Subscribed Podcast

Subscribed Podcast

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Subscribed Podcast episodes

  • Ep #8: Nils Vinje on the 4 "P"s of Customer Success

    Our guest on the Subscribed Podcast is Nils Vinje, a partner at Glide Consulting, a Customer Success consulting firm that helps VC-funded startups and Fortune 1000 companies lay the foundation for customer success and make renewals and expansions inevitable.

    We talk to Nils on the evolution of customer success teams, the 4 Ps that are crucial to success and other best practices.

    For transcripts and more on the Subscription Economy, head over to www.zuora.com/podcast

    28 min
  • Ep #7: Madhavan Ramanujam on Monetizing Innovation

    Madhavan Ramanujam is a partner and board member at Simon-Kucher & Partners. He advises companies of all sizes, from startups to Fortune 500s on monetization strategy and has helped bring numerous new products to market.

    His new book, Monetizing Innovation: How Smart Companies Design the Product Around the Price co-authored with Georg Tacke, Co-CEO of Simon-Kucher & Partners offers a practical, nine-step approach to improve the odds of new-product success. Through case studies – including Porsche, LinkedIn, Swarovski and Uber – the book illustrates the importance of putting the customer's willingness to pay at the very core of product design.

    Check our previous episodes of Subscribed Podcast at www.zuora.com/podcast

    34 min
  • Ep #6: Sam Jennings on Prince and the Music Streaming Business

    Our guest on the Subscribed Podcast is Sam Jennings, a web and print designer who has worked closely with leading musicians such as Prince and Pearl Jam.

    Sam spoke to us about launching and running the NPG Music Club with Prince, and the legendary musician's relationship with his fans. We also look at what today's music streaming services can learn from these early pioneers of the Subscription Economy!

    For transcripts and more on the Subscription Economy, head over to www.zuora/academy

    25 min
  • Ep #5: Talking Disruption with Jeff Potter, CEO of Surf Air

    Our guest on the Subscribed Podcast is Jeff Potter, CEO of Surf Air, an innovative, subscription based airline. Started in 2013, Surf Air flies to 12 destinations within California and operates 90 flights a day. Members can fly as much as they want for a fixed, monthly fee.

    We spoke to Jeff about the disruption the subscription business model is causing in the traditional aviation industry, the difference between loyalty programs and memberships, the challenges of pricing for a new model and lots more! Listen to the episode below or scroll down for select excerpts!

    For transcripts and more on the Subscription Economy, head over to www.zuora/academy

    30 min
  • Ep #4: Subscription Pricing Strategies with Amy Konary

    Our guest on the Subscribed Podcast is Amy Konary, Program Vice President at IDC. Konary is responsible for leading the SaaS business models and mobile enterprise applications research teams at IDC.

    Tom Krackeler and Rachel English spoke to Amy about the stages of the subscription business model, SaaS pricing strategies, and IoT monetization strategies. Listen to the episode below or scroll down for select excerpts!

    For transcripts and more on the Subscription Economy, head over to www.zuora/academy

    29 min
  • Ep #3: Pricing Strategies with Tom Tunguz

    In this episode of the Subscribed Podcast, hosts Tom Krackeler and Rachel English talk about pricing strategies with Tom Tunguz, partner at Redpoint Ventures. Tunguz also writes daily, data-driven blog posts about key questions facing startups including how to fundraise, startup benchmarks, management best practices and team building.

    More on succeeding in the Subscription Economy at https://www.zuora.com/academy/

    31 min
  • Ep #2: Subscription Marketing Strategies

    In the only podcast dedicated to the ‘Subscription Economy’, hosts Tom Krackeler and Rachel English talk to innovators, entrepreneurs, and analysts about the business shift towards recurring revenue.

    Our guest Anne Janzer is the author of the book 'Subscription Marketing: Strategies for Nurturing Customer in a World of Churn'. Anne is an experienced content marketing consultant and has worked with over a hundred technology businesses, from industry giants to innovative start-ups, helping them articulate positioning and messaging in crowded markets.

    27 min
  • Ep #1: Talking SaaS Customer Success

    In the only podcast dedicated to the ‘Subscription Economy’, hosts Tom Krackeler and Rachel English talk to innovators, entrepreneurs, and analysts about the business shift towards recurring revenue.

    Our guest for this episode is Dhaval Moogimane, Partner at Waterstone Management Group. Tune in and learn why customer success is integral to your SaaS recurring revenue business!

    24 min

About Subscribed Podcast

From the publisher's feed

In the only podcast dedicated to the 'Subscription Economy', hosts Tom Krackeler and Rachel English talk to innovators, entrepreneurs, and analysts about the business shift towards recurring revenue.