School Success Podcast

Special Episode #18, Richard Mills on Managing your School Website's Media, Story, and Message

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Hey, School Success Makers!

Have you ever considered your students as content creators for your school website?

Tune in now as Richard Mills, Director of Digital Schools and Co-founder of Upschool.co in Melbourne, Australia, discusses how you can control your school website's media, story, and message and empower students to generate content that resonates with today's parents.

#SchoolSuccess

#SchoolSuccessMakers

--


Every week on The School Success Podcast, digital marketing agency owner Mitchell Slater interviews school leaders and game-changers in the education sector.

Never miss an episode and follow The School Success Podcast on Apple Podcasts, Spotify, Stitcher, or wherever you enjoy podcasts.

This podcast is powered by Slater Strategies, a marketing agency committed to helping schools grow their enrollment and connect better with the families in their communities. Find out more at https://schoolsuccessmakers.com.  


Highlights of the Episode

  • [02:41] Melbourne Australia is the sporting capital of the world

  • [04:23] AFL might know the Sydney Swans

  • [06:04] His name was Pete Weston

  • [07:40] I flew over to New Zealand

  • [09:33] You know, 5, 6, 7 year olds upwards

  • [10:54] $1,200 or something like that

  • [13:17] This is back in 2010 I think it was

  • [16:39] around the time of the 2016 presidential elections

  • [18:34] whether you are Fox News or CNN

  • [22:45] 23 minutes later I got an EMR back

  • [25:35] I'd sold seven packages at like a dollar amount

  • [30:15] mainly the United States listeners

  • [33:41] he would've seen 10 school websites

  • [36:22] My daughter's nearly 17

  • [40:56] little link that opens up a PDF document

  • [44:12] oxytocin, endorphins, and serotonin.

  • [48:57] I see that as 300 journalists

  • [52:39] I get to teach and coach kids

  • [56:47] you got like these 11, 12, 13 year olds

  • [1:00:51] Why you should give us $100 to put your brand

  • [1:03:16] We have a partnership with Aurora Expeditions

    • YouTube Video Podcast Link:

    https://youtu.be/27WTJ6sl6LY

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