Success Unscrambled Podcast

Success Unscrambled Podcast

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Success Unscrambled Podcast episodes

  • How to Add a Facebook Admin

    Teresa needs to add a Facebook admin to her business account so that they'll be able to assist her with social media management.



    However, this is not something that she did before so she feels a bit stuck.



    You see, Facebook does not make it easy for entrepreneurs or small business owners.



    Running a business takes a lot of time and planning in advance.



    Especially when it comes to promoting your business using social media.



    If you have a Facebook group you'll know that it takes a lot of time to manage it.



    Let me know if any of this sounds familiar.



    Your business has reached that point financially to be able to outsource a number of daily and weekly tasks.



    However, you feel apprehensive about giving total strangers access to your accounts.



    Getting the help you need is important to keep you sane and to continue generating leads for your business.



    If only there was a way to safely share or give access to your social media accounts without worrying too much



    In this post, you'll learn how to add a Facebook admin to your business account plus a few other tips and tricks.







    Social Media Management



    Social media marketing is one of the key ways to continue growing awareness for your business.



    It is also great to build the know, like and trust factor with potential clients.



    Hiring a social media manager to help you achieve this ongoing task is a great idea.



    In case you don't understand the logistics involved in social media management here's a list of what's needed.




    * Create an overall marketing plan



    * Develop branded social media templates



    * Refine key messages and conversion goals



    * Map out a 12-month plan



    * Design a quarterly editorial calendar



    * Create the content



    * Schedule out 13 weeks of content at a time



    * Evaluate the analytics



    * Rinse and repeat




    Based on all the tasks involved in social media management you can see why having admin access to Facebook is pretty important.



    Of course, there are other social media platforms besides Facebook and these include Twitter, Instagram, LinkedIn, YouTube and Tik Tok.



    Pinterest is also there in the background but most social media experts will tell you that it is a visual search engine.



    Facebook Business Suite



    In order to give anyone admin access to your Facebook account, there are two things you need to have.



    These include a personal profile on Facebook as well as a Facebook business page.



    Once you have these set up it will be pretty easy to also access the Facebook Business Suite (FBS).



    If you never heard of Facebook Business Suite before then let me explain.



    Facebook Business Suite or FBS is the comprehensive platform built by Facebook for business use only.



    Using this platform allows you to access your Facebook business page as well as your Instagram business account.



    You'll be able to create and schedule posts months in advance including IG Stories.



    The "insights" feature inside FBS gives you the ability to see and analyze the performance of your social media...
    13 min
  • 21 Productivity Quotes for Entrepreneurs Who Feel Stuck

    While Marsha sat reading a couple of productivity quotes she heard someone call her name audibly.



    The sound of her own name made Marsha jump!



    You see Marsha lived in a cottage near a little forest with lots of trees and bunnies.



    There wasn't supposed to be anyone else around because she lived alone.



    So, when she heard someone calling her name it startled her.



    Marsha got up from her seat and looked out the dusty windows and through the glass doors.



    It was still bright outside because it was a little after 2 pm in the afternoon.



    She didn't see anyone which did not surprise her because the voice that she heard sounded like someone inside her head.



    Has this ever happened to you?



    Whenever your brain drifts off thinking about life in general when you're supposed to be creating your next project or other tasks.



    It's almost as if your brain decides to wake you out of a daydream.



    As an entrepreneur, you can sometimes feel stuck when it is time to do a number of important tasks.



    This is why using productivity quotes from other well-known people can help to push you forward.



    In this post, you'll learn about 20+ motivational quotes that will keep you focused and help you to become more productive quickly.







    1. Stephen King



    One of the most prolific writers of all time is Stephen King.



    He was born in 1947 and he is a well-known author of crime, horror, supernatural, science fiction and fantasy novels.



    If you know anything about writing, you'll know that it takes a certain level of discipline to write great books every year to earn a living.



    One of Stephen's famous productivity quotes can be found below.




    “Amateurs sit and wait for inspiration, the rest of us just get up and go to work.”
    Stephen King



    2. Bruce Lee



    If there's someone who will get you to your feet it must be Bruce Lee.



