Want to learn how to build memorable brand experiences?

In this episode, Brian Mazza — lifestyle entrepreneur and founder of HPL (recently acquired by Life Time) — shares his insights on how he scaled a fitness brand, where the industry is headed, and what it takes to stand out in today's content-driven world.

Whether you're building a business or just obsessed with brand strategy, this one's for you. Especially if you're trying to cut through the noise in the era of short attention spans.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

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Submit your questions here: www.marketingexamined.com/podