We think starting a side business is a great way to achieve financial independence and an ideal opportunity to try your hand at entrepreneurship because you can do it while working your day job. But growing a profitable business in 2023 and beyond can take a lot of time and energy.

If you’re ready to start a business but worry you may not have the bandwidth, we have a solution worth considering. In this episode, co-hosts Lori Vajda and Nola Boea cover the what, how, and why a passive income business model might just be the best way to start your entrepreneurial journey, plus we've got over 21 business ideas for you to consider.

Thanks for listening! Let’s stay connected!

If you enjoyed this show, subscribe to the podcast wherever you listen. That way, you’ll never miss an inspiring, motivating episode.

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Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn

• What a passive side business is AND why you should start one.
• Why making money is a lot easier when you’re starting with a profitable side business model.
• How technology has improved and is making it so much easier to BYOB (Be your own boss).

Key points Lori and Nola are sharing in this episode:

(02:39:27) The difference between a traditional side business and a passive income business comes into play
(04:56:90) Starting a passive income business using products you already own or have access to but aren't using
(10:09:04) Get paid for doing something you love, something you're interested in, or something you are passionate about. Here are three ideas for a passive side business that don’t require you to launch on Etsy.
(11:32:62) Ten innovative ideas for downloadable or digital products that you can produce and market
(14:47:01) Consider creating and selling evergreen online courses. It’s so much easier today, and these little known platforms might be your best bet

Resources 

Sniffspot - https://www.sniffspot.com/
Neighbor - https://www.neighbor.com/
Swimly - https://swimply.com/
Turo - https://turo.com/
Wrapify - https://wrapify.com/
StickerRide - https://stickerride.com/
Carvertise - https://carvertise.com/
Sparetoolz - https://sparetoolz.com/
Skillshare - https://www.skillshare.com/en/teach
OnZoom - https://on.zoom.us/
Spinlister - https://www.spinlister.com/
Udemy.- https://www.udemy.com/
Coursera - https://www.coursera.org/​
Teachable - https://teachable.com/​
Thinkific - https://thinkific.com/​

Have you dreamed of being an entrepreneur but haven’t yet taken the leap? There's never been a better time for women to start their own business. Whether you simply want to work for yourself or you're driven to build the next big thing in tech, you'll find inspiration in this episode.

In Part 2 of our interview, co-hosts Lori Vajda and Nola Boea talk with tech entrepreneur and CTech journalist Noa Gadot about what she’s learned from interviewing female founders. Listen as Noa talks about the lessons that successful women business owners have learned, the challenges they have faced, and the advice they have given her.

Thanks for listening! Let’s stay connected!

If you enjoyed this show, subscribe to the podcast wherever you listen. That way, you’ll never miss an inspiring, motivating episode.

Want more helpful tools, tips, and inspiration delivered to your inbox? Sign up  for “News You Can Use” at Sticky Brand Lab

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If you haven’t already, please connect with us on Facebook! 

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• The key pathways – and obstacles – to success for female entrepreneurs and ways you can navigate them.
• Why in 2023, we’ll see new forms of entrepreneurship emerge – more diverse, more socially-minded, and more willing to drive the global economy forward. 
• How, in a crowded marketplace, this is the best differentiator.
• Why it’s important to remind yourself that there is always room in the market for you in whichever industry you pursue 

Key points Lori and Nola are sharing in this episode:

(02:15:27) The surprisingly similar childhood experience many successful female business owners share in common

(05:24:18) While running a business may feel like a rollercoaster ride, successful entrepreneurs have similar mental stamina that includes this

(07:17:68) Only 2.4% of all venture capital funding for new businesses in the United States went to companies founded only by women. However, this may be the best way to improve that number

(09:02:08) The winning attitude of this female founder made her the most remarkable woman I have ever interviewed.

(10:385:51) Seven lessons from successful women entrepreneurs

Resources 

The5starz - https://the5starz.com/

CTech online magazine - https://www.calcalist.co.il/ctechnews/article/hkekkfh00j

You can subscribe to Lori and Nola's show (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

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Podcast Transcript

There are plenty of benefits to starting your own side business. And while the downsides may be few, one important challenge is learning how to manage the stress that comes with being your own boss.

When we aren’t mentally, emotionally, and physically well, our businesses won’t be either. In addition to contributing to burnout, poor stress management and coping techniques can ultimately impede the growth and momentum of a company. In this episode, co-hosts Lori Vajda and Nola Boea are sharing their fifteen tips, techniques, and tools to help you reduce and manage stress so you can successfully and confidently run your side business. 

