Unmade: media and marketing analysis

StW: Southern Cross Austereo makes up its mind about ACM; New alarm over uninvited AI scraping


Listen Later

Welcome to Start the Week, our Monday scene-setter for the week ahead. In today’s audio-led edition: Which door will the SCA management choose? And, to very few people’s surprise, the AI companies do not appear to be playing fair when crawling publishing content.

Have you considered becoming a paying member of Unmade to get the full picture? Only our paying members receive our members-only Tuesday analysis; get access to our archive where all our content is paywalled after two months; get their own copy of Media Unmade; and receive discounts on all our events.

Become a member today.

Will it be The Cat’s week?

If The Australian is correct, this may be the week where the board of Southern Cross Austereo makes up its mind about whether it wants to get into bed with Antony Catalano’s Australian Community Media.

As we discuss in the podcast, the choice boils down to two alternative paths - the pureplay audio future visualised by SCA’s management where the company’s Listnr investment begins to pay for itself; or an attempt to become a multi-platform regional powerhouse.

Also today, there’s growing evidence that AI companies are scraping news sites without permission. Meanwhile, local publishers with traffic built around SEO are becoming increasingly alarmed by Google’s AI Overviews product which threatens to cost them clicks by giving a full answer on the page.

Further reading:

* The Australian: Southern Cross ‘heavily engaged’ on ACM merger bid

* Australian Financial Review: Publishers fear this new Google AI feature will kill their traffic

* Reuters: Exclusive: Multiple AI companies bypassing web standard to scrape publisher sites, licensing firm says

* Unmade: Is it blackmail?

* Unmade: Domain becomes biggest part of Nine’s worth

Today’s episode features Tim Burrowes and Abe Udy

Editing was courtesy of Abe’s Audio, the people to talk to about voiceovers, sound design and podcast production.

Time to leave you to start your week. We’ll be back with more tomorrow.

Toodlepip…

Tim Burrowes

Publisher - Unmade

[email protected]



This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.unmade.media/subscribe
...more
View all episodesView all episodes
Download on the App Store

Unmade: media and marketing analysisBy Tim Burrowes


More shows like Unmade: media and marketing analysis

View all
Mumbrellacast by Mumbrella

Mumbrellacast

1 Listeners

Politics Now by ABC listen

Politics Now

95 Listeners

ABC News Daily by ABC

ABC News Daily

126 Listeners

Squiz Today by Squiz Media

Squiz Today

57 Listeners

The Quicky by Mamamia Podcasts

The Quicky

110 Listeners

7am by Schwartz Media

7am

144 Listeners

News Club by The Squiz

News Club

24 Listeners

Full Story by The Guardian

Full Story

160 Listeners

The Briefing by LiSTNR

The Briefing

49 Listeners

FEAR & GREED | Business News by Fear and Greed

FEAR & GREED | Business News

12 Listeners

The Daily Aus by The Daily Aus

The Daily Aus

28 Listeners

The Money Café with Alan Kohler by Eureka Report

The Money Café with Alan Kohler

32 Listeners

The Front by The Australian

The Front

32 Listeners

The Fin by Australian Financial Review

The Fin

18 Listeners

15 Minutes with the Boss by The Australian Financial Review

15 Minutes with the Boss

10 Listeners