Are you stepping into entrepreneurship after years in healthcare, only to find building trust with clients feels much harder outside the hospital walls? You’re not alone! Many purpose-driven professionals discover that inspiring confidence in new clients—especially strangers—can be daunting after working so naturally with vulnerable patients. In this episode, Suzy Wraines reveals simple, actionable strategies to transfer your bedside trust-building skills into business success. Learn how to ask the right questions, track the right metrics, and truly connect with your audience—so your marketing genuinely resonates, and you see real results. If you’re tired of posting with no engagement or feeling invisible despite your expertise, tune in and simplify your approach to visibility and trust. It’s time to make your business growth as reliable as checking your patient’s vital signs!

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast: https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Higher Purpose Entrepreneur Community: https://www.skool.com/higherpurposeentrepreneur/about

- Contents:

(00:00) Intro

(00:28) "Market Research Parallels Healthcare"

(03:07) Developing a Strategic Marketing Plan

(08:35) Vet Tech Guides Client With Care

(11:25) "Building Trust Through Consistent Marketing"

(15:03) "Join Our Supportive Community"

(18:10) "Aligning Communication for Trust Building"

(20:05) Tracking Metrics for Entrepreneur Success

(23:05) Next Episode: Story & Data Confidence

Are you a nurse, PA, therapist, or other healthcare professional starting a business? Step one clearly defines what you’re selling, not just a service, but a transformation. In this video, you’ll learn how to describe your offer so potential clients understand exactly what you do and the outcome they can expect.

Want to go deeper?Listen to the full 5-Step series to start your business after healthcare by clicking here:🔗5 Steps to Start a Business After Leaving Healthcare

Learn about the retreat here: https://www.startingabusinesssimplified.com/virtual-retreat

To the medical professionals stepping into entrepreneurship. This one’s for you.
You’ve spent years, maybe decades, pouring your expertise and heart into patient care. However, as you transition into business ownership, pricing your services feels unfamiliar. Maybe even uncomfortable.

You’re not alone.
Many former nurses, therapists, and clinicians I work with struggle to answer the question:
What is my work really worth outside the system?

Today, I went live with Kelly Marshall, one of the guest speakers for the upcoming Vision to Action Virtual Retreat. In just 10 minutes, we opened up a conversation that goes far deeper than dollars and spreadsheets. We talked about:

• How to set prices that reflect your true value

• Why undercharging isn’t humble—it’s a symptom of unhealed scarcity

• The bridge between healing your relationship with money and building a profitable, purpose-driven business

Kelly brings the wisdom of deep soul healing and the clarity of lived entrepreneurial experience. Together, we are creating a space where your gifts, your story, and your pricing can align with integrity and impact.

If you’ve been wrestling with how to price your offerings, especially after a career of being told what you’re “worth,” this retreat was created for you.

If you’ve been wrestling with how to price your offerings, especially after a career of being told what you’re “worth,” this retreat was created for you.

Are you setting goals in your business but feeling lost when progress seems slow or setbacks pop up? You're not alone—many new entrepreneurs struggle to measure growth or know what numbers to track, leaving them frustrated and unsure if they're moving in the right direction. Thankfully, there's a simple way to shift your perspective. In this episode, host Suzy Wraines shows you how tracking your business goals can be just like monitoring healing after surgery: it's about celebrating small milestones, understanding that progress isn’t always linear, and using the right tools and data to stay motivated. Discover how breaking goals down into actionable, measurable steps can banish overwhelm, help you realign your strategy, and keep you moving forward—even when you can’t see huge results yet. Get ready to transform the way you track success and start building momentum in your business, one milestone at a time!

The first step to leave the healthcare system and start a business is listening to the Starting a Business Simplified Podcast:https://www.startingabusinesssimplified.com/podcast

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Higher Purpose Entrepreneur Community: https://www.skool.com/higherpurposeentrepreneur/about

Contents -

(00:00) Vital Signs & Goals are a Necessity

(00:27) Into

(00:56) Finances & Goal Setting

(03:45) Dive into Goal Setting

(05:10) Why Goals Matter

(07:00) Medical to Business

(09:00) Tracking Business Wins

(10:16) Goal Action Pathway & The Higher Purpose Community

Are you pouring your heart into your business, yet still feel unsure about where your money is actually going, or worried that you’re not paying yourself enough? Many health and wellness entrepreneurs struggle to track income and expenses, finding finances overwhelming, confusing, or even scary. Thankfully, there’s a straightforward way to get confident with your numbers. In this episode, Suzy Wraines and guest Cheri Andrews reveal how managing your business budget with the same care you brought to inventory in your healthcare job can lead to empowered decisions and lasting financial stability. Discover how tracking your income and expenses, stripping your budget to the essentials, and making informed choices brings clarity and freedom, not fear, around your business finances. Get ready to finally pay yourself, invest wisely, and build a thriving soul-aligned business, without overwhelm!

