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Most spa owners treat holiday gift cards as "extra" sales but done right, they can fund your entire January. In this episode, Amanda breaks down how to create a gift card promotion that rewards your loyal clients, brings in brand-new ones, and keeps cash flow steady when business usually slows down.
You'll learn:
How to structure your offer without discounting your main services
The smartest way to position gift cards as the perfect holiday gift
Why smaller bonus cards almost always lead to new (and repeat) clients in January
By the end, you'll have a simple, profitable holiday gift card strategy you can set up now—so you're ready before the holiday rush hits.
Want more strategies like this to make your spa profitable without burning yourself out?
Fill out this intake form to book a free 30-minute discovery call with me. I help spa owners build sustainable, profitable businesses with strong teams and systems that actually work.
Let me show you what's possible for your spa.
www.amandaluisaconsulting.com
In this episode, Amanda sat down with Brittany Hagemann, The Esthetician Coach, to talk all about building a profitable solo esthetician business without burning out. Brittany left the corporate world in 2015 to pursue her passion for skincare and makeup. After earning her Esthetics license, she opened her own acne-focused business, BLH Beauty, in San Diego, and grew from $62K to $112K in revenue in just two years, with $42K in product sales alone.
That's incredible!
After becoming a mom in 2020, Brittany shifted her focus to helping other estheticians build six-figure solo businesses while protecting their peace and avoiding burnout. Her approach is grounded in inclusivity, empathy, and curiosity, and she's passionate about helping estheticians make real money while making a real difference.
In this conversation they talked about:
Instagram: https://www.instagram.com/esthetician.coach/
Website: https://www.theestheticiancoach.com/
Podcast: https://podcasts.apple.com/us/podcast/estheticians-earning-more/id1549588919
Ready to explore what building a team could look like for your spa?
Fill out this intake form to book a discovery call with me. I work with spa owners who are ready to hire their first employee (or build a stronger team) and finally pay themselves what they're worth. If you're ready to stop wondering and start doing, let's chat about whether team-building is your next move.
www.amandaluisaconsulting.com
Black Friday is the biggest money weekend of the year—but only if spa owners plan it right. In this episode of Bougie & Boring, Amanda shares a simple Black Friday blueprint to help spas maximize sales now and make future years even easier.
Listeners will learn: ✨ Why one irresistible offer is more effective than multiple confusing ones ✨ How to market early and often instead of waiting until the week of ✨ The power of documenting every step this year to create a plug-and-play system for next year
Amanda also gives a clear action step: start a Black Friday SOP doc today. With this blueprint, spa owners can turn chaos into consistency and set themselves up for stress-free success.
Ready to turn big weekends into profitable, predictable revenue generators?
Fill out this intake form to book a free 30-minute discovery call with me. I can't wait to talk about this with you and get you having an even easier year to come.
www.amandaluisaconsulting.com
Most spa owners make the same mistake every year: they wait until January to start planning and by then, it's too late. In this episode of Bougie & Boring, Amanda shares how to map out a spa's 2026 calendar now, so owners can walk into the new year with clarity, confidence, and far less stress.
Listeners will discover: ✨ Why planning promotions, memberships, and events in advance sets the stage for success ✨ How to anchor the year around big moments like Black Friday, the holidays, and summer ✨ The secret to reducing stress while actually increasing profits
Amanda also gives a simple action step: block 2 hours this week for a CEO planning session. With a little foresight, spa owners can create a year that feels organized, profitable, and calm.
Ready to create your strategic plan for 2026?
Fill out this intake form to book a discovery call with me. Let's map out your year together so you can step into 2026 with confidence and clarity.
www.amandaluisaconsulting.com
The spa industry is shifting fast and 2026 is going to separate the spas that thrive from the ones that close their doors.
In this episode, Amanda is sharing her top predictions for what's coming:
✨ Why employee-based spas are about to make a big comeback ✨ How AI will divide the successful from the struggling ✨ Why strict, complex policies are driving clients away ✨ The make-or-break truth about knowing your numbers ✨ And what a new wave of esthetics graduates means for your business
If you're still pricing services based on feelings instead of profit margins, or if you've been resisting change, then this is the year it catches up to you.
But if you can adapt, lead with authenticity, and build trust with your clients, 2026 can be the year your spa skyrockets.
