Sounds Profitable

Sounds Profitable

By Bryan BarlettaBusinessTechnology
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Sounds Profitable episodes

  • Podcasting's $7b 2024, What Podcast Fans are Like, & More
    This week in the business of podcasting: Tom Webster looks at what we can learn from podcasting biggest (and smallest) fans, Owl & Co estimates the podcasting industry made $7b last year, Patreon is changing their iOS app to work with new legal ruling, a caution against podcasting with intent to be on TV, and a roundup of Q1 financial reports.

    For links to every article mentioned, visit here on SoundsProfitable.com
    10 min
  • The Great Podcast Divide: Understanding Fans vs. Anti-Fans
    A look at the demographics of podcast audiences who are the medium’s fans… as well as the opposite.

    Credits:
    • Written by Tom Webster
    • Edited by Gavin Gaddis and Bryan Barletta
    • Audio edited by Gavin Gaddis
      • Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com.
      18 min
    • New Estimate for Global Podcast Economy, CTV Podcasting Growth, & More
      Today in the business of podcasting: Digidayl ooks at the rise of CTV podcast consumption, Owl & Co. estimates the 2024 global podcast revenue total is double previous estimates, and Andrew Goldsmith talks comedy and why it's one of the best options for brands looking into podcasting. 

      For links to every article mentioned please visit here on Sounds Profitable.com
      6 min
    • Spotify Podcast Viewcounts, Epic Games v. Apple Results, & More
      Today in the business of podcasting: PodX makes their first U.S. acquisition with Lemonada Media, Patreon will update its iOS app to allow non-Apple payment methods after recent court ruling, Spotify now will publicly display play count on podcast episodes, and a roundup of Q1 financial reports from the past week. 

      Find links to every article mentioned here on SoundsProfitable.com
      7 min
    • Podcasts 🔜 Spotify Ad Exchange, Defining the "Top" Podcaster, & More
      Today in the business of podcasting: Spotify is adding podcasts to SAX this quarter, WARC report looks at how brands are gaining ground with audio advertising, a look at just how sturdy Rogan's grip on podcasting charts is, and Mark Zuckerberg teases a potential future Meta product that'd cause some big waves for the advertising industry at large if it was adopted.

      Find links to every article mentioned right here on SoundsProfitable.com
      8 min
    • Podcasting's Smart TV Factor, Getting Gaming into Podcast Ads, & More
      This week in the business of podcasting: Tom Webster talks podcasting's Smart TV consumers and what they can teach us about cross-platform consumption, Edward Fuller details how podcasting can better entice games marketers, Ben Robins recaps the Power of Podcasting Showcase hosted by AudioUK, and Paul Riismandel discusses a distinct lack of discussion of branded podcasts outside of podcasting spaces. 

      Find links to every article mentioned right here at Sounds Profitable.com
      9 min
    • March Ad Spend 📈, SAG-AFTRA to Add Influencers, & More
      Today in the business of podcasting: Tom Webster writes about the intricacies of smart TV podcast consumers, US ad spend jumps nearly 8% in March, LinkedIn is courting content creators for video series, and SAG-AFTRA is making moves to bring content creators into the fold. 

      Find links to every article mentioned here on Sounds Profitable. 
      7 min
    • Conversations from Possible, Deloitte's Media Outlook, & More
      Today in the business of podcasting: Digiday reports from the first day of Possible in Miami, Deloitte charts media trends for this year, Paul Riismandel talks branded podcast content possibilities, and British + European marketers are hedging their ad spend in the face of new U.S. tariffs. 

      For links to every article mentioned, visit here on Sounds Profitable.
      6 min

    About Sounds Profitable

    From the publisher's feed

    The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous.…