    Somehow I never realised that Bruce Lee died back in 1973 at the tender age of 32 from a swollen brain.



    He was known for his martial arts performances as an actor.



    As you can imagine it takes a certain level of discipline to be good at martial arts in any form.



    Here's one of Bruce's famous quotes to inspire you.




    "If you spend too much time thinking about a thing, you'll never get it done"
    Bruce Lee



    3. Henry David Thoreau



    Now is a great time to take a step back to the 1800s where we can catch up with Henry David Thoreau.



    He was an American Naturalist, poet, philosopher and essayist. Born around 1817 in Concord, Massachusetts.



    All his works, books, articles and journals amount to 20 volumes of works.



    Without further ado, here's one of his inspirational quotes.




    "It's the beauty within us that makes it possible for us to recognise the beauty around us. The question is not what you look at but what you see."
    Henry David Thoreau



    4. Benjamin Franklin



    24 min
  • 21 Productivity Quotes for Entrepreneurs Who Feel Stuck

    While Marsha sat reading a couple of productivity quotes she heard someone call her name audibly.



    The sound of her own name made Marsha jump!



    You see Marsha lived in a cottage near a little forest with lots of trees and bunnies.



    There wasn't supposed to be anyone else around because she lived alone.



    So, when she heard someone calling her name it startled her.



    Marsha got up from her seat and looked out the dusty windows and through the glass doors.



    It was still bright outside because it was a little after 2 pm in the afternoon.



    She didn't see anyone which did not surprise her because the voice that she heard sounded like someone inside her head.



    Has this ever happened to you?



    Whenever your brain drifts off thinking about life in general when you're supposed to be creating your next project or other tasks.



    It's almost as if your brain decides to wake you out of a daydream.



    As an entrepreneur, you can sometimes feel stuck when it is time to do a number of important tasks.



    This is why using productivity quotes from other well-known people can help to push you forward.



    In this post, you'll learn about 20+ motivational quotes that will keep you focused and help you to become more productive quickly.







    1. Stephen King



    One of the most prolific writers of all time is Stephen King.



    He was born in 1947 and he is a well-known author of crime, horror, supernatural, science fiction and fantasy novels.



    If you know anything about writing, you'll know that it takes a certain level of discipline to write great books every year to earn a living.



    One of Stephen's famous productivity quotes can be found below.



    “Amateurs sit and wait for inspiration, the rest of us just get up and go to work.”Stephen King



    2. Bruce Lee



    If there's someone who will get you to your feet it must be Bruce Lee.



    Somehow I never realised that Bruce Lee died back in 1973 at the tender age of 32 from a swollen brain.



    He was known for his martial arts performances as an actor.



    As you can imagine it takes a certain level of discipline to be good at martial arts in any form.



    Here's one of Bruce's famous quotes to inspire you.



    "If you spend too much time thinking about a thing, you'll never get it done"Bruce Lee



    3. Henry David Thoreau



    Now is a great time to take a step back to the 1800s where we can catch up with Henry David Thoreau.



    He was an American Naturalist, poet, philosopher and essayist. Born around 1817 in Concord, Massachusetts.



    All his works, books, articles and journals amount to 20 volumes of works.



    Without further ado, here's one of his inspirational quotes.



    "It's the beauty within us that makes it possible for us to recognise the beauty around us. The question is not what you look at but what you see."Henry David Thoreau



    4. Benjamin Franklin



    More than 100 years before Henry was born Benjamin Franklin came on the scene.
    24 min
  • How to Organise Google Drive for Business

    The story is told of a working mom of 3 who wanted to organise Google Drive for business use but she felt a bit stuck.



    You see Susan had 8 clients and she needed to find a way to manage their data effectively.



    While Susan used ClickUp to manage her daily and weekly client projects.



    Each project resulted in content that she created for her clients.



    As a result, she needed to store that content somewhere to keep it safe.



    If you ever used ClickUp or any project management software you'll know that it is easy to attach files.



    It is possible to use the Doc and Table view inside ClickUp to create content.



    However, if you are creating a lot of content daily, ClickUp can become cluttered quickly making it difficult to easily find and retrieve data.



    In this post, you'll learn how to organise your Google Drive for business making it simple to manage many clients.