Thanks for listening! Let’s stay connected!

If you enjoyed this show, subscribe to the podcast wherever you listen. That way, you’ll never miss an inspiring, motivating episode.

Want more helpful tools, tips, and inspiration delivered to your inbox? Sign up  for “News You Can Use” at Sticky Brand Lab

We love hearing your feedback! Leave or speak your message here

If you haven’t already, please connect with us on Facebook! 

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• 15 stress-reduction tips, techniques, and apps you can use to reduce stress.
• Key questions so you can easily identify your priorities, thus reducing stress. 
• Detailed techniques to improve relaxation.
• How to avoid exhaustion and burnout.

Key points Lori and Nola are sharing in this episode:

The precise meaning of experiencing stress, which can be both good and bad (02:59:83).

(06:11:52) Anxiety, which can increase feelings of stress, looks and feels different. Here’s what anxiety looks like.

(07:08:43) Whether you stay in the business you start or go back to a traditional career, entrepreneurship teaches you things that will advance your business or career.

(08:02:66) These are seven benefits of stress management that you probably never realized.

(12:05:49) Our 15 easy to implement stress reduction tips, techniques, and apps for time management, outsourcing, seeking support, and self-care.

Resources

You can subscribe to Lori and Nola's show (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

ConvertKit: Our #1 Favorite Email Marketing Platform   (This is an affiliate link)

Podcast Transcript

Product reviews are not new, but recently they’ve become less trustworthy as influencers charge high fees for their endorsements and more marketing agencies purchase fake reviews. Noa Gadot founded the5starz to change this.

Today, co-hosts Nola Boea and Lori Vajda sit down with entrepreneur Noa Gadot, owner of the Israeli company the5starz, to hear how she started her game-changing company and what lessons she learned along the way. Find out how this tech CEO brought her incredible marketing solution to market as she shares her inspiring founder story with us. 

Thanks for Listening!

If you enjoyed this show, subscribe to the podcast wherever you listen. That way, you’ll never miss an inspiring, motivating episode.

Want more helpful tools, tips, and inspiration delivered to your inbox? Sign up  for “News You Can Use” at Sticky Brand Lab

We love hearing your feedback! Leave or speak your message here

If you haven’t already, please connect with us on Facebook!

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• The ways in which successful female tech startups founders are exceeding those established by men.
• The surprising and unique skillsets of female tech founders. 
• What support women need to succeed in the startup world?
• Why the biggest barrier to business success isn't gender or gender identity, but something entirely different.

Key points Lori and Nola are sharing in this episode:

(03:13:23) Why and how starting a tech company can have a significant impact on the market and the sector 

(04:38:39) Even without a background in technology, this is how you can start a tech company using the knowledge and experience you have in a particular industry. 

(07:08:43) Whether you stay in the business you start or go back to a traditional career, entrepreneurship teaches you things that will advance your business or career. 

(08:30:09) This is the step-by-step process Noa used to launch her first business, which you can use as a guide to start your own.

(12:05:49) Noa shares the lessons she learned that you can apply to your business journey

Resources

Guest website: www.the5starz.com

You can subscribe to Lori and Nola's show (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

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Podcast Transcript

Looking at things as they are, rather than as we would like them to be, enables us to set an intention and make sure that everything that is under our control is in line with that intention. 

With that goal in mind, co-hosts Lori Vajda and Nola Boea take a realistic look back at the challenges, opportunities, and triumphs that made the year, as well as some of the new directions and new ventures they have planned for the future. And while our experiences may be somewhat unique to us, we feel there are insights you can apply to your own journey, or at the very least, find inspiration in our sharing.

Tune in and hear what they’ve learned about themselves; it just might help you plan your most successful business launch in the New Year. 

Thanks for Listening!

Ready to start your business or grow your personal brand? Schedule a free 20 min. consultation call now. 

If you enjoyed this show, make sure to subscribe to the podcast so you’ll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand Lab

We love hearing from you! Leave or speak your message here

If you haven’t already, please connect with us on Facebook! 

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• Two easy questions to help you evaluate the past year: What went well this year? What didn’t go well this year?
• Why it’s important to ask yourself which decision you are really proud of. 
• By making your review public or sharing it with friends, you release the hold that admitting your fears and mistakes has on you while also celebrating the wins with your support system. 

Key points Lori and Nola are sharing in this episode:

(02:19:75) Running a business takes time; however, we often lose track of time, which, if left unchecked, can have these known and unknown effects on your business.

