Strategy for Creatives - Business Minus the Bullshit: Business Tips for Creative Entrepreneurs

This month we're taking it back to the basics which means we're focusing on those things you need to help your business run smoothly. Many people overlook the strategy needed in their business. Running a scalable, and profitable business, is more than just having a good idea. You need to make sure your business has the right strategies in place in order to grow it without the stress. In this episode, I'm detailing the four types of business strategies you should have in your business. 

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There are so many entrepreneurs that struggle with keeping their business finances in order. But you can't run your business effectively if you don't know where your money stands. Let's get those books in order. Bookkeeping is the process of recording your business's financial transactions so that you know exactly how much you're making and where your money is going. In this episode, we're talking about the fundamentals of bookkeeping and how to get your business set on the right track. 

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Wave Apps

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If you're like me, you're ready and waiting for summer! I love spending time out in the sun, traveling, and taking a much-needed break. But it's important that we're getting our business ready for summer. Summer typically means a slowdown in our business so we want to use this time to set up for success.  In this episode, I'm talking about ways to prep your business for summer so that you can relax while still growing your brand.

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We make goals because we want to achieve them. No one wants to fail. But recognizing why you may be failing to reach certain objectives in your business and more importantly, when it's okay to give up on goals is an important skill. Failing and reevaluating our business goals, can help set our business up for future success.

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There are a lot of times when life happens and we can find it hard to get back into the swing of things when it comes to our business. Trying to regain that focus to start accomplishing tasks in your business or even the motivation to get something done can be a challenge.  When that happens, it's important to take a step back and find ways to get your focus back so you can help your business grow.

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How to Refocus in Business

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Monthly goal setting doesn't work for everyone. If you're trying to make goal planning work for you, try quarterly goal planning. Quarterly planning is a strategic approach to planning key performance indicators (KPIs), objectives, and key results. Quarterly planning is a way to break annual planning into smaller parts which can make it easier to set goals, establish metrics, and review the previous quarter’s achievements and points of growth. 

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How to Implement Quarterly Goals
Mind Map Journal for Business

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You're doing it! You've decided to go ahead and pivot your business to something new. How do you know all the things you should actually be doing to set your business on its new journey? Here's your checklist of the things you need to make sure happen to get your new business started on the right foot and make your pivot a success!

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In this special edition Hot Seat episode, I'm talking with a former client to hear how the strategies we've implemented in her business helped her go from side-hustle to full-time business owner in a little over two years. In this episode, I'm talking with Devin, owner of Creative Gravity Social Media Agency. Devin started her business in February 2020, right before the world changed! In that time we grew her business revenue by 400% and put tools and strategies in place to help her leave her full-time job. 

Devin Brinkley, is the founder of Creative Gravity Social Media Agency, a women-led and operated social media agency, specializing in social media marketing, management, and training. She helps businesses of all sizes organically promote and grow their brands online and convert their followers to clients.

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Connecting the Dots: Beginners Guide to Mind Maps + Social Media Batching Webinar Series

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There is nothing wrong with changing up your business focus! The longer you are in business, the more likely you are to niche down (or up or even out) and focus on a specific or different sector completely. Once you've decided that you're ready to pivot your business, it can feel like there's so much to do! But there are ways to pivot effectively without losing the focus of your business or clients in the process.

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How to Pivot Effectively  - Changing Your Business without Losing Focus

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There is more to pivoting than just a name change but how do you know when it's time to take your business in a different direction. There are a lot of things to think about when it comes to whether or not it's the right time to change in your business. If you're not sure if it's the right time, here are some questions you should ask yourself.  

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