Discover the hidden world of ghostwriting with the masterful Sean Platt, who brings the curtain up on this mysterious craft. Have you ever considered telling your tale through someone else's pen? Platt, with his vast experience from Sterling and Stone to Invisible Inc Media, joins us to unravel why people choose ghostwriters to share their stories, and how this choice impacts the final narrative. Our conversation promises a deep connection to the art of storytelling, enlightening both budding writers and the simply curious.

Embark on an exploration of the delicate balance between cost, quality, and the ultimate goals of authorship. We confront the tough decisions every potential author faces—when is it worth trading your time for someone else's words, and what are the stakes for your legacy or brand? Sean and I get real about the economics of ghostwriting and the investment in a story that's worth telling, without skirting around the initial doubts one might have about this enigmatic industry.

In this episode, we pull back the curtain on the ghostwriting process, from Sean's three-phase collaboration to the trust that must be the foundation of any ghostwriter-client partnership. Understand the commitment necessary from both parties to craft a narrative that's both authentic and engaging. Whether you're considering hiring a ghostwriter or simply fascinated by the creation of stories, join us for an episode that promises to enrich your appreciation for the written word in ways you've never imagined before.

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