Ready to start planning smarter for 2026?
Fill out this intake form to book a free discovery call with me. I'll help you map out the best moves for your specific spa in 2026.
www.amandaluisaconsulting.com
Some spa owners need immediate relief. Others need a total reset. Which one are you? Knowing the answer changes everything about how you run your spa.
In this episode, Amanda helps you figure out whether you're in quick win mode (and need fast cash strategies) or big picture mode (and need a 90-day reset). You'll walk away with clarity on what you need most right now and the next step to take.
What you'll learn in this episode:
The difference between needing a quick win vs. a big picture reset
Real-life examples of each inside a spa
Solutions for both: reactivation campaigns, upsells, and resets
One simple action step to get unstuck this week
Need help figuring out which path is right for you?
Fill out this intake form to book a discovery call with me. Let me know what's going on, what your biggest struggle is, and I'd be more than happy to point you in the right direction.
www.amandaluisaconsulting.com
So many spa owners say they want to get out of the treatment room but the why behind that decision looks different for everyone.
For some, it's burnout. For others, it's family and time freedom. And for many, it's money and growth.
In this episode, Amanda helps you uncover your true why so you can stop feeling guilty about stepping back and start creating a transition plan that works for your life and business.
What you'll learn in this episode:
The 3 main reasons spa owners want out of the treatment room
How to tell which one is really driving you
Why knowing your why makes creating an exit plan easier
One simple journaling exercise to get clear on your motivation
Ready to step into your leadership role with confidence?
Fill out this intake form to book a discovery call with me. Let's map out your leadership path forward so we can get you this dream life you absolutely deserve and have worked so hard for. The number one thing I do is help my clients pay themselves more through team building.
www.amandaluisaconsulting.com
In this episode, we're diving into what it really looks like to own a business while rewriting the rules of motherhood. For so long, women have been told they had to choose between being a present mom or building a successful career. But what if that's the lie?
Motherhood doesn't kill ambition, it multiplies it. It sharpens your vision, fuels your drive, and forces you to get clear about what really matters. The challenge isn't choosing between being a CEO and being a mom, it's learning how to build a business that supports both.
If you've ever felt fully booked, fully tired, and fully wondering how this is all supposed to work, this episode is for you. You'll walk away with a new perspective on balancing motherhood and entrepreneurship, plus simple shifts you can make right now to protect your time, your energy, and your profits.
Ready to stop choosing between your life and your business?
Fill out this intake form to book a discovery call with me. Let's talk about what having it all can really look like.
www.amandaluisaconsulting.com
Your spa feels stuck... but is it because you don't have enough new clients, or because you can't keep the ones you already have? In this episode, Amanda breaks down how to tell the difference between a marketing problem and a retention problem, plus what numbers to check so you can stop guessing and start fixing the real issue.
Want help creating a year-round plan to smooth out the highs and the lows?
Fill out this intake form to book a discovery call. I'll help you map out that custom strategy. I'm really into 90-day plans and holding my clients accountable to them. They see phenomenal results.
www.amandaluisaconsulting.com
Cancellations. Reschedules. Clients slipping through the cracks. If you've been worrying about retention in your spa, you're not alone. But here's the truth: it might not be the economy, your pricing, or even your clientd... It might be your positioning.
In this episode of Bougie and Boring, Amanda breaks down why so many spa owners are seeing retention struggles and why her spa consistently holds a nearly 90% return rate. You'll discover:
✨ The "trust recession" and how it's shaping client behavior ✨ Why a lack of clarity in your niche could be pushing clients away ✨ Simple ways to personalize the client experience so they never want to miss an appointment ✨ How to write human-centered policies that protect your time without alienating clients ✨ The small but powerful relationship-builders that turn casual clients into loyal ones
If you're tired of chasing new bookings and want to finally create a business that feels steady, sustainable, and client-centered, this episode will show you how.
Ready to build a retention strategy that feels aligned and sustainable?
Fill out this intake form to book a discovery call with me. I would love to talk to you about your spa, what you're going through, what your big goals are, and how we can get you to the next level.
I'll help you assess what's working, what's not, and how to start filling your calendar with dream clients who keep coming back every single month.
www.amandaluisaconsulting.com
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