StrategyCast

SHOW NOTES

Karen Briscoe is the author of Real Estate Success in 5 Minutes a Day: Secrets of a Top Agent Revealed. INMAN featured as a must-read for your best year in real estate in 2017. Amazon ranks the book in the top 1% in its category. The book has been endorsed by both industry leaders Michael J. Maher and Hal Elrod. She is a contributing author to both INMAN and Real Trends.

Karen regularly speaks on a national and local level on the Best of 5 Minute Success. Further, she is the host of the weekly 5 Minute Success podcast which has an amazing array of guests who achieve success at a high level in business and life. Karen also is a frequent guest on other podcasts that focus on entrepreneurial, success and motivation, as well as real estate related topics. She has completed the John Maxwell Team Certification Program for Coaching, Speaking and Training.

Listen and Learn:

• Why commitment is essential for the sales process
• How improving your life improves the lives of others around you
• Why you need a growth goal to be a successful leader
• How to build leaders

TO FIND KAREN ON LINKEDIN, CLICK HERE.

TO FIND KAREN'S BOOK, CLICK HERE

SHOW NOTES

Marja Norris is the CEO and founder of MarjaNorris.com, a company dedicated to helping women achieve their career goals with style and confidence. With a distinguished career in finance, she has successfully navigated the male-dominated business world and is passionate about coaching women on how to be taken seriously, be heard, and get what they want at work.

Her latest book, The Unspoken Code: A Businesswomans No-Nonsense Guide to Making It in the Corporate World, provides women with the tools to awaken their dreams and reach their highest goals.

Listen and Learn:

• How to conduct business in a male-dominated field
• Why you should "fake it before you make it"
• How to communicate effectively with male co-workers
• The importance of the "ABC's": Attitude, Behavior, and Confidence

TO FIND MARJA ON LINKEDIN, CLICK HERE.

TO FIND MARJA'S BOOK, CLICK HERE. 

IF YOU’RE READY TO MOVE YOUR DIGITAL MARKETING INTO THE STRATOSPHERE, CALL LORI JONES TODAY AT 303-678-7102.

SHOW NOTES

Adam Robinson is the author of The Best Team Wins: Build Your Business Through Predictive Hiring, host of The Best Team Wins Podcast, columnist for Inc., and  Co-Founder and CEO of Hireology, where he’s on a mission to help business owners make better hiring decisions using predictive data and innovative technology. He is a noted recruiting industry expert, speaker, and author with over 20 years of experience in the field of hiring and selection management.

Adam is passionate about entrepreneurship, donating time to a number of organizations that support the entrepreneurial cause. Through multiple leadership roles at Entrepreneurs Organization, he has helped to develop and launch programs that teach core business skills to early-stage entrepreneurs around the world.

Listen and Learn:

• How to make good hiring decisions
• Why you need to look deeper than a resume
• How to create a job offer a candidate cannot refuse
• The importance of getting the right people in the right spots
• How to create a job offer a candidate cannot refuse

TO FIND ADAM ON LINKEDIN, CLICK HERE.

TO FIND ADAM'S BOOK, CLICK HERE. 

TO FIND ADAM'S PODCAST, CLICK HERE.

TO LEARN MORE ABOUT HIREOLOGY, CLICK HERE.

IF YOU’RE READY TO MOVE YOUR DIGITAL MARKETING INTO THE STRATOSPHERE, CALL LORI JONES TODAY AT 303-678-7102.

SHOW NOTES

Denise R. Green is a speaker, writer and executive coach committed to helping people go from burned-out (or blah) to brilliant. After a successful career with Oracle Corporation and Charles Schwab, Denise founded Brilliance Inc., a coaching corporation whose purpose is to unleash human potential. For more than a decade, she and her team have helped thousands of people feel less stressed, and have more ease and fulfillment in all areas of their lives.

Denise's new book, Work-Life Brilliance: Tools to Break Stress and Create the Life & Health You Crave (Brilliance Publishing, April 2017) is about reigniting one's internal spark. She has also authored the ebooks: Conversations for Brilliance, Influence the Boss, and How to Say No With Grace, Not Guilt. 

Listen and Learn:

• How to tame your thoughts
• Why using the word "no" makes you feel guilty
• How to manage your whole life
• Why we need to disconnect from social media
• How to say "no" with grace, not guilt

TO FIND DENISE ON LINKEDIN, CLICK HERE.

TO FIND DENISE'S BOOKS, CLICK HERE. 

SHOW NOTES

James Worthington has held many positions throughout the history of Kneaders Bakery and Café, including being the brand’s first franchisee with the opening of the Midvale, Utah location. In 2007, he joined the corporate team as Director of Operations, before taking the position of CEO in 2013.  During his direction, the brand has experienced a 500 percent growth in restaurant locations with an expansion to 56 stores.  Worthington’s primary responsibilities include the development and management of internal systems including those implemented at the store-level to create efficiencies and processes, as well as customer-facing systems such as online ordering and application development which continue to build brand loyalty.  Worthington also manages the brand’s supply chain, building a system which has effectively scaled with and enabled the rapid growth of the company. 

