Social Geek
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Social Geek episodes

  • How To Handle A Social Media Crisis

             This will be the last Thursday night show.

    Would you know how to handle a social media crisis? Do you have the steps in place to reply and respond to the crisis  where the crisis began? Are there plans in place to follow up and follow through?
    This week AK and Deb will be joined by Leslie Farnsworth, President and CEO of FrogDog, a strategic marketing and communications consulting firm based in Houston.
    Leslie will share these key takeaways on how to handle a social media crisis:
    How to identify issues early-before too much time elapses and too much damage is done.How to respond to crises the moment they happen and as they unfold.· When it's possible to turn crises into opportunity: how to recognize these possibilities and make them happen.
    Tweet your questions using #SocialGeekRadio, post to facebook.com/socialgeekradio, or join us in the chatroom!
    Follow @akstout18, @debce and @lfransworth as they prepare and share valuable information before, during and after Social Geek Radio!
    Social Geek Radio Sponsors:
    Saying It Social, LLC  and Deb Evans Consulting, LLC

    1 hr 2 min
  • Organize Your Social Identity

    Deb Evans welcomes BJ Emerson this week as Social Geek Radio co-host. Together they will interview Stephen Fells, CEO and Co-Founder at follr.com. Follr is a social digital version of a business card. All your social platforms and connections can be organized on one FREE Website. Tune in to learn how easy it is to claim your digital identity today! 

    BJ will host our GeekItOut segment and share a little about his new book The Tasti D-Lite Way: Social Media Marketing Lessons for Building Brand Loyality and a Brand Customers Crave which will be released in early September. 
    http://follr.me/steve
    http://follr.me/akstout
    http://follr.me/debevans

    1 hr 2 min
  • The Great Business Project and the 5 Pillars of Business

    Our guest this week is Ralph Quintero, Founder of Bald One Media and The Great Business Project. His goal is to "help entrepreneurs get off the hamster wheel and take their business to the next level".

    Ralph will explain what The Great Business Project is all about . He will also share how he created his no-fluff digital magazine using the MagCast system allowing him to design digital content by entrepreneurs for entrepreneurs containing practical and useful advice that can be implemented immediately in business.
    Ralph  will also share the 5 pillars to successfully grow your business: mindset, marketing, sales, business development and strategy.
    Connect with Ralph onLinkedIn, Twitter, Facebook
     

    1 hr 2 min
  • Branding for Social Media Marketing Success

     

    Dr. Sarah David is the Founder of Social Savvy Sarah and our guest on Social Geek Radio this week. Sarah is a personal branding strategist and works with a World-Class Team of 7 renowned business partners, talented graphic designers. She is known for her love of entrepreneurship, gadgets, innovation and inquisitiveness. 
    Sarah recently completed a series of blogs posts on “On the Road to Brand YOU for Social Media Marketing Success ~ Brand YOU” and will share her tips on:

    Brand Positioning

    Benefits of Branding Signatures

    Branding Through Taglines

    Don’t know where to start self branding or why? Not sure how to create that recognizable image? Then this is the show for you! Bring your questions to the chat room or tweet them with #SocialGeekRadio and we will answer them live.

    59 min
  • The Benefits of Blogging for Business

    This week on Social Geek Radio Deb and AK will talk all things blogging. From recommended word count and frequency to details specific to optimizing your blogs for search. 

    In today's times of "extreme social" the blog is often overlooked or laid by the wayside while businesses and marketers fervently work on their Facebook and Twitter strategies.
    During this episode we will tell you why your blog should still be your number one focus and we will share tools you can use to help manage your time and your blogs to keep them at the forefront of your marketing plans. 
    Bring your blogging questions and log into the chat room at show time to have them answered live! 
    You can also tweet your questions using hashtag #socialgeekradio on Twitter.
    In the meantime, we invite you to check out Deb's blog and AK's blog.
    "See" you Thursday!

    1 hr 2 min
  • Networking in the Digital Age

    AK and Deb welcome Sima Dahl, Founder, Parlay Communication as their guest. Sima Dahl is a Marketing Consultant, Social Media Strategist and Personal Branding Expert. A veteran marketer with more than 20 years in the trenches, Sima has experience working with Fortune 500 corporations, venture-backed start-ups, non-profits and academic institutions. As president of Parlay Communications, Ltd., Sima guides individuals and businesses as they move from Message to Mindshare™ utilizing smarter marketing, branding and social media. 

