Sole Material celebrates the first signature shoe for De'Aaron Fox under Curry Brand with the introduction of Speed that Scares in the Fox 1 launch campaign.

Sole Material kicks off a new podcast season with Black Friday and Cyber Monday tips for your 2024 holiday shopping experience.

Sole Material celebrates 3 years podcasting with the Season 4 Finale by thanking our supporters, acknowledging our international fans and sharing our favorite episodes!

Sole Material takes a trip down memory lane to highlight iconic sneakers from past USA Basketball teams during their quest for a Gold Medal at the Olympics.

Sole Material highlights the latest sneaker deals and clearance item purchases kicking off the Summer 2024 retail season.

Sole Material discusses the current footwear business marketplace trends and brand equity strategies while predicting the next phase of consumer behavior in the sneaker game.

Sole Materials highlights the significance of basketball footwear and style in other major sports via hybrid performance silhouettes.

Sole Material reflects on the influence of basketball magazines and print ads on the pre-digital era of hoops lifestyle consumers.

Sole Material celebrates 30 years of SLAM magazine with a tribute episode to the publication that defined an era of basketball culture and lifestyle.

Sole Material tackles the history and future of performance cross-trainers, signature sneakers and lifestyle collections marketed by NFL players.