Unmade: media and marketing analysis

StW: Newest retail media network revealed; First ratings clue on K+J; Paramount sale into the endgame; Platforms targeted


Listen Later

Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: A big week in radio; what News Corp’s boss will tell the Press Club meet the newest retail media network; and Paramount’s ownership battle comes clearewr

If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:

* Member-only pricing for our conferences;

* A complimentary invitation to Unmade’s Compass event (November);

* Member-only content and our paywalled archives;

* Your own copy of Media Unmade

A first signal on The Kyle & Jackie O Show; Skydance closes on Paramount; and journos’ AI fears

In today’s conversation, we explore what to look out for in tomorrow’s radio ratings (and explain why there will be limited clues about the launch of The Kyle & Jackie O Show into Melbourne); we discuss what News Corp’s executive chairman Michael Miler will say in his Press Club address; a new survey reveals journalists’ fears for their jobs over AI; and Australian Venue Co joins the retail media goldrush.

Further reading:

* Unmade: The defederalisation of News Corp

* The Australian: Big tech not above the law: Miller

* The Australian: Media and Arts union calls for urgent action on AI dangers

* AVC Experience+: Meet 15m consumers in their cultural comfort zone

* Puck: Paramount sage reaches finale

Today’s episode features Tim Burrowes and Abe Udy

Editing was courtesy of Abe’s Audio, the people to talk to about voiceovers, sound design and podcast production.

Time to leave you to start your week. We’ll be back with more tomorrow.

Toodlepip…

Tim Burrowes

Publisher - Unmade

[email protected]



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.unmade.media/subscribe
...more
View all episodesView all episodes
Download on the App Store

Unmade: media and marketing analysisBy Tim Burrowes


More shows like Unmade: media and marketing analysis

View all
Conversations by ABC listen

Conversations

862 Listeners

Mumbrellacast by Mumbrella

Mumbrellacast

1 Listeners

ABC News Daily by ABC

ABC News Daily

127 Listeners

If You're Listening by ABC listen

If You're Listening

314 Listeners

Squiz Today by Squiz Media

Squiz Today

47 Listeners

The Morning Edition by The Age and Sydney Morning Herald

The Morning Edition

82 Listeners

The Quicky by Mamamia Podcasts

The Quicky

117 Listeners

Mi3 Audio Edition by Mi3 & iHeart Podcasts Australia

Mi3 Audio Edition

1 Listeners

7am by Solstice Media

7am

143 Listeners

The Imperfects by Hugh van Cuylenburg, Ryan Shelton & Josh van Cuylenburg

The Imperfects

442 Listeners

Full Story by The Guardian

Full Story

174 Listeners

The Briefing by LiSTNR

The Briefing

51 Listeners

FEAR & GREED | Business News by Fear and Greed

FEAR & GREED | Business News

10 Listeners

Mushroom Case Daily by ABC listen

Mushroom Case Daily

751 Listeners

MediaLand by ABC listen

MediaLand

0 Listeners