Unmade: media and marketing analysis

StW: How will ACCC intervention hit retail media?; Succession for Bruce Gordon; More AI magic (and menace)


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Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: We chew over what the ACCC’s concerns over Cartology and Coles 360 may mean for Australia’s retail media sector; Bruce Gordon retires; and yet another significant week in AI developments

If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:

* A complimentary ticket to all of Unmade’s events, including HumAIn (2025), REmade (1 October), Unlock (31 October), and Compass (November);

* Member-only content and our paywalled archives;

* Your own copy of Media Unmade

Can retail media networks succeed if they are non-retailer owned?; AI’s latest threat; Bruce Gordon hands over

Last week, the ACCC lit the fuse on a new battleground for retailers - does their ownership of retail media networks give them too much power? In today’s podcast, recorded the day before our REmade - Retail Media Unmade conference, we discuss the implications.

Also today: Google’s AI Overviews are finally coming to Australia, which will alarm many publishers; and Google also unveils a powerful new research tool, Notebook LM. And Meta goes hard on AI-generated content.

And Bruce Gordon, proprietor of WIN and kingmaker at Nine, moves into retirement.

Further reading:

* Unmade: Cartel-ogy: The ACCC comes for retail media

* Unmade: Brands beware: ACCC’s supermarkets attack is PR used as an offensive weapon

* ACCC: Supermarkets inquiry August 2024 interim report

* The Australian: Consumer trust in Coles and Woolworths plummets following ACCC action

* Australian Financial Review: Google to test its artificial intelligence-powered search in Australia

* Australian Financial Review: Billionaire Bruce Gordon retires from WIN as succession questions loom

Today’s episode features Tim Burrowes and Cat McGinn.

(pic)

Editing was courtesy of Abe’s Audio, the people to talk to about voiceovers, sound design and podcast production.

Time to leave you to start your week. We’ll be back with more tomorrow.

Toodlepip…

Tim Burrowes

Publisher - Unmade

[email protected]



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Unmade: media and marketing analysisBy Tim Burrowes


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