Sole Material celebrates the 36th anniversary of the Nike Air Max 1 and discusses how March 26th has become a global phenomenon since its inception in 2014.

Sole Material details the robust evolution of the consumer shopping journey and explains why the future is omni-channel.

Sole Material charts the trending stock for historically black branded apparel during a peak time period of cultural awareness.

Sole Material tackles everything Reebok and discusses how the time is now for the brand to establish equity in a dynamic generation of consumers and taste makers.

Sole Material explores the culmination of changes in e-commerce sales reporting for third-party merchants and how retail tax laws have changed the reseller online marketplace.

Sole Material unveils the most memorable NBA All-Star kicks in our lifetime with a compilation of starting five sneaker rosters. *BONUS EPISODE for Audio Podcast Listeners Only!

Sole Material salutes Lebron James for breaking the NBA all-time scoring record and highlights a 20-year sneaker legacy of A Kid From Akron that has lived up to the hype of being basketball's Chosen One.  

Sole Material breaks down how Memphis Grizzlies superstar Ja Morant ascended to the top tier of the Swoosh roster with the confirmation of his signature shoe the Nike JA 1.

Sole Material commemorates the golden age when purchasing sneakers was just a phone call away and reveals some of our most memorable deals. 

Sole Material honors the direct mail catalog giant Eastbay with our take on the success of their business model and marketing strategy in wake of the retailer permanently closing doors in 2022.