(05:30:96) Launching a business is all about refinement. If you think of it not as a destination but as a journey, you’ll be more agile, and that can lead to bigger and better outcomes. 

(08:59:41) A few helpful tips that we learned about running a business from a few of our podcast guests.

(15:49:03) Tried and true tips for staying motivated when life presents challenges.

Resources 

You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

ConvertKit: Our #1 Favorite Email Marketing Platform   (This is an affiliate link)

You’ve been in your career for a while, and if you’re like most professionals, you have a lot of real-world experience under your belt. So why not profit from your knowledge? In today’s “expert economy,” that’s exactly what aspiring entrepreneurs are doing. 

Most people have knowledge, wisdom, and lessons learned to impart that could be very beneficial to others. And in this episode, co-hosts Lori Vajda and Nola Boea are sharing their method to help you determine which of your insights and skills are marketable. Freelance providers as well as on-demand consulting services have given people the flexibility to set their own schedule, the ability to be their own boss, and the opportunity to earn more income.

Thanks for Listening!

Ready to start your business or grow your personal brand? Schedule a free 20-minute consultation call now. 

If you enjoyed this show, make sure to subscribe to the podcast so you’ll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand Lab

We love hearing from you! Leave or speak your message here

If you haven’t already, please connect with us on Facebook! 

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• How new technology makes it easy to start a business.
• Why more companies are willing to hire a subject matter expert on-demand for consulting services? 
• A quick 5-step process to easily determine which in-demand skills offer customers.

Key points Lori and Nola are sharing in this episode:

(03:30:65) The expert economy is built on two principles: first, that each of us is an expert at something, even if we don’t think so; and second, that our expertise is worth sharing and has real value to someone else..

(06:16:95) Our five step process makes it easy for you to come up with your first offerings. 

(08:42:96) Why choosing your service or package offerings based solely on how good you are at something may not be the best strategy. Instead, try this. 

(11:44:29) How to determine who your ideal customer is

Resources 

You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

ConvertKit: Our #1 Favorite Email Marketing Platform   (This is an affiliate link)

Podcast Transcript

Between 2020 and today, we’ve seen seismic shifts, from where we work to how we work. As the year comes to a close and the New Year is just weeks away, we wonder what the future of work and entrepreneurship will look like.

To get some insight, co-hosts Nola Boea and Lori Vajda sat down with professional futurist Joe Tankersley to take a deeper look at the opportunities, challenges, and realities for aspiring entrepreneurs.

Thanks for Listening!

Ready to start your business or grow your personal brand? Schedule a free 20 min. consultation call now.

If you enjoyed this show, make sure to subscribe to the podcast so you’ll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand Lab

We love hearing from you! Leave or speak your message here

If you haven’t already, please connect with us on Facebook!

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• What can we expect the future of work and entrepreneurship to look like?
• Over the next few years, how will the way we evaluate our quality of life and work change? 
• Why some of the most impactful shifts will come from small and medium businesses.
• What’s next for local and global entrepreneurship?

Key points Lori and Nola are sharing in this episode:

(02:50:75) What exactly is a futurist, and how do they help you outsmart your competition?

(06:27:47) Who is more likely to embrace change and adapt quickly, and who is more likely to feel threatened by change and resist it, older or younger people? The answer may surprise you.

(09:04:41) The very concept of a “job'' will likely change drastically in the not-too-distant future and could become almost as antiquated as owning a horse and buggy.

(12:10:85) As an entrepreneur, you're looking for the next opportunity. Here’s an example of what might be the next idea or innovation that's out there.

(22:45:57) These are the action steps an aspiring entrepreneur can take to “imagineer” their own future.

Resources

Our guest’s website: JoeTankersley.com

You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

ConvertKit: Our #1 Favorite Email Marketing Platform   (This is an affiliate link)

Podcast Transcript

Do you dream about becoming an entrepreneur? You might be surprised to learn how quickly you can start a business based on the experience you already have. And it is all because the knowledge that took you years to acquire will shorten the learning curve for customers. 

In this short episode, co-hosts Lori Vajda and Nola Boea explain how to determine which of your skills, experiences, and knowledge-shares are the right fit for starting your business. They’re also sharing 4 profitable steps to growing your business, so you can determine which step fits your personality, skills, interests, and the lifestyle you want to create.

Thanks for Listening!

Ready to start your business or grow your personal brand? Schedule a free 20 min. consultation call now.