Worthington earned his Master’s in Business Administration from the University of Utah and Bachelor's degree from Brigham Young University.  He is the recipient of the University of Utah Rising Star Award and the 2017 Golden Bridge, Fast Casual Dining CEO of the Year Award.  When James is not at the office, he can be seen coaching youth soccer for his children, wakeboarding, skiing, spending time with his wife, and enjoying the adventure of building his family’s legacy with the brand he loves.

Listen and Learn:

• Why you need to live and breathe your brand
• The importance of adapting to industry trends
• How to maintain your vision as your business grows
• The importance of Kneader's "from scratch" concept

TO FIND JAMES ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT KNEADER BAKERY AND CAFE, CLICK HERE.

SHOW NOTES

Barry co-founded Xybix Systems in 1991 with a vision of inventing an adjustable height table that had enough range to let users sit and stand.  Barry has led and grown Xybix from two people in a basement to become a leading technical furniture manufacturer with cutting-edge American manufacturing and over 65 employees.

Listen and Learn:

• Why a leader needs to be fair and flexible
• How to get your employees on the same page
• How to surfaces quality content
• Why you need to incorporate social media into the marketing mix
• What the benefits of a sit to stand desk are

TO FIND BARRY ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT XYBIX, CLICK HERE.

SHOW NOTES

Kelly Charlton is a senior leader with a background in customer-centered marketing, sales operations, and sales management. Adept at grasping big picture concepts in large companies and complex industries, Mrs. Charlton is skilled at creating strategic marketing plans from high-level visioning, and then implementing those plans to achieve company targets. 

While serving on a leadership team, Mrs. Charlton is as a role model. Within the start-up environment, her optimistic mindset, hands-on change management experience and tenacious pursuit of goals are tremendous assets. 

A decade of experience in sales, sales management, and sales operations have prepared Mrs. Charlton for her role as a senior marketing leader. She effectively incorporates sales goals into marketing strategy and appropriately communicates between both teams.

Listen and Learn:

• How to manage your brand's voice
• Why your business needs a purpose
• How to craft an impactful message
• Why your brand and marketing need to be integrated
• How to create a loyal customer

TO FIND KELLY ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT ENAVATE, CLICK HERE

SHOW NOTES

Lisa Metzger is an award-winning senior-level marketing/public relations professional and writer. She has a particularly keen eye and ear for story telling and for knowing what’s news (and what isn’t!!). She has spent her career developing and managing strategic and integrated communications programs, with particular focus on the blending of traditional and social/new media innovations designed to build awareness, drive demand, build community, position clients as thought leaders and to directly impact our clients’ bottom lines and business goals. With a heavy emphasis on media relations, content development and copy writing, Lisa’s areas of specialization include: food and consumer goods, healthcare, children’s and women’s issues, education, LOHAS/natural and organic industry, business-to-business and business-to-consumer product launches.

Listen and Learn about the 2018 Public Relations Trends:

• Finding The News & Audience
• Thought Leadership
• Influencer Marketing
• The Changing Tools For Pitching PR
• The Shrinking Chasm Between Retail & B2B PR

TO FIND LISA ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT AVOCET COMMUNICATIONS, CLICK HERE

SHOW NOTES

As Vice President Marketing, Angus Robertson is responsible for product go-to-market, analyst relations, and thought leadership for Convercent. Previously, Angus was CMO at Hubble by insightsoftware.com, a leader in Enterprise Performance Management (EPM) and Vice President Product Marketing at Spirent Communications.

At Spirent, Angus was responsible for four product lines and $250M of revenue. During Angus’ tenure at Spirent he built Spirent’s Asia services business from Hong Kong, and managed M&A due diligence and integration for a strategic software acquisition. Angus has more than 20 years’ experience in marketing and technology and he is passionate about how technology can be applied to solve business problems. In his free time, you can find Angus tearing up a squash court or perusing his twitter feed for industry updates.

Listen and Learn about the 2018 Inbound Marketing Trends:

• AI & Machine Learning
• Account Based Marketing (ABM) & Retargeting
• Customer Advocacy/Customer Driven Growth
• Accelerating The Buyer’s Journey
• Aligning Marketing With Sales
• Bite-sized Content

TO FIND ANGUS ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT CONVERCENT, CLICK HERE.

SHOW NOTES

Eric Greener is a founding partner at ExactDrive, a leading Self-Serve Online Advertising Platform. Founded in 2008, ExactDrive simplifies online advertising with strategic expertise and innovative insight you can’t find anywhere else. Our self-serve advertising platform coupled with our managed campaign planning, management and optimization services deliver measurable value, empowering our clients to find precisely targeted audiences and generate desired results.

Listen and Learn about the 2018 Digital Trends:

• The growth of programmatic radio
• Continued advancement of video
• Native advertising
• Header bidding
• Real-time fraud control

TO FIND ERIC ON LINKEDIN, CLICK HERE.

TO LEARN MORE ABOUT EXACTDRIVE, CLICK HERE.