In this episode, Emma discusses the top marketing updates you need to know for July 2024, covering major changes across popular platforms like Instagram, YouTube, Pinterest, and TikTok. Staying updated with these shifts is crucial for tapping into new features and seeing better results. Emma breaks down each update and its impact, providing valuable insights for creators, brands, and marketers.

Listen in as we speak about:

• Instagram's new profile insights for creators to land more brand deals

• YouTube's QR codes for easier channel connections offline

• Pinterest's AI features for highly targeted advertising

• TikTok's new image-sharing app "Whee" and its potential impact on digital marketing

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma explores the misconception that social media marketing is a catch-all solution for business growth. Drawing from her nine years of experience in digital marketing with Ninety Five Media, Emma breaks down this myth and emphasizes the importance of diversifying your marketing efforts. Learn how to use social media as an amplifying tool rather than relying on it solely for business success. Emma shares practical tips and strategies for expanding your brand's reach through multiple avenues, both online and offline.

Listen in as we speak about:

• The pitfalls of relying solely on social media marketing

• How social media marketing serves as an amplifying tool

• Other effective business development avenues, including guesting on podcasts, joining Slack communities, and attending networking events

•  Actionable steps to enhance your brand exposure and accelerate growth

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma shares her top book recommendations for personal and professional growth, emphasizing the importance of mindset and leadership in achieving success. As someone who constantly reads and is always seeking out new forms of self-improvement, Emma has curated a list of books that have made a significant impact on not only her, but Ninety Five Media as a whole! Dive into this discussion to discover valuable insights and actionable takeaways from these must-reads. 

Listen in as we speak about:

• The Psychology of Winning by Dennis Whately and its impact on mindset shifts

• Get Smart by Brian Tracy and strategies for rapid goal achievement

• Tribes by Seth Godin and the importance of challenging the status quo in leadership

• 10x Is Easier Than 2x by Dan Sullivan and Benjamin Hardy and the concept of exponential growth

And much, much more!

Interested in Reading the Books in Today’s Episode? Grab them here:

The Psychology of Winning by Dr Denis Waitley

Get Smart by Brian Tracy

Tribes by Seth Godin

10x Is Easier Than 2x by Dan Sullivan with Benjamin Hardy

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma and Ariana Rodriguez, founder of AR + Company, dive deep into the importance of involving your team in planning and decision-making to enhance investment and passion in the outcome. They explore the manifold benefits of engaging teams in the company's vision, leveraging technology, and simplifying processes—especially when onboarding new hires. Ariana shares her expertise on productivity and organization, particularly for founders diagnosed with ADHD, drawing from her decade-long experience in corporate operations. Tune in to learn about effectively scaling a business while maintaining a robust company culture and operational efficiency.

Listen in as we speak about:

• Involving your team in decision-making for better outcomes

• Engaging employees with the company’s vision and goals

• Identifying operational inefficiencies and revising systems

• The importance of process mapping and communication in scaling a business

And much, much more!

Connect with Ariana:

Website  

Instagram 

LinkedIn

Ariana’s Biz Op’s Guide

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma shares the latest June 2024 marketing updates that every marketer and business owner should know. From new tools on TikTok to Instagram's evolving metrics and YouTube's AI innovations, staying ahead of the curve is vital. Emma delivers in-depth insights into how these changes impact your marketing strategies and actionable advice on leveraging them for your brand's growth. Whether you're a DIY marketer or managing a team, this episode is packed with valuable information you can start using today.

Listen in as we speak about:

• TikTok's new management platform, TikTok Studio, and its implications for content creators.

• Why Instagram Shares are gaining importance and how to make your content more shareable.

• YouTube's introduction of AI soundtracks, Dreamtrack, and its potential impact on the platform’s ecosystem.

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma discusses the dynamic potential of leveraging your Instagram DM's for generating leads and driving sales. Social media content alone isn't enough without engagement and authentic interactions. Highlighting real-life examples from Ninety Five Media clients who have made many sales in their DMs, Emma delves into actionable strategies, key tips, and insights on utilizing your Instagram DM's effectively. Whether you're an entrepreneur, social media manager, or marketer, this episode offers invaluable advice for transforming DM's into a powerful sales tool.

Listen in as we speak about:

• The importance of engagement and community building in social media

• Transitioning public inquiries into private DM conversations

• Strategies for making genuine connections without the out-dated sales tactics

And much, much more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma is joined by Melissa Lohrer, founder of Waverly Ave Consulting to  dive deep into the intricacies of aligning business roles with revenue-driving activities for optimal efficiency and growth. The two discuss the importance of reverse engineering business goals, refining client interactions, and transitioning to more lucrative engagements. If you’ve been looking for new ways to elevate your business to new heights of profitability and sustainability as an agency owner, this one's for you!

Listen in as we speak about:

• The importance of aligning billable hours with revenue goals

• Strategies for scaling your business and ensuring sustainable growth

• Practical tips for refining your client base and maximizing profitability

And much, much more!

Connect with Melissa:

Website  

Instagram 

LinkedIn

Are you an agency owner looking for guidance on growth? Explore Agency Office Hours with Melissa

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma dives deep into the evolution of social media as the new leading search engine, reshaping how consumers discover and interact with brands. In today's digitally driven market, understanding this shift is crucial for businesses aiming to enhance their online visibility and engagement. Emma outlines practical strategies for leveraging social media platforms like Instagram, TikTok, and Meta AI to optimize search results and attract more customers.

Listen in as we explore:

• The transition of social media from mere communication platforms to powerful search engines
• Effective methods for you to utilize social media for greater reach and engagement
• Insights on optimizing content with keywords across various platforms
• The impact of Meta AI and other technological advancements on search capabilities

And much, much, more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode Emma and Molly Godfrey, founder of Build Impact Convert, dive deep into the art of using LinkedIn as a leading marketing tool for lead generation. As digital landscapes evolve, the strategy behind content creation and personal connections on LinkedIn has never been more important. From the effectiveness of LinkedIn's free vs. Premium accounts to strategic content planning, they cover all the bases needed for boosting visibility and engaging potential clients effectively.

Listen in as we explore:

• Efficient strategies for maximizing LinkedIn content and lead generation

• The benefits and limitations of LinkedIn's free vs Premium accounts

• The importance of crafting compelling hook sentences and storytelling in posts

• Engagement metrics that matter: from likes to direct client messages

And much, much, more!

Connect with Molly:

Website

LinkedIn

Instagram

Build Impact Convert On-Demand Workshops

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

In this episode, Emma dives into the latest and most impactful marketing updates for May. Covering significant shifts from major platforms like TikTok, Instagram, Pinterest, and LinkedIn, Emma provides crucial insights that every entrepreneur, founder, and digital marketer should be aware of. Tune in to learn about recent changes in social media strategies, AI-driven personalization, and new features ideal for enhancing user and brand engagement.

Listen in as we discuss:

• UMG’s strategic moves on TikTok and its implications for marketers

• Instagram’s new notify sticker and its potential impact on follower engagement

• Pinterest’s diversity focused AI-powered search filters aimed at improving personalization

• LinkedIn’s latest trial features aimed at boosting company page visibility

And much, much, more!

Connect with Ninety Five Media:

Website  

Instagram 

Need Support with Your Podcast? We’ve got you covered 

Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co  

Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call