Software Spotlight

The Brand24 Social Listening podcast provides an inside look at how this innovative social media monitoring tool empowers brands. Get a Free trial of Brand24. Host Michael Bernzweig interviews Waleria Pagowska, a social listening software expert from Brand24, to uncover the startup's origins and capabilities.

Origin Of Brand24
Waleria explains that Brand24 began in 2011 as a social listening platform and has grown by constantly improving and developing new AI features. The tool is versatile – used by marketing, sales, customer success, and product teams for online reputation management, hashtag tracking, competitor analysis, and gathering product feedback.

Key Features Of Brand24
As Waleria shares her screen, the user-friendly dashboard comes to life. The “Mentions” tab displays all brand references from the internet. Filters help narrow down the results by date, sentiment, influencers, links, and more. Brand24's AI even assesses the emotion inspired by each mention – anger, joy, sadness, etc.

The “Summary” and “Analysis” tabs transform all this data into actionable insights. You can view metrics like volume of mentions, presence score, top sites, and hashtags, and how your scores trend over time. Waleria emphasizes that marketers use these insights to report campaigns' impact.

She also explores how Brand24 enables competitor benchmarking. The tool identifies influencers already engaged with your market so you can connect with them. For smaller brands, monitoring relevant hashtags uncovers partnership opportunities. Brand24 also excels at market research – revealing valuable context through topic analysis.

Waleria highlights her favorite feature, weekly AI email reports. These provide data visualizations, trends, and recommendations to inspire your strategy. Ultimately, Brand24 offers an intuitive platform that empowers brands of any size to listen, learn, and engage.

Learn more about the Brand24 solution:

• Brand24: AI-Powered Social Media Analytics For Businesses
• Brand24: Social Media Monitoring At Scale With AI
• Brand24: Online Reputation Management And Crisis Monitoring At Scale
• Brand24: Social Listening For Brand Awareness And Marketing Effectiveness
• Brand24: Actionable Insights From Social Data For Businesses

Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This Software Oasis podcast episode features Xiaofei Zhang from ActiveCampaign discussing the company's founding and growth. Learn more and sign up for a Free ActiveCampaign trial. ActiveCampaign started in 2003 to serve small businesses with marketing and sales automation software. After operating for over 10 years, ActiveCampaign transitioned to a SaaS model in 2016, which kickstarted tremendous growth. Today ActiveCampaign has over 800 employees and reached over $150 million in revenue in 2020. Zhang discusses ActiveCampaign's focus on customer-driven innovation, leveraging automation, and integrating AI capabilities like generative content creation. Key topics include email marketing, CRM, and building an open ecosystem of over 900 integrated apps. Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

This podcast episode focuses on the origin story and evolution of Creately, a visual collaboration software company. Learn more or get a Free trial of Creately. Co-founder Chandika Jayasundara traces Creately's beginnings in 2008 as a research project at the University of Melbourne. He discusses how the platform has grown from a basic online diagramming tool into an intelligent, integrated workspace that connects teams, documents, and data. Chandika also explores current trends like AI and Creately's unique capabilities for diagramming, data integration, and cross-team collaboration. Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this podcast episode of Software Spotlight, we dive into the world of Glances, a unique platform that provides a unified interface for employees to access information from various applications in one view. Learn more or Try Glances Free. Our guest, Jason Eggers from Glances, shares insights on how the platform was developed and how it helps businesses streamline their workflows. We discuss popular applications on the Glances platform, such as CRM systems like Salesforce and HubSpot, accounting solutions like QuickBooks, Xero, and FreshBooks, and email providers like Gmail and Outlook. Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Assembly is an AI-powered intranet that revolutionizes employee engagement. Learn More and Try Assembly Free. With Assembly, you can deliver personalized content to each employee, use AI to help employees find information quickly and efficiently, create surveys, recognitions, and contests without coding, and gamify mundane tasks to boost engagement. Assembly is used by businesses of all sizes to improve collaboration, decision-making, and productivity. Try Assembly Free today and see the difference it can make for your team. Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Learn how Katana MRP, a cloud-based inventory management and manufacturing solution, can help you streamline operations, improve visibility, and make better decisions. Learn Learn More and Try Katana MRP Free. In this episode, we discuss the key features and benefits of Katana MRP and how it can help manufacturers overcome common challenges. Listen now to learn more and see how Katana MRP can help you grow your business! Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Learn how to optimize your landing pages and improve conversion rates with Landingi, the leading landing page builder. Learn More and Try Landingi Free. In this episode, we discuss how to create high-converting landing pages, test and optimize your designs, and track your results. Listen now to learn more and start boosting your conversions! Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

CrankWheel is a screen-sharing software that helps insurance salespeople close more deals. Gilsi Sigvaldason discusses how CrankWheel can help insurance salespeople close more deals in this episode. Learn More and Try CrankWheel Free. He shares success stories from insurance agents who have used the software.  Discover how CrankWheel can help you overcome objections, explain complex products, and close more deals. Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Salesflare is a CRM that automates data entry and provides sales pipeline visibility so salespeople can focus on selling. Learn More and Try Salesflare Free. Key features include email tracking, tasks, and LinkedIn integration. Creators & Guests

• Ready to action this strategy?

Connect with this expert now for a complimentary strategy consult or exclusive offer.

https://summit.softwareoasis.com/activate-offers/

(Claim Your Offer / Schedule Consultation)

• Apply to Present at our Live Events as an expert

https://experts.softwareoasis.com/expert-introductions

• Get Your Networking Pass

https://experts.softwareoasis.com/executive-networking-pass

• Claim your complimentary event pass and attend live:

https://bootcamps.softwareoasis.com/

https://summit.softwareoasis.com/

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.