Get ready for a captivating and mind-expanding episode as I sit down with the extraordinary AJ Jacobs. Join us as we dive into a world of innovative book marketing ideas that will leave you inspired and eager to think outside the box. In this conversation, we explore a range of fascinating topics, including:

• Unleashing the craziest and most unconventional marketing ideas you've ever encountered
• Discovering AJ's unique approach to crafting experiential books and creating a genre of his own
• Unveiling the secrets behind landing impactful publicity opportunities, including securing a TED talk (prepare to be astonished by AJ's unconventional methods)
• Embracing the power of developing a captivating hook and outline before diving into the writing process (and gaining insights into AJ's personal approach)
• Overcoming the challenges and obstacles associated with marketing, even for those with an aversion to it

This episode is an absolute must-listen. AJ Jacobs is a master of creativity and has taken on extraordinary projects as a "human guinea pig" in his writing. Prepare to be captivated by his unique perspective and groundbreaking ideas!

P.S. Are you ready to unleash your own innovative book marketing strategies? Schedule a call with our team at selfpublishing.com, and let us help you amplify your book's reach with groundbreaking marketing ideas!

Watch the free training: https://selfpublishing.com/freetraining
Schedule a no-cost call with our team: https://selfpublishing.com/schedule

Here are some links that might come in handy:

• Apply for a free book consultation
• Register for our free on-demand training

Must-watch episodes:

1. SPS 044: Using A Free + Shipping Book Funnel with Anik Singal
2. SPS 115: Using Atomic Habits To Write & Publish A Book with James Clear
3. SPS 127: Traditional vs. Self Publishing: Which You Should Choose with Ruth Soukup
4. SPS 095: The Five Love Languages: Selling 15 Million Copies with Gary Chapman
5. SPS 056: How I Sold 46M Copies of My Self Published Book with Robert Kiyosaki