Episode 014 / Joe Solari joined us this week to help authors create a financial plan for getting through Covid-19’s economic repercussions. We talk about short and long-term strategies and mindset issues for indie authors.

You can find show notes and links at wishidknownforwriters.com.

Joe Solari is an author, entrepreneur, and consultant. He graduated with a BFA from the School of the Art Institute and an MBA from Chicago Booth School of Business. Joe helps authors create business systems.

In this podcast episode, you’ll discover:

• How the economy cycles and what to do if this your first economic downturn 
• Strategies for the short term, including continued production of content (story drafts) as well as stress testing your business 
• Why cash flow is important in the short term
• Long-term strategies
• Fundamental shifts in marketing that may come in the future 
• Considerations around releasing books right now
• What Joe wishes he’d known about getting through an economic downturn
• Benefits of being your own boss during this time

Links: 

Joe Solari - author business stress test link is on the home page

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