Unmade: media and marketing analysis

Start the Week: Netflix in Oz; Variety mag Down Under; and do Ten's Saturday ratings woes even matter?


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Welcome to Unmade’s new Start the Week podcast, dedicated to looking ahead to the week in media and marketing.

Today’s topics:

* What was the boss of Netflix doing in Australia?;

* Variety mag coming to Australia;

* Why The Iconic ditched its marketing boss role

* What we learned about the ASX companies last week

* Does it matter that Ten was sixth channel on Saturday night?

* John Croll’s return to the media monitoring market

This marks the pilot episode of Start the Week, and features Unmade’s Tim Burrowes and Damian Francis.

Further reading:

* Netflix boss Reed Hastings on ‘Byron Baes’, regulators, and the looming streaming ‘shakeout’ - SMH

* Entertainment outlet Variety set for local shores - SMH

* Goodbye chief marketing officer, hello new era - The Australian

* 104 Weeks Later - Unmade

* ‘Not an option’: Media monitoring veteran leaving Australia behind - AFR



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.unmade.media/subscribe
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Unmade: media and marketing analysisBy Tim Burrowes


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