Social Geek
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Social Geek episodes

  • Embracing a SoLoMo Mentality for Your Business

    This week, AK Stout & Deb Evans will interview Sterling Mckinley, Entrepreneur, Online Marketing Expert, CEO, Speaker & Blogger. Sterling has over 10 years of experience in online marketing which includes search engine marketing, online lead generation and web site development. Sterling’s experience encompasses working directly with small business owners & corporations helping them get more clients using online marketing.

    During the show, we will discuss questions such as:
    -Is social media mobile?
    -What does SoLoMo stand for?
    -What kind of content do on-the-go consumers want to see?
    Following the interview, AK will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek!
    Social Geek Radio Sponsors:
    Deb Evans Consulting, LLC and Saying It Social, LLC
    Follow along with @DebCE & @AKStout18 and tweet comments and questions using #SocialGeekRadio
    Don't forget to join the conversation on Facebook!

    1 hr 1 min
  • Building on the Potential of Twitter w/ Tools & StoryTelling

    This week Deb Evans and AK Stout interview Kelly Kim. Kelly is co-founder of Twylah – a startup company and content marketing platform.  A popular guest on top blogs, chats, radio shows, and more, Kelly is known for her knowledge of new media business and her leadership in marketing for big brands and celebrities.  Prior to founding Twylah, Kelly was a development officer at Northwestern and Stanford universities.  She received a Bachelor of Arts and Master of Arts in English from Northwestern University.

    During the show, Kelly will address questions such as:
    - What are your best tips for creating a great brand presence on Twitter (and Twylah)?
    - Why is storytelling important for brands? 
    - What are some of the biggest mistakes you see people making on Twitter and in their Twitter marketing efforts?
    SGR Sponsors:
    Deb Evans Consulting, LLC and Saying It Social, LLC
    Follow along with @DebCE & @AKStout18 and tweet comments and questions using  #SocialGeekRadio. 
    Don't forget to join the conversation on Facebook!

    1 hr 2 min
  • Creating and Cultivating Brand Ambassadors

    This week AK will be interviewing Walt Rampata, Chief Marketing Officer at SocialToaster. 

    In 1999 Walt co-founded digitalorganism, an Interactive Multi-Media Marketing Company. He was the mastermind behind the company's strategic focus. Since digitalorganism, Walt has worked to help organizations construct, grow and manage their interactive and online marketing operations. Today Walt manages all marketing related activities for SocialToaster.
    During this episode, Walt will answer such questions as:
    How do you identify brand ambassadors/Super Fans?
    What is the quickest way to grow your Super Fan base?
    Social Geek Radio Sponsors:
    Deb Evans Consulting, LLC and Saying It Social, LLC
    Follow along with @DebCE,  @AKStout18 and tweet comments and questions using  #SocialGeekRadio
    Don't forget to join the conversation on Facebook!

    1 hr 1 min
  • Life is Better With Friends

    Tune in and meet CEO and Founder of DejaVu, Keith Murphy. 

    Deja Vu is an application that makes your mobile social by bridging the gap in local search, combining check-ins from your Facebook friends with deal sites like Groupon and Living Social, and including consumer reviews for all locations provided by Yelp!. In local search, we’re able to show you if your friends have been to any of the places around you and see if there are any deals — with the click of a button! Deja Vu also has the ability to see where friends have previously checked-in and get personal reviews for those locations.
    Following the interview with Keith, AK Stout will GeekItOut and share App of the Week and cool tools and Websites to help YOU get in touch with your inner geek!
    Social Geek Radio Sponsors:
    Deb Evans Consulting, LLC and Saying It Social, LLC
    Follow along with @DebCE,  @AKStout18 and tweet comments and questions using  #SocialGeekRadio 
    Don't forget to join the conversation on Facebook!

    56 min
  • Harnessing People Power Behind Charities with an App - Pt 2

    Due to technical difficulties the original interview with Gene Gurkoff, Charity Miles was not recorded.

    If at first you don't succeed then try again so join AK Stout and Deb Evans as they interview Gene Gurkoff (Founder, CEO) the entrepreneur and lawyer who conceived of Charity Miles.  After graduating Harvard Law School in 2004, Gene practiced corporate law for two of the world’s most respected law firms.  At the same time, Gene represented several charities pro bono and became the pro bono General Counsel to The Michael J. Fox Foundation for Parkinson’s Research.
    Gene has run in over thirty marathons and five Ironman triathlons to raise money and awareness for Team Fox in honor of his grandfather who has Parkinson’s.
    Tune in and learn:
    What is Charity Miles and why was it developed? What charities are part of Charity Miles? Will the app work inside? What are the future plans for Charity Miles?
    Social Geek Radio Sponsors:
    Saying it Social, LLC and Deb Evans Consulting, LLC

    1 hr 1 min
  • Are You A Brandividual?