    Google Workspace vs Google One



    Before looking at how you can organise Google Drive for business use, the first challenge you'll encounter is a need for more storage.



    So, let's look at the storage plans available on Google Drive.



    The free version of Google Drive comes with 15GB of storage.



    I still remember when, many years ago, 15GB was a lot of storage space.



    It's interesting how small businesses now have a need to store more data virtually.



    Google One



    In case you weren't aware of it Google One is the paid version of Google Drive for personal use.



    The price of Google One ranges from $19.99 a year (100GB) all the way up to $99.99 a year (2TB).







    The Google One price plan gives you the ability to add family members as well.



    Another added benefit is that you'll get access to Google experts on any of the paid plans.



    Google Workspace



    Small business owners with a team of assistants may prefer Google Workspace formerly G Suite.



    This is because it is the paid version of Google Drive designed for business use.



    Prices for these plans range from $6.00 (30GB) per user per month up to $20.00 (5TB) per user per month.







    The business benefits include video meetings and recordings, security and management control, custom and secure business email.



    At the end of the day, it really depends on your business needs to choose between Google One or Google Workspace.



    Mapping Out Your Drive Hierarchy



    If you plan to hire a team or build out an agency, it is super important to map out the structure of your folders.



    Let's look at three different examples of service businesses using Google Drive.



    The 3 service businesses I'm going to feature are:




    * Web Design Agency



    * Social Media Management



    * Launch Management Agency




    Let's look at each one in turn so that you'll understand how to organise Google Drive for business.



    Web Design Agency



    Any web design agency will tell you that they have a specific process for onboarding their clients.



    When a client signs up with a web design agency they'll need to sign a contract and complete an intake form.
    15 min
  • How to Organise Google Drive for Business

    The story is told of a working mom of 3 who wanted to organise Google Drive for business use but she felt a bit stuck.



    You see Susan had 8 clients and she needed to find a way to manage their data effectively.



    While Susan used ClickUp to manage her daily and weekly client projects.



    Each project resulted in content that she created for her clients.



    As a result, she needed to store that content somewhere to keep it safe.



    If you ever used ClickUp or any project management software you'll know that it is easy to attach files.



    It is possible to use the Doc and Table view inside ClickUp to create content.



    However, if you are creating a lot of content daily, ClickUp can become cluttered quickly making it difficult to easily find and retrieve data.



    In this post, you'll learn how to organise your Google Drive for business making it simple to manage many clients.







    Google Workspace vs Google One



    Before looking at how you can organise Google Drive for business use, the first challenge you'll encounter is a need for more storage.



    So, let's look at the storage plans available on Google Drive.



    The free version of Google Drive comes with 15GB of storage.



    I still remember when, many years ago, 15GB was a lot of storage space.



    It's interesting how small businesses now have a need to store more data virtually.



    Google One



    In case you weren't aware of it Google One is the paid version of Google Drive for personal use.



    The price of Google One ranges from $19.99 a year (100GB) all the way up to $99.99 a year (2TB).







    The Google One price plan gives you the ability to add family members as well.



    Another added benefit is that you'll get access to Google experts on any of the paid plans.



    Google Workspace



    Small business owners with a team of assistants may prefer Google Workspace formerly G Suite.



    This is because it is the paid version of Google Drive designed for business use.



    Prices for these plans range from $6.00 (30GB) per user per month up to $20.00 (5TB) per user per month.







    The business benefits include video meetings and recordings, security and management control, custom and secure business email.



    At the end of the day, it really depends on your business needs to choose between Google One or Google Workspace.



    Mapping Out Your Drive Hierarchy



    If you plan to hire a team or build out an agency, it is super important to map out the structure of your folders.



    Let's look at three different examples of service businesses using Google Drive.



    The 3 service businesses I'm going to feature are:



    * Web Design Agency* Social Media Management* Launch Management Agency



    Let's look at each one in turn so that you'll understand how to organise Google Drive for business.



    Web Design Agency



    Any web design agency will tell you that they have a specific process for onboarding their clients.



    When a client signs up with a web design agency they'll need to sign a contract and complete an intake form.



    The client would also need to supply a branding guide a...
    15 min
  • How to Make a Line Graph in Google Sheets [In 5 Minutes]

    If you dislike financial reports and you are wondering how to make a line graph in Google Sheets.



    I've got just the right step-by-step solution for you using one of the easiest online line graph makers.



    Taking a bunch of data and turning it into a graph can be very helpful for your business.



    However, if you have a history of falling asleep during financial management presentations.



    Or your eyes glaze over whenever you see a complex spreadsheet.



    Then I can totally relate to your allergy to data analysis.



    For example, a number of years ago, I was doing a postgraduate course in business and IT.



    The class was big and it took place two evenings a week.



    I went into the class with the sole intention of staying awake.



    No matter how hard I tried I always ended up falling asleep during the class.



    If only there was a way to create line graphs in Google sheets on the fly.



    In this post, you'll learn how to create line graphs in Google Sheets and the best ways to use them to become more successful.







    Best Uses of Line Graphs



    Before I dive into showing you how to create your precious line graph.



    Let's spend some time looking at when to use them.



    Line graphs are best used to show information that changes over time.



    So, a few good use cases include a change in:



    * Temperature* Income or Revenue* Depreciation values* Energy use (Electricity + Heating)* Expenditure* Business growth



    As you can see there are many instances where creating a line graph will benefit you and your business.



    It'll help you track your performance over time.



    One key aspect of creating line graphs is that it'll also help you with budgeting.



    A cool aspect of line graphs is that it comes in different types.



    Let's spend some time looking at line graph types so you'll know which one to use when.



    Types of Line Graphs



    Did you know that there are 3 different types of line graphs? Of course, there are different types of graphs apart from line graphs.



    These 3 types include:



    * Simple line graph* Multiple line graph* Compound line graph



    To help you understand the differences among these 3 line graphs let's look at each one in turn.



    Simple Line Graph



    As the name suggests a simple line graph is the type of graph that can be plotted using a single line.



    It shows the relationship between two variables. For example, time vs temperature or time vs money.



    Multiple Line Graph



    What makes a multiple line graph different is that this graph type is plotted with two or more lines.



    It is often used to display two or more variables over a specific period of time. For example, income + expenditure over the same time period.



    Compound Line Graph



    Just when you thought a multiple line graph was complex the compound line graph trumps them all.



    Well, a compound line graph breaks the data down into different types.



    This one isn't as easy to explain without showing you a visual example. So, I'll show you one later in this resource.







    16 min
  • How to Make a Line Graph in Google Sheets [In 5 Minutes]

    If you dislike financial reports and you are wondering how to make a line graph in Google Sheets.



    I've got just the right step-by-step solution for you using one of the easiest online line graph makers.



    Taking a bunch of data and turning it into a graph can be very helpful for your business.



    However, if you have a history of falling asleep during financial management presentations.



    Or your eyes glaze over whenever you see a complex spreadsheet.



    Then I can totally relate to your allergy to data analysis.



    For example, a number of years ago, I was doing a postgraduate course in business and IT.



    The class was big and it took place two evenings a week.



    I went into the class with the sole intention of staying awake.



    No matter how hard I tried I always ended up falling asleep during the class.



    If only there was a way to create line graphs in Google sheets on the fly.



    In this post, you'll learn how to create line graphs in Google Sheets and the best ways to use them to become more successful.







    Best Uses of Line Graphs



    Before I dive into showing you how to create your precious line graph.



    Let's spend some time looking at when to use them.



    Line graphs are best used to show information that changes over time.



    So, a few good use cases include a change in:



    * Temperature* Income or Revenue* Depreciation values* Energy use (Electricity + Heating)* Expenditure* Business growth



    As you can see there are many instances where creating a line graph will benefit you and your business.



    It'll help you track your performance over time.



    One key aspect of creating line graphs is that it'll also help you with budgeting.



    A cool aspect of line graphs is that it comes in different types.



    Let's spend some time looking at line graph types so you'll know which one to use when.



    Types of Line Graphs



    Did you know that there are 3 different types of line graphs? Of course, there are different types of graphs apart from line graphs.



    These 3 types include:



    * Simple line graph* Multiple line graph* Compound line graph



    To help you understand the differences among these 3 line graphs let's look at each one in turn.



    Simple Line Graph



    As the name suggests a simple line graph is the type of graph that can be plotted using a single line.



    It shows the relationship between two variables. For example, time vs temperature or time vs money.



    Multiple Line Graph



    What makes a multiple line graph different is that this graph type is plotted with two or more lines.



    It is often used to display two or more variables over a specific period of time. For example, income + expenditure over the same time period.



    Compound Line Graph



    Just when you thought a multiple line graph was complex the compound line graph trumps them all.



    Well, a compound line graph breaks the data down into different types.



    This one isn't as easy to explain without showing you a visual example. So, I'll show you one later in this resource.







    16 min
  • Freelancer vs Independent Contractor – What’s the Difference [6 Places Hiring Now]

    Are you trying to understand the difference between a Freelancer vs Independent Contractor?



    You know what? The answer might surprise you in this gig economy.



    The world as we know it is finally changing and with it comes the complexity of new working conditions.



    Many of us were born into a world where it was normal to go to school for 12-15 years (all of our young lives).



    This was necessary to obtain a piece of paper that would give us the confidence to say that we are qualified to do a job.



    Never mind the fact that the very piece of paper is sitting in a box somewhere growing old.



    It's even possible that you don't even know where that piece of parchment paper with the fancy writing is.



    Together with signatures of people you never met or will never meet.



    Did I mention the fact that the piece of parchment paper is worth thousands of dollars? Lol!!



    Anyway, let's not talk about the joy of going to college for 6-10 years so that we can avoid the tears altogether.



    In the post, you'll learn all about the terms freelancer vs contractor and why you need to understand the difference.







    Freelancer Definition



    So, in order to keep this as objective as possible, I'm going to use a well-known source.



    According to Wikipedia, a Freelancer is someone who is self-employed and not tied to any particular employer over the long term.



    In some cases, freelancers work with agencies that represent clients.



    These agencies resell freelancers labour to these end clients for a profit.



    So, from the look of this definition, Freelancers can choose who they would like to work with to a certain extent.



    You're probably thinking that this sounds a little bit like heaven on one hand.



    However, it feels like it is lacking some level of security.



    Later on in this resource, I'll spend some time looking at the pros and cons.



    Up next, let's look at the contractor.



    Contractor Definition



    Now that you have a rough idea of who a Freelancer is and what they do.



    Let's look at the definition of a Contractor.



    Again Wikipedia states that a Contractor is a person or company that performs work on a contract basis.



    While it is not as exciting as you thought it would be at least it gives you some insight into contract work.



    You are probably thinking that the definition of a Freelancer sounds a lot more exciting.



    There's also the question of how this compares to a regular employee.



    In one sense a contractor is a temporary employee without employee benefits.



    In a short while, I'll go into the pros and cons of being a contractor.



    For now, let's spend some time looking at the Freelancer in more detail.



    Types of Freelance Jobs



    In the modern world, freelance jobs are mainly digital and virtual.



    What I mean by this is that in most cases there is no need for you to be physically present at your client's place of business.



    So, here are 10 examples of freelance jobs.



    * Executive Assistant* Digital Marketer* Bookkeeper* Accountant* Soc...
    17 min
  • Freelancer vs Independent Contractor – What’s the Difference [6 Places Hiring Now]

    Are you trying to understand the difference between a Freelancer vs Independent Contractor?



    You know what? The answer might surprise you in this gig economy.



    The world as we know it is finally changing and with it comes the complexity of new working conditions.



    Many of us were born into a world where it was normal to go to school for 12-15 years (all of our young lives).



    This was necessary to obtain a piece of paper that would give us the confidence to say that we are qualified to do a job.



    Never mind the fact that the very piece of paper is sitting in a box somewhere growing old.



    It's even possible that you don't even know where that piece of parchment paper with the fancy writing is.



    Together with signatures of people you never met or will never meet.



    Did I mention the fact that the piece of parchment paper is worth thousands of dollars? Lol!!



    Anyway, let's not talk about the joy of going to college for 6-10 years so that we can avoid the tears altogether.



    In the post, you'll learn all about the terms freelancer vs contractor and why you need to understand the difference.







    Freelancer Definition



    So, in order to keep this as objective as possible, I'm going to use a well-known source.



    According to Wikipedia, a Freelancer is someone who is self-employed and not tied to any particular employer over the long term.



    In some cases, freelancers work with agencies that represent clients.



    These agencies resell freelancers labour to these end clients for a profit.



    So, from the look of this definition, Freelancers can choose who they would like to work with to a certain extent.



    You're probably thinking that this sounds a little bit like heaven on one hand.



    However, it feels like it is lacking some level of security.



    Later on in this resource, I'll spend some time looking at the pros and cons.



    Up next, let's look at the contractor.



    Contractor Definition



    Now that you have a rough idea of who a Freelancer is and what they do.



    Let's look at the definition of a Contractor.



    Again Wikipedia states that a Contractor is a person or company that performs work on a contract basis.



    While it is not as exciting as you thought it would be at least it gives you some insight into contract work.



    You are probably thinking that the definition of a Freelancer sounds a lot more exciting.



    There's also the question of how this compares to a regular employee.



    In one sense a contractor is a temporary employee without employee benefits.



    In a short while, I'll go into the pros and cons of being a contractor.



    For now, let's spend some time looking at the Freelancer in more detail.



    Types of Freelance Jobs



    In the modern world, freelance jobs are mainly digital and virtual.



    What I mean by this is that in most cases there is no need for you to be physically present at your client's place of business.



    So, here are 10 examples of freelance jobs.



    * Executive Assistant* Digital Marketer* Bookkeeper* Accountant* Soc...
    17 min
  • How to Edit Your LinkedIn Profile

    The world has finally woken up to the reality that work, as we know it, is shifting and you are wondering how to edit your LinkedIn profile.



    It's amazing to be alive at a time when the standard 9-5 jobs are being questioned.



    When employees are demanding more flexibility from their employers.



    The dream of a cushy corner office is a thing of the past.



    Employers and business owners are finally realising that everything that employees have been demanding for years is truly possible.



    So, as an employee, contractor, freelancer or small business owner you want to make the most of your LinkedIn profile.



    You are wondering what you should write now.



    How to improve your LinkedIn profile to attract to right employers or clients.



    What needs to happen to stand out from the crowd.



    Is it possible to list a side hustle as well as your current job title?



    In this post, you'll learn the different sections of LinkedIn and how to edit them to attract the right leads to your profile.







    About LinkedIn



    If you are one of my regular readers or listeners you'll understand the importance of looking at the history or background of social media platforms.



    Did you know that LinkedIn is a professional networking site that launched as a company back in 2003?



    It feels like it was always there as a company but it is only older than Facebook by 1 year.



    There are around 750 million registered users of the LinkedIn platform across 200 countries.



    What's even more interesting is that the key revenue generator of LinkedIn is selling information about its LinkedIn members.



    Earlier this year I also created a resource about Facebook and its revenue generation.



    You can take a look at how Facebook generates 28.5 billion dollars here.



    The sad truth is that LinkedIn became a subsidiary of Microsoft back in 2016.



    In case you are wondering how much revenue LinkedIn generates it is 10 billion dollars a year.



    There are over 20,000 people working at LinkedIn and their IPO occurred back in January 2011.



    LinkedIn Sections



    So, let's spend some time looking at the various sections in your personal profile on LinkedIn.



    There are several sections that make up your profile page.



    Top Section



    At the very top of your profile, you'll have the following details.



    * Name* Title/role* Current company* Country* Total Connections* Banner* LinkedIn Profile picture







    As you can see in the above image all of these items are essential in order to paint a picture or tell a story about yourself.



    About



    The about section or LinkedIn summary gives your potential employer or client some more information about you.



    It is also a great place to talk about what you can bring to the table and the results you achieved for your clients.



    Remember that this is only a summary of your skills.



    Work Experience



    The next section is about your actual projects at each company or client where you executed tasks in order to achieve goals.
    20 min

About Success Unscrambled Podcast

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Simplified Marketing for Creative Entrepreneurs