ engagement. Katie owes the teams' success to creating a content strategy focused on several areas of the student lifecycle from prospect to student, alumni and referrals. Additionally, Katie lead the charge in establishing a robust facebook advertising campaign targeting prospects, students, and employees of partner companies. While managing the facebook advertising strategy, Katie and team were able to see engagement numbers soar, 200+% community growth year over year, and have a positive impact on lead generation and website traffic.

    1 hr 1 min
  • Everything You Need to Know About Facebook Advertising

    This week, AK & Deb will be joined by guest, Katie Roberts.

    Katie is responsible for leading strategic social media initiatives for several global universities at Laureate Education, Inc. In her time at Laureate, she grew the Walden University facebook community from less than 8,000 fans to more than 160,000 in 2 years, maintaining target demographic and 10%+ engagement. Katie owes the teams' success to creating a content strategy focused on several areas of the student lifecycle from prospect to student, alumni and referrals. Additionally, Katie lead the charge in establishing a robust facebook advertising campaign targeting prospects, students, and employees of partner companies. While managing the facebook advertising strategy, Katie and team were able to see engagement numbers soar, 200+% community growth year over year, and have a positive impact on lead generation and website traffic.
    Tune in this week to learn more about best practices for optimizing facebook ads for performance, using different ad types to create a lead nurturing cadence, targeted ads aimed at community growth and engagement, integrating facebook advertising with other channel marketing efforts, and much more!

    1 hr 1 min
  • Build a Brand with Social Media

    AK Stout and Deb Evans welcome Matt DeBusk, VP Brand Development of Great Wraps. Matt is responsible for branding and expansion activities related to the nationwide expansion of Great Wraps restaurants.

    Join AK and Deb as Matt shares his strategy on the "good" use of social media to expand Great Wraps by using "great" opportunities social media offers to build a stronger brand.
    Stick around for the last 15 minutes of the show when AK and Deb #GeekItOut as they demonstrate their geekery sharing Websites and apps that will amaze you!
    Follow Deb and AK on Twitter using #SocialGeekRadio to post your questions. And if you have guests and/or topic suggestions for the show, let them know!
    Social Geek Radio is sponsored by Deb Evans Consulting and Saying It Social.

    1 hr 1 min
  • Effectively Grow Your Business Network Using Online Methods

    Joining AK Stout and Deb Evans is one of Social Geek Radio's popular guests, Dave Delaney. Dave is the author of New Business Networking: How to Effectively Grow Your Business Network Using Online and Offline Methods.

    During the show, Dave will share:
    How to grow your network before you need it. How to best use Facebook to grow your professional relationships and strengthen your career. How to network on Instagram. How to live and die by your database
    Join the conversation on Twitter and Facebook using #SocialGeekRadio
    Social Geek Radio sponsors: Deb Evans Consulting and Saying It Social

    1 hr
  • Managing a Media Diet

    What does your media diet look like? How many calories (social information) do you consume in one day?

    Join Deb Evans this week as she chats with James Buckley, Director of Digital Sales at Cox Target Media (Valpak & Savings.com). James says, "All too often we pay little if any attention to what watch, read and consume both online and off." He will outline several steps you can take now to alter your "media diet" and make the most of what we all know is limited time in day.
    Follow James on Twitter, Google+ and/or subscribe to his blog but don't forget to tune in on Wed, July 3rd!
    Join the discussion on Facebook and Twitter using #SocialGeekRadio
    Social Geek Radio is sponsored byDeb Evans Consultingand Saying It Social.

    58 min
  • Social Media and Business Communication

    Deb Evans will be joined by Susan Young, Get In Front Communications. Susan is the author of The Badass Book of Social Media and Business Communication 

    During the show Susan will share:
    8 tools to finding the content people really want 7 reasons you should invite guest blog posts 7 ways to be a kick-ass blogger 8 ways to increase traffic to your blog
    If they get through all of that content then Deb will host the GeekItOut segment in AK Stout's absence and share apps and Websites that you may not be aware are trending today!
    Join the conversation on Facebook and Twitter using #SocialGeekRadio 
    Social Geek Radio Sponsors: 
    Deb Evans Consulting and Saying It Social

    1 hr 1 min
  • Video Storytelling

    Join guest Chris Yates, Huddle Productions as he shares the secrets to using video production for storytelling. Chris has 20 years of broadcast tv experience while winning 4 Emmy's as a reporter, anchor, producer, editor and videographer. Chris knows what it takes to build an online presence to build an audience.

    Join the conversation on Twitter and Facebook using #SocialGeekRadio.
    You can follow @chrisyates11, @DebCE and @AKStout18 on Twitter and on Facebook:
    https://www.facebook.com/HuddleProductions
    https://www.facebook.com/socialgeekradio
    Social Geek Radio is sponsored weekly by Saying It Social, LLC and Deb Evans Consulting, LLC.

    1 hr 1 min
  • Locate & Get on the Radar of Your Target Audience w/ Twitter

    This week on Social Geek Radio, Deb will pick AK's brain about how to use Twitter to locate and get on the radar of your target audience. 

    We will discuss:
    Helpful Twitter appsUsing Twitter lists effectivelyMaking the most of your competition on TwitterKeyword alertsand more!
    Tweet your questions in advance using the hashtag #SocialGeekRadio and/or bring your questions to the chat room during the show.
    During the last 15 minutes AK will discuss cool tools, websites, and apps during 'Geek It Out'. You won't want to miss her pick for App of the Week!
    Social Geek Radio is sponsored by Deb Evans Consultingand Saying It Social.
    Keep up with us on Facebook and follow @akstout18 & @DebCE on Twitter!

    1 hr 1 min
  • Young Entrepreneur Uses Social Media

    Join AK Stout and Deb Evans as they interview Dana Slayton, Composer, Singer and 8th grade student. Dana was recently accepted into the People to People Student Ambassador Program.   Dana will participate in the program to travel overseas in the European Heritage Program exploring seven countries; to learn more about their history and culture over the course of 21 days.

    Dana will share how she is building an awareness of the program and raising funds: 
    Composing and performing her own songs. Producing Storms Pass  album and publishing to  iTunes.   News coverage Live performances
    Join the conversation on Twitter and Facebook. Post your questions using #SocialGeekRadio by following @AKStout18 and @DebCE.
    After the interview, AK will host GeekItOut and share unique Websites and Apps to help you grow your business and build awareness.
    Social Geek Radio is sponsored by Saying It Social and Deb Evans Consulting, LLC.
     

    1 hr 1 min
  • Creating Opportunities With Social Media

    Nick Smoot, Founder, HereOnBiz, introduced his app to the Social Geek Radio audience ten months ago http://bit.ly/18uwhCE HereOnBiz is a mobile app that identifies people in your professional network who are nearby, for connecting while traveling. 

    Nick rejoins AK Stout and Deb Evans to share what is new with HereOnBiz and how he and his team are creating opportunities for business professionals worldwide. 
    HereOnBiz was recently mentioned in Entreprenuer's magazine in the "100 Brilliant Companies" article http://www.entrepreneur.com/article/226680
    During the last 15 minutes of the show, AK will share her App of the Week, and other cool tools and sites in the very popular #GeekItOut segment
    Join the conversation on Facebook or follow AKStout18 and DebCE and tweet your questions! 
    Social Geek Radio sponsors: 
    SayingItSocial and Deb Evans Consulting, LLC
     

    1 hr 1 min

About Social Geek

From the publisher's feed

Hello Geeks. Social Geek is the most popular Franchise podcast. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

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