In this episode, we are joined by David McKay, a successful photographer and author who, along with his wife Ally, has built a thriving photography business called McKay Photography. David has leveraged his bestselling books and speaking engagements to propel their company to new heights. David is the author of the Photography Demystified book series and shares his insights on how he used his books to build his business and generate passive income.

While the book itself may not recoup all the costs, David views it as a powerful avenue to attract people to his photography tours, which generate revenue for his business. By continually evolving and adapting to market demands, David has successfully created multiple streams of passive income.

Throughout the episode, David's experiences and strategies offer valuable insights for authors and entrepreneurs seeking to generate passive income through book sales and marketing. His focus on building relationships, leveraging partnerships, and utilizing the power of a dedicated email list demonstrate the potential for long-term success in the publishing industry.

Watch the free training: https://selfpublishing.com/freetraining
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Here are some links that might come in handy:

• Apply for a free book consultation
• Register for our free on-demand training

Must-watch episodes:

1. SPS 044: Using A Free + Shipping Book Funnel with Anik Singal
2. SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear
3. SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup
4. SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman
5. SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki