Speaker Sales Systems

For many speakers, taking the time to reach out to event planners who can hire them only to be told 'not now' is a depressing event. But it doesn't have to be. In this episode of speaker sales systems, we reveal the magic of secondary call objectives for speakers. Even if a conversation doesn't end with a proposal, speakers can still move the sale forward if they know what objectives they're shooting for. 

As business owners, we'll never have enough time in the day to get it all done. So how do we know what tasks will yield sales in our speaking business the fastest? How do we know what content to create, or what to outsource - or how? There's a simple equation that answers all those questions, and more!

Whether you're just beginning in your speaking business or have been on the stage for decades, eventually you'll either ask or offer a 'free' speech. It's not hard to turn a free opportunity into a paid one - but it's also easy to speak for free without ever being paid. In this episode, we reveal the system we use to ensure ALL of our 'free' talks have the highest chance of producing a fee in the future. 

If we're taking the initiative in our speaking business and reaching out to folks who haven't heard of us, we have a barrier to cross: We aren't showing up with the credibility a referral or an experience seeing us speak will bring. In this week's episode of Speaker Sales Systems, we go over the credibility elements we can control and how to begin gathering them so that when a decision maker visits our website, credibility is immediately established.

If you're ever had (what you thought) was a great conversation and sent your speaking proposal to an event planner and then waited ... and waited ... and waited, then you're not alone. In this episode of Speaker Sales Systems, we go over the things we ensure we do before we even send a proposal to ensure it doesn't get stuck, and even go over our favorite ways to 'unstick' a proposal if it's slipped past its due date.

In our 50th episode, we're celebrating this milestone by laying out the milestones that many speakers love using in their sales conversations that may actually be killing their sales - instead of helping them. We dive into the top speaker career milestones we hear and debunk them - and share when they ARE appropriate in speaker sales conversations. 

While speakers always have their own speaking proposals, they're often too eager to sign the client's speaking agreement without understanding why the agreement exists - or how it may end up killing the deal down the road. In this episode of Speaker Sales Systems, we go over the good, bad and ugly of client speaking proposals, what to watch out for, and what to revise!

For professional speakers taking control of their business, there will be periods of time when we can't reach decision makers, aren't being asked for proposals and aren't getting booked - even the busiest among us aren't closing deals every day. What do we do to maintain our mindset and keep reaching out when we aren't seeing results? That's the topic of this week's Speaker Sales Systems podcast!

Few professional speakers enter the world of speaking with experience in running a business - and that means they have to learn the hard way. In this episode of Speaker Sales Systems, we are revealing all the lessons we learned about maximizing fees and reducing negotiations, all so we can make a bigger impact for our audiences and a larger income for ourselves. It's possible to reduce negotiations while maximizing what you get paid, and we're telling you how!

For many speakers transitioning into more virtual talks, the toughest decision they'll make is not their lighting scheme, home studio setup or even their sound quality - it's what they charge for delivering their expertise virtually. In this episode of Speaker Sales Systems, we go over the questions a speaker needs to ask before setting virtual fees to ensure they can ask for - and receive - the right compensation for their expertise.