Sounds Profitable

Today in the business of podcasting: the Podscape deadline is fast approaching, a look at Happy Dad seltzer and what it means for podcast branding, is video creating two different types of podcasting, podcasts are a highlight of Defector's annual income report, and what to do when a podcast reaches critical advertising mass. 
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Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Submit to the Podscape (Deadline is end-of-day November 21st)

A look at what happens when the creators themselves are the brand.

Written and narrated by Tom Webster
Edited by Bryan Barletta and Gavin Gaddis
Audio editing by Gavin Gaddis


Find the full article here on Sounds Profitable.

Today in the business of podcasting: Eventbrite announces new integration with Listener.com, Apple Podcasts reveals the Top Podcasts lists of 2025, Oxford Road releases the November ORBIT report, and iHeartRadio rolls out short-form video clips in their app. 
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Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: The deadline to submit to The Podscape is this Friday, Cloudflare outage plays havok with the internet, The Hollywood Reporter and Spotify post the hour-long roundtable with Golden Globes Best Podcast nominees, IAB Australia confirms dates for early 2026 events and survey for Audio Advertising State of Nation, Digidal looks at the growing sophisitication of influencer marketing, and Local Files Club brings a new twist to audio fiction monetization. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: audio remains the primary mode of podcast consumption, how loyal is your podcast audience?, PAVE teams up with Katheryn Nicolai for special live event, the State of Podcast Business, and CRA announces CRA Audio ID. 


Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: Podcast Movement Evolutions is going to SXSW next year, Netflix is looking to have a big library of video podcasts, the Independent Podcaster Report, how YouTube podcasts can help with AI search, and USC report finds podcasting's diversity problem at the top of the pack. 



Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: seven headlines from across the industry as we have another special "oops all quick hits" episode. The links to all of which can be found here on Sounds Profitable. 

Today in the business of podcasting: USC study finds top podcasts skew male and white, Spotify and NMPA open a portal to license audiovisual rights, Lower Street and Podcast Marketing Academy publish a report on the cost of audio podcasting vs video, Netflix wants at least 50 video podcasts when they launch, and Threads beefs up how podcast links look on the platform. 

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: Netflix is looking to make their own video podcasts, The Podcast Host has a survey of indie podcast creators, and Eric Nuzum pitches maybe podcasts don't need vocal credits at the end of episodes.

Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.

Today in the business of podcasting: the Podscape is taking new submissions, Netflix is shopping around for video podcast licensing, Livewire Labs has a new list of top podcast hosts by episode share, SiriusXM's Q3 report is here, and local radio is getting into podcasts.


Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.