If you enjoyed this show, make sure to subscribe to the podcast so you’ll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand Lab

We love hearing from you! Leave or speak your message here

If you haven’t already, please connect with us on Facebook!

Would you like to be a featured guest or have your question, comment, or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• How to turn your experience and expertise into a lucrative side business.
• Why now is the perfect time to use your subject matter expertise to start a consulting, coaching or direct service business. 
• Four steps for building and growing a profitable side business.
• As a professional service provider, use this surefire step to identify which of your offers aligns to your ideal audience.

Key points Lori and Nola are sharing in this episode:

(01:10:75) Those who figure out how to sell their expertise will be able to find meaningful and impactful work from people who value a few hours of their time.

(02:45:60) The key to starting a business based on your knowledge is to see it as building your own personal enterprise.

(04:11:41) After the foundational level of your business model, level two is where you begin to grow your personal brand business.

(05:01:50) Level three is where you begin to hire other contractors or freelancers. This allows you to grow your business and increase your profits

Resources

You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

ConvertKit: Our #1 Favorite Email Marketing Platform   (This is an affiliate link)

Podcast Transcript

It’s time to rethink the traditional career idea. Better yet, it’s time to unlearn and relearn a totally new way of thinking about your career. Gone are the days when having one career and one source of income would take you to retirement and beyond. Today, it’s about diversifying your career and one way to do that is through entrepreneurship. 

In this episode, Nola Boea and Lori Vajda share 7 types of entrepreneurial opportunities – each one with its own unique set of benefits and challenges, so you can determine which one best fits your personality, skills, interests, and lifestyle.

Thanks for Listening!

Ready to start your business or grow your personal brand? Schedule a free 20 min. consultation call now. 

If you enjoyed this show, make sure to subscribe to the podcast so you’ll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand Lab

We love hearing from you! Leave or speak your message here

If you haven’t already, please connect with us on Facebook! 

Would you like to be a featured guest or have your question, comment or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• Why career diversification is a better way to think about your career.
• Once you develop an entrepreneurial mindset, you’ll start to spot opportunities for making money everywhere.
• How a side business can can set you up for monetary success.
• The 7 types of side business entrepreneurs.

Key points Lori and Nola are sharing in this episode:

(03:01:21) Four questions to ask yourself to determine you ‘why’ for starting a side business.

(07:10:29) There are many sub-business entrepreneurial models and opportunities that many people haven’t yet considered, but should.

(10:54:50) How to think like a scalable startup entrepreneur.

(15:42:33) The online entrepreneur, as well as these three other unique side business formats, are changing the traditional business model.

Resources 

You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

ConvertKit: Our #1 Favorite Email Marketing Platform   (This is an affiliate link)

Podcast Transcript

The Internet makes it easy for customers to shop around and compare options and  prices. Unfortunately, the result is that it can take customers much longer to complete a purchase cycle. One way to speed things along, is to create a sense of urgency. 

In this episode, Lori Vajda and Nola Boea explain what urgency in sales is, how FOMO (fear of missing out) and scarcity can help move customers along so you increase sales. We’re also sharing seven phrases you can use in your marketing material to guide your target audience to make a purchase.

Thanks for Listening!

Ready to start your business or grow your personal brand? Schedule a free 20 min. consultation call now. 

If you enjoyed this show, make sure to subscribe to the podcast so you’ll never miss an episode. Want to get to know us more? Find out more about us and our services at Sticky Brand Lab

We love hearing from you! Leave or speak your message here

If you haven’t already, please connect with us on Facebook! 

Would you like to be a featured guest or have your question, comment or review mentioned? Ask Muse!

Business success strategies are in the works. Come have a listen!

In This Episode You’ll Learn 

• What is urgency, FOMO and scarcity in sales.
• The benefits of creating urgency in sales.
• Tips when using urgency in sales without feeling phony.
• The steps and phrases so you can start using urgency to increase your sales. 

Key points Lori and Nola are sharing in this episode:

• (02:16:94) Using urgency in sales is a technique many businesses are not using to their full advantage.
• (06:56:86) Here are the three types of scarcity models and the different ways you can use them to get customers to make a purchase quicker.
• (11:48:20) Three tips for creating urgency without having to fake it.
• (14:29:02) Here are seven phrases you can start using that creat a fear of missing out for customers.

Resources 

You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Audible, Google Podcasts, Stitcher, or wherever you listen to podcasts.

Helpful Meditation: Minimizing Self-Doubt.

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Podcast Transcript