This week, Steve and Lyndon discuss the do's and don'ts of machinery websites, and name and shame some machinery dealers who are losing leads because of their website. Then, Jade is joined by new Account Manager Sam to discuss just what a good website can do for a business, how many times a user will click on your site before leaving, and just how important social proof is.

Today, Steve and Lyndon are joined by guest Steve Shirley from Valiant Finance to discuss: How to pre-qualify for finance, Used machinery finance and how the royal commission affected the machinery finance game. Then, Jade is joined by new Digital Performance Manager Mackenzie to discuss what this information means for machinery dealers.

Steve and Lyndon are back to discuss:How a video brings your machinery to lifeThe key to boosting your buyer engagementThe KISS (“keep it simple stupid”) principle,and the checklist you need to achieve this.

This episode, Steve and Lyndon discuss the importance of selling used machinery and how those old machines can help you sell more new machinery.

Steve & Lyndon sit down and discuss the importance of keeping in regular, consistent contact with your customers.