Unmade: media and marketing analysis

Start the Week: Kyle and Jackie O push for $200m deal, Amazon tries to siphon TV ad revenue


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Welcome to Start the Week, our Monday scene-setter for the week ahead.

Only Unmade’s paying members get full access to all of our content and archives. Sign up today.

Today:

* Kyle Sandilands and Jackie Henderson closing in on a record-breaking radio deal;

* The invisible hand of Google;

* Why every publisher talks about authenticity;

* Nine Radio’s disclosure tangle

Today’s episode feature Tim Burrowes, Seja Al Zaidi, and Abe Udy.

Further reading:

* Unmade: Publishers talk trust but does it matter?

* Saturday Telegraph: Kyle and Jackie O push for record-breaking 10-year $200m radio deal

* Australian Financial Review: Jackie O wants a radio exit strategy

* Australian Financial Review: Government ‘concerned’ about Amazon plans to take 30pc cut of ads

* The Australian: Radio broadcasters at Nine warned to declare commercial partnerships following Jacqui Felgate sponsorships saga

Time to leave you to start your week.

Production was by Seja Al Zaidi with editing was courtesy of Abe’s Audio, the people to talk to about voiceovers, sound design and podcast production.

Message us: [email protected]



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Unmade: media and marketing analysisBy Tim Burrowes


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