Am I really ready to leave the healthcare system?Take the assessment here:https://www.startingabusinesssimplified.com/quiz

Starting a Business Simplified Website:https://www.startingabusinesssimplified.com/

Higher Purpose Entrepreneur Community:https://www.skool.com/higherpurposeentrepreneur/about

Profit First Method Book on Amazon:https://amzn.to/43HFTyi

Time Stamps:

(00:00) - Key Business Metrics for Entrepreneurs

(00:23) - Intro

(00:23) - Starting A Business Simplified for Higher Purpose Entrepreneurs

(04:40) - Inventory Tracking in Healthcare and Business

(09:00) - Empowered Financial Decision Making

(12:37) - "Prioritize Essential Business Expenses"

(14:04) - Track Business Finances Effectively

(17:39) - Empowered Financial Decision Making

(19:48) - "Essential Business Banking Basics"

Hey entrepreneurs! In today's episode of Starting a Business Simplified, we're diving into the numbers that truly matter. We'll explore how setting clear goals, monitoring your finances, and tweaking your marketing efforts can keep your business thriving. Remember, consistency and tracking are key! If you're ready to connect and grow with a supportive community, check out the Higher Purpose Entrepreneur Community. Let's make your business dreams a reality!

Am I really ready to leave the healthcare system?

Take the assessment here:https://www.startingabusinesssimplified.com/quiz

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Higher Purpose Entrepreneur Community: https://bit.ly/4h5QU0e

Medical professionals, you're already experts at reading vitals. Now it's time to apply that same wisdom to your business.In this episode, we’re exploring the truth about business metrics, why they matter, and how you, as a healthcare professional, already have the skills to confidently track them.Just like you wouldn’t treat patients without checking their vital signs, you shouldn’t run your business without understanding your key metrics. Revenue, goals, and marketing data are the lifeblood of your business, and tracking them isn’t scary when you know what to look for.Learn how to:Reframe your mindset around numbers.Identify the “vital signs” of your busines.sMonitor income, goals, and marketing with clarity.Use your existing skills from healthcare in entrepreneurshi.pWondering if you’re truly ready to leave the healthcare system?Take the free assessment to find out what your next step is:https://www.startingabusinesssimplified.com/quizStarting a Business Simplified Website:https://www.startingabusinesssimplified.com/Higher Purpose Entrepreneur Community:https://bit.ly/4h5QU0e

- Contents of Video -(00:00) Into(00:26) Welcome Back!(01:29) Business Has Vital Signs!(04:24) Know your vitals(10:03) Show up in the World!(12:50)  Oxygen Saturation(14:46) Your Temperature?(18:38) Medical Professionals(23:00) Metrics & Numbers(25:15) Lab Results(26:49) Ready to Assess?(30:38) Reach out & Get a Checkup

Hey everyone, it's Suzy Wraines here! In our latest episode of "Starting a Business Simplified," I had an incredible conversation with Tanya Akimenko, an expert in bookkeeping and tax preparation. We dove into essential tips for small business owners, from understanding the basics of bookkeeping to maximizing tax deductions. Tanya's DIY Business Success program is a game-changer for anyone wanting to simplify their finances. Whether you're just starting out or looking to get a better handle on your numbers, this episode is packed with valuable insights. Don't miss it! Tune in now!Is Your Business Ready to Launch Quiz:https://www.startingabusinesssimplified.com/quizStarting a Business Simplified Website:https://www.startingabusinesssimplified.com/Higher Purpose Entrepreneur Community:https://bit.ly/4h5QU0eEntrepreneur Personality Patterns Quiz Link:https://bit.ly/3Zmu9x6

Are you ready to embrace the gifts of the rigid pattern and build a strong, structured foundation for your business? In our latest episode of Starting a Business Simplified, we explore how perfectionism can stall your progress and how embracing organization and high standards can propel you forward. Discover how to create business processes, set standards, and balance structure with creativity. Join the higher purpose entrepreneur community to connect with like-minded business owners and get inspired. And stay tuned for our next series on mastering your numbers to truly grow your business!Is Your Business Ready to Launch Quiz:https://www.startingabusinesssimplified.com/quizStarting a Business Simplified Website:https://www.startingabusinesssimplified.com/Higher Purpose Entrepreneur Community:https://bit.ly/4h5QU0eEntrepreneur Personality Patterns Quiz Link:https://bit.ly/3Zmu9x6Steven Kessler's Book The 5 Personality Patterns:https://amzn.to/4f20NtT

Hey entrepreneurs! Are you trapped in perfectionism, holding back your business aspirations? Join me as we dive into overcoming the rigid pattern of perfectionism to unlock your entrepreneurial progress. Discover the balance between control and adaptivity, transforming rigidity into flexibility and creativity. Learn how to harness the gifts of this pattern while letting go of what holds you back. Ready to start enjoying the entrepreneurial journey rather than getting stuck in every detail? Join our higher purpose entrepreneur community and let's thrive together!

Is Your Business Ready to Launch Quiz:

https://bit.ly/43ajEk4

Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/

Higher Purpose Entrepreneur Community: https://bit.ly/4h5QU0e

Entrepreneur Personality Patterns Quiz Link: https://bit.ly/3Zmu9x6

Steven Kessler's Book The 5 Personality Patterns: https://amzn.to/4f20NtT