    Sima is co-author of Make Your Connections Count and wrote a chapter entitled The Art of Networking in the Digital Age. Sima will share her proven three step system for social networking success. From developing your personal brand and writing a winning position statement to getting connected online and knowing the subtle, yet important, differences among the top social networks.

    1 hr 15 min
  • The Ins and Outs of Online Giveaways

    This week on Social Geek Radio, AK & Deb will be joined by guest, Greg Goodson, cofounder of Rafflecopter, an app that makes it super-easy to run and manage giveaway promotions on your blog or Facebook Page.

    Before Rafflecopter, Greg was an independent SEM/SEO consultant after time spent as a marketing manager at online outdoor retailer Backcountry.com and digital ad agency 360i. 
    During the show you'll learn best practices for running online giveaways and why it might be a good idea for your business or blog. We'll also discuss the often misunderstood Facebook Promotions guidelines. 
    If you've ever run an online giveaway or have considered it - you don't want to miss this show! Bring your questions to the chat room and have them answered live on the air. 
    Until Thursday....
     

    1 hr 2 min
  • Developing a Social Media Strategy For Non-Profits

    This week on Social Geek Radio, Deb and AK will re-join special guest, Ashley Rudolph.

    Ashley is a native New Yorker and lover of fashion and making a difference. She has a background in Market Research, a Master's in Global Entrepreneurship (she studied business strategy in France, China, and the US), and is currently a fashion blogger, Chief of Business Development for a NYC financial literacy non-profit, and Social Media and Marketing Coordinator at Gift of Life. Gift of Life is a national bone marrow registry that facilitates transplants for patients suffering from leukemia, lymphoma, and other blood-related illnesses. Tune in Thursday to hear Ashley provide answers to questions such as:
    What are the benefits of a non-profit being active on social media? What are some recommended non-profit social media blogs to follow? How do I determine the right content for my audience on Facebook? On Twitter? Can I make it fun and interesting? What social media networks should a non-profit be active on? How do I tastefully ask my social media community for donations?
    https://twitter.com/giftoflife

    1 hr 2 min
  • Developing a Social Media Strategy For Non-Profits
    This week on Social Geek Radio, Deb and AK will re-join special guest, Ashley Rudolph.
    Ashley is a native New Yorker and lover of fashion and making a difference. She has a background in Market Research, a Master's in Global Entrepreneurship (she studied business strategy in France, China, and the US), and is currently a fashion blogger, Chief of Business Development for a NYC financial literacy non-profit, and Social Media and Marketing Coordinator at Gift of Life. Gift of Life is a national bone marrow registry that facilitates transplants for patients suffering from leukemia, lymphoma, and other blood-related illnesses. Tune in Thursday to hear Ashley provide answers to questions such as:
    What are the benefits of a non-profit being active on social media? What are some recommended non-profit social media blogs to follow? How do I determine the right content for my audience on Facebook? On Twitter? Can I make it fun and interesting? What social media networks should a non-profit be active on? How do I tastefully ask my social media community for donations?
    https://twitter.com/giftoflife
    1 hr 1 min
  • Network With Professionals While Traveling

     

    Our guest this week is Nick Smoot, who is a driven entrepreneur, husband, and father who has impacted both the non-profit world and big business. 
    After spending 7 years in the non profit world where he was leading state wide initiatives, global leadership development trips, and educational tours in the middle east he redirected his focus to providing answers to complex problems in the business world for both small and large operations. 
    The entry into the business world was focused on providing solutions to drive loyalty and engagement of current customers. Wisely seeing the mobile revolution coming, Nick began helping companies understand how to implement mobile solutions with ease. After recreating the marketing and distribution model for an online education company, which lead them to become the leader in their space, he took on his first mobile startup. With this company, he and his partner went from concept to acquisition in 8 months for an 11x return. This landed them in the seat of helping major franchise organizations think through mobile strategy and app strategy.
    Now with the another mobile startup, Here On Biz, he is back to the disruptive technology grind stone. 
    He has a goal of launching and successfully exiting at least 10 startups with no fails. The verdict is still out if the perfect track record is doable, but nothing is going to stop him from trying.
    http://hereon.biz
    http://www.linkedin.com/in/nicksmoot
    @smooter

    54 min

About Social Geek

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Hello Geeks. Social Geek is the most popular Franchise podcast. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

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