    After reading The Tasti D-Lite Way: Social Media Marketing Lessons for Building Loyalty and a Brand Customers Crave,  both AK Stout and Deb Evans knew that they could dedicate an entire show around the book.

    Join them as they interview BJ Emerson, VP Technology, Tasti D-Lite and co-author of the Tasti D-Lite Way.
    Find out why AK spent a Saturday evening reading the book and says that it was a page turner. Did you know that she live tweeted while reading? A summary of her tweets can be found here: The Tasti D-Lite Way: A Twitter Summary
    By the end of the show, you will learn what and how to become a "brandividual".
    Show Sponsors:
    Saying It Social, LLC and Deb Evans Consulting, LLC

    1 hr 10 min
  • Building Online Franchise Communities Around the World

    AK Stout and Deb Evans will be joined by Andy Steggles, President of Higher Logic, a social media and mobile software company. Andy is also the author of "Social Networking for Non-Profit: Increasing Engagement in a Mobile and Web 2.0 World  http://higherlogic.com/snfnp.

    Andy will share how to connect, collaborate, engage and empower franchisees with a connected digital community. “An engaged community converts to better retention, more effective recruitment and higher revenue”.
    We will learn how a Social CRM (an online platform for creating private and secure communities) builds engagement and sharing within an organization. He will also share how a Social CRM can bring new life to conferences and engagement with local communities.
    Join the Conversation
    Tweet your questions using #SocialGeekRadio or join us in the chatroom live. Don’t forget to engage with us on Facebook where we post social technology tips and tricks. If you missed previous #GeekItOut segments, check out our Pinterest board.
    Social Geek Radio Sponsors
    Saying It Social, LLC and Deb Evans Consulting, LLC

    1 hr 1 min
  • The Most Critical 6 Months in the History of the Social Web

    What do Microsoft, Black & Decker and Bayer have in common?  Not very much, except this: when they want to know what's about to happen in the social media realm, they turn to Matt Goddard.

    Goddard, founder and Chief Executive Officer of R2integrated, is among the top tier of forward thinking visionaries in the digital and social marketing field.  A regular speaker at major conferences and counsel to multinational corporations, Goddard isn't interested in the next hot social network or the latest fad technology.  His obsession?  Understanding the trends that will shape social media for the next decade – and making certain his clients benefit.   Now, for the first time, Goddard is making public his predictions for the near future.  His reason? “We're entering the most critical six months in the history of the social web.  What I see coming has opportunities – and pitfalls – that must be addressed now, for the general good of brands, consumers and the social web as a whole."

    1 hr 1 min
  • Connecting Women in Business

     

    Join AK Stout and Deb Evans as they interview co-founders Kim Oksenberg and Meredith Dennes of Project Eve.
    Project Eve is a social media platform dedicated to supporting, promoting, and celebrating female entrepreneurship and women owned businesses. The core of their platform is a social network that helps women build and grow successful, scalable and innovative ventures. They connect their membership to resources, a global network extending across industry sectors, and provides a forum to share and test ideas. 

    Their virtual network gives current and aspiring female entrepreneurs the ability to be a part of a social work environment, a network to share and test ideas, access to resources, and support.

    Tweet your questions using #SocialGeekRadio or join us live in the chatroom!
    Connect with Kim and Meredith:
    @ProjectEve1 and @ProjectEve2
    www.facebook.com/projecteve1
    www.projecteve.com
    Social Geek Radio Sponsors:
    Saying It Social, LLC and Deb Evans Consulting, LLC

    1 hr 2 min
  • Building Event Excitement with Street Teams and Hashtags

     

    Creating a buzz via social platforms about your event can bring incredible benefits. Today creating a viral sensation about an event can be accomplished with the right street team and event hashtag. The members of the team will create a buzz and energize others to attend or follow the event. Understanding the audience and where street team members spend their time is crucial to the online event marketing campaign.
    Grand Prix of Baltimore: AK Stout was part of the #SocialGP team. She was live tweeting and instagraaming from the Grand Prix of Baltimore events using the hashtag #GPoB  and #SocialGP. Join us as AK shares how she was selected as part of the social team and all she was involved in during the weekend Grand Prix events in Baltimore
    Fierce Loyalty: Deb Evans was selected to be a member of  Sarah Robinson’s street team for her new book,  Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities. Deb will share what is expected of her as a member of this exclusive street team and how you can help!
    Tweet your questions using #SocialGeekRadio or join us live in the chat!
    Social Geek Radio Sponsors:
    Saying It Social and Deb Evans Consulting, LLC

    1 hr 2 min

About Social Geek

From the publisher's feed

Hello Geeks. Social Geek is the most popular Franchise podcast. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

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