What if I told you that there is a lost sales art that outside sellers still use, but all sellers when outside sales was the norm used to close more deals? SMB/transactional route to market sellers already use this and may not even know they are doing it sometimes. They do it when they "one-call close". I'm talking about the sign up call. An extra call added to the calendar when deal velocity is high and you've completed your sales motion and are waiting on a sign up.` Instead of waiting, why not take initiative and schedule a call to complete the order? Address any final concerns, answer any final questions and walk the prospect through the order and watch the sign up in the moment! In this episode James covers the sign up call, why you should use it and the fact that his sales teams are using these tactics to see success today.