Soundboard with Tofe

You don’t need a top-of-the-range camera and mic to start a podcast.

Alex Hormozi, who’s the MD of Acquisitions.com and the host of ‘The Game’ built a $30M business keeping his studio setup minimalist.

Even my setup is basic.

Alex says that the focal point is not so much about the quality, but moreso, the substance of what you’re talking about.

I.e. the value you bring, and that you believe in it.

Here’s a link to Alex’s video that was referenced in this episode 👉 g2g.to/5V5D

Get your free podcast guide on building one from scratch 👉 g2g.to/jHke

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

Andrew Tran has been in the digital and marketing space for 15+ years! His experience working both in agency and in-house brands, a track record of driving great customer experiences, leveraging lean design principles and returning commercial value.

He is also the host of the ‘Point of View’, a business podcast series that interviews branding, marketing, and sales experts.

Here’s what to expect in this episode:

(00:00) intro

(03:44) what causes terrible customer experiences?

(05:48) the do’s and don’t’s of brand storytelling

(10:30) can a brand be too transparent?

(19:31) Andrew’s process on speaking with guests and their pain points

(25:55) how Andrew deals with imposter syndrome

(31:39) Andrew’s best opportunity to have come from podcasting

(36:05) Andrew’s #1 piece of advice for podcasters starting out

Follow Andrew:

https://www.linkedin.com/in/andrewtrandigital/

https://www.andrewtran.asia/pov/

https://www.instagram.com/andrewtrandigital/

https://twitter.com/iamayetee

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

If you have a goal to start a podcast, but are on a budget, use these 5 apps.

When I say ‘free’, they have a free version.

You really have no excuse now…

Here’s what to expect in this episode:

(01:36) Riverside.fm for recording

(03:31) Anchor.fm for podcast hosting

(04:59) Headliner for audiograms

(06:10) Canva for image content

(07:15) Later to schedule content

Get your free podcast guide on building one from scratch 👉 g2g.to/jHke

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

#podcast #podcasting #content

Trent Anderson (Head of RevOps at Podchaser) came onto the show, and what a wonderful conversation that was!

He calls himself a “2x failed podcaster” but fails are stepping stones.

As he is someone I believe is a subject-matter expert in podcasting, and has a very interesting take on what’s currently happening in the space, as well as where it’s heading

Here’s what to expect in this episode:

(00:00) intro

(04:45) insights on then vs now with how podcasting is seen

(09:26) how do you build your base from audience to community to tribe?

(16:35) how Powerscore and Podchaser’s Pro works

(23:26) how you can monetise from your podcast

(31:39) where the future of podcasting is heading

(39:39) #1 piece of advice for podcasters starting out

Follow Trent:

https://www.linkedin.com/in/growthtrent/

https://twitter.com/TrentAnders0n

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

There are thousands, if not millions of “experts” out there.

This is across every topic and sub topic out there.

The question becomes “how can I become the go-to expert / thought leader in my topic?”

Podcasting.

Here’s what to expect in this episode:

(01:40) how you can be the #1 thought leader in your space

(04:15) use content-based networking to benefit your brand

(06:39) how to be resourceful if you haven't got the time on creating a podcasting

Get your free podcast guide on building one from scratch 👉 g2g.to/jHke

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

Scott Murray is a digital marketing consultant with 20 years of content creation/marketing experience and extensive education in communication. He helps small businesses, marketing teams and new marketers evolve from "traditional" to "sparketing" strategies that break the barriers between brands and consumers.

Here’s what to expect in this episode:

(03:43) the current problems with digital marketing

(09:31) the process of writing great copy

(23:06) what to include in your podcast strategy

(29:08) writing fiction and skit podcasts

(33:14) opportunities to come from podcasting

(38:29) pitching podcasts in 2012

(47:19) always focus on the listener and you’ve won

Follow Scott:

https://www.linkedin.com/in/scmurray/

http://www.scottmurrayonline.com/

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com

Yes, the podcasting scene may look saturated from afar but the stats say otherwise.

50.2 million podcasts (excluding ABC) were listened to in Australia in May 2021, with podcast listeners expected to reach 15.4 million by 2025.

Get your free podcast guide on building one from scratch 👉 g2g.to/jHke

Link to PwC article on these podcast stats 👉 g2g.to/pCgV

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

Jacob Kelly is the host of ‘My Social Life’ podcast. He’s on a mission to inspire the next wave of content creators and show them that their dreams are not only attainable, but realistic. Through his own social media content, Jacob reaches over 100,000 people a month.

On top of that, Jacob also manages influencer marketing for the browser extension Surf, which has grown to 100,000+ users in 8 months.

In his spare time, Jacob enjoys writing screenplays, supporting Leeds United, and spending time with his grandparents.

Here’s what to expect in this episode:

(04:32) why Tiktok videos can get so many views

(05:49) what Jacob looks for interviewing his guests

(10:00) how to stay motivated after producing close to 400 episodes

(13:38) how Jacob manages his podcast as a one-man band

(15:40) the best opportunity to come from podcasting

(17:37) how to book high-profiled guests

(23:21) how to get confident with interviewing guests

(29:36) Jacob’s #1 piece of advice for podcasters starting out

Follow Jacob:

https://expy.bio/jacobkelly/

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

Are you looking to start a podcast but unsure where to begin?

Lucky for you, I have dedicated this episode to that exactly!

Download the digital guide here and listen along 👉 g2g.to/jHke

As mentioned, this is condensed so I did miss a few things…

Here’s what to expect in this episode:

00:00 | intro

01:33 | 1: why / intent

04:02 | 2: branding

05:32 | 3: resources required

07:27 | 4: recording the episodes

09:38 | 5: curation

10:40 | 6: delivery

12:30 | 7: marketing

15:17 | 8: outsourcing

16:45 | 9: community-strong

18:30 | 10: monetising

20:39 | 11: bonus

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/

K Bharath is Chief Engineer at B2B Podcast Agency Pikkal & Co. 

He has produced over 1,000 podcast episodes across different time zones and countries including interviews with Tony Fernandes CEO AirAsia and Rod Drury CEO Xero. 

He has recorded podcasts and live shows for a host of premium corporate brands including DBS, Deloitte, UTI, NLB, NTUC, Standard Chartered, AirAsia, Xero, Facebook, National University of Singapore, Singapore Institute of Management and the Singapore Government.

Here’s what to expect in this episode:

00:00 | intro

02:35 | don’t do this if you are starting a new podcast

07:08 | how can podcasters stand out

08:36 | get a microphone

10:47 | what are the popular podcast platforms out there?

17:13 | how to make your content sticky

Follow K Bharath:

LinkedIn

For more information about Soundboard podcasting services 👉 https://soundboardpodcasting.com/