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socialmediapodcast
By Simon ScholesBusiness
socialmediapodcast episodes
- Social Media Rule 1 - The Social Media PodcastSocial Media Rule 1 - The Social Media Podcast by Simon Scholes6 min
- Love Your Pets Day - The Social Media PodcastOn #loveyourpetday it begs the question why does content like cat videos perform so well on social media.The reason for this, the human element connected to it. People relate to it because they have cats and dogs etc. It’s that true human connection created via that content and it makes people want to share it.So how does that relate to you and your business?Make your social media content human. What’s the problem your fixing for someone, then put that and your content and value into a human format.BE HUMANSimon ScholesRadio and tv presenter 🎤 🎥Social media coach 🇺🇸 🇸🇰 🇬🇧Keynote speaker 🔊Increasing your brands social media presence 💵Founder of Perception Studios, an Award Winning Visual Marketing Agency specialising in social media digital contentHelping brands and businesses also understand what they can do with their social media content for free using my program of how to 9 x your social media (former number one book available in the links)email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/6 min
- Tug Of War Day - The Social Media PodcastToday is tug of war day, and this feels like a perfect metaphore with social media. We all feel like we're being pulled from one channel to the next trying to get results.....well, that's what you do unless you've actually sat down and understood how your social media needs to be working.Without understanding who your ideal client is, then you won't really know which channels should be your main focus when it comes to creating and posting your content.Don't feel like you're in a tug of war battle, sit down and understand your business avatar now, so you can create content for that specific person.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/11 min
- Drink Wine Day - The Social Media PodcastToday is #drinkwineday Now I know, they're not all to our tastes, but, you need to try them to be sure of that.This is just like social media. It’s like saying facebook isn’t where your audience is without having a facebook account or having ever used the system, yup it's ridiculous.You have to try something before you can say you don’t like it, and sometimes you just have to put up with it and let it happen, especially when as a business you can't afford to play favourites. I hate selling but I know I'd have no business if I didn't sell.Simon ScholesRadio and tv presenter 🎤 🎥Social media coach 🇺🇸 🇸🇰 🇬🇧Keynote speaker 🔊Increasing your brands social media presence 💵Founder of Perception Studios, an Award Winning Visual Marketing Agency specialising in social media digital contentHelping brands and businesses also understand what they can do with their social media content for free using my program of how to 9 x your social media (former number one book available in the links)email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/8 min
- Random Acts Of Kindness - The Social Media PodcastAs today is random acts of kindness day I want to ask you what you do for your audience that's out of the norm? I don't mean giving them discounts or anything like that, i want to know when you last reached out to the people in your community to just check in on them and see how they're doing?Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/9 min
- How To Structure A Video - The Social Media PodcastVideo content is incredibly powerful for any brand and business, so this month to celebrate Cherry Month I want you to pop your video cherry. Sit down and either film or go live for your first video content in 2021. This is why I want to help you structure your live video. So here are three simple steps1. Introduce yourself2. Tell Your Story3. What's your CTAYou can download the full infograph on the link below.Video Cheat sheet - https://mailchi.mp/38751d214e5f/facebook-live-cheat-sheetEmail: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/10 min
- Have You Popped Your Cherry - The Social Media PodcastHave You Popped Your Cherry - The Social Media Podcast by Simon Scholes19 min
- World Radio Day - The Social Media PodcastOn #worldradioday it's well worth someone who spent so many years working in the industry chatting about the power of audio. Yes video is my foray so to speak, and it actually does perform better than audio, however, audio is so frictionless as content for your audience, especially as a podcast. Also, audio can still be converted into multiple piece of powerful content for your brand and business too if you're using the right tools.8 min
- Xin Nian Kuai Le - The Social Media PodcastHappy new year to all my Chinese listeners of the podcast. This is a perfect opportunity for me to discuss the potential of your brand using foreign language content. The thing is, as a brand or business working globally with your content, how often do you look into the analytics and understand what countries your content is working the best in? Maybe it's time to spend more time looking at this type of thing so you can be sure you're speaking to your community in a language they understand and want to listen to you in.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/14 min
- Stop Doing SUB4SUB - The Social Media PodcastJust recently it’s become more and more obvious that many many channels are still using follow unfollow as a marketing strategy, in the hope that those channels they follow will follow them back and then when they unfollow they’ll stay as a follower.Stop assuming that following someone will automatically mean they’ll follow you back. If your content sucks, or is of no value to your audience, why would they follow you back?I’m seeing this a lot on my own channel, and seeing a huge number of people with numbers like 200 followers and 6000 followed accounts.You have got to STOP CHASING VANITY METRICSConcentrate on creating an account that people care about the value you’re giving, concentrate on creating a channel that the audience interacts with your content. The sooner you stop worrying about having 10,000 followers and worry about the 100 you have liking your content in the first place. What is it they like about your content and speak to more people like them.If you’d like to chat more about your content and how you can “9 x your social media” drop me a line, I’d be happy to chat as always.Email: [email protected]SOCIAL MEDIA► Snapchat - http://www.snapchat.com/add/stopjabbaingon★ Twitter - http://www.twitter.com/simonscholes77► Instagram - http://www.instagram.com/howto9xyoursocialmedia★ Facebook - https://www.facebook.com/perceptionstudiosuk► Facebook Group - https://www.facebook.com/groups/howto9xyoursocialmedia★ Website - http://www.perceptionstudios.co.uk★ LinkedIn - https://www.linkedin.com/in/simonpscholes/► My book - https://amzn.to/39E6KflThe Kit I'm Using:► Andoer 550k Ring Light - https://amzn.to/3cIizTg★ Neewer USB Microphone - https://amzn.to/3ePcmXA► Senheiser Memory Mic - https://amzn.to/2xjp9Az★ Gyvazla 3.5mm Lavalier Lapel Phone & Android - https://amzn.to/2zHG8gL► Softbox Lighting - https://amzn.to/3dnyfvUSoftware I use:★ Streamyard: https://streamyard.com?pal=6057893237882880► Tailwind: https://bit.ly/2VJmU2G★ REV: https://www.rev.com/blog/coupon?ref=simonscholes► Epidemic Sound: https://www.epidemicsound.com/referral/iqvm60/10 min
About socialmediapodcast
From the publisher's feed
I'm Simon Scholes, the founder and creative director of Perception Studios.
I'm a former radio and tv presenter, and now run this award-winning visual marketing agency, based in Hampshire. We help brands and businesses like you to create high-quality content that will help create an emotional connection between you and your customers, giving them a better digital experience.
I'm hugely passionate about you making your content really work for you, and for people to stop aiming for perfect. So let's talk and make that happen for you.