Episode 550 of the Sports Media Podcast with Richard Deitsch features Sports Media Watch editor and founder Jon Lewis and SBJ media reporter Austin Karp. In this podcast, Lewis, Karp and I discuss MLB's increase in viewership nationally year over year; Karp's SBJ's report on which local MLB markets did well and which struggled; baseball's value as a consumer play for customers; what constitutes a celebrity in sports; ESPN's Paul Finebaum considering an Alabama senate run in 2026; college football in 2025; Snoop Dogg returning for NBC's Olympics coverage; the YouTube/NBCU dispute; the difference between the average age of an MLB viewer on TV now just one year older than a viewer of the NFL; Boston passing the Bay Area in U.S. media market rankings: ESPN’s “Sunday Night Baseball” averaging 1.83 million viewers in its final year; Terry Gannon getting a plum Olympics assignment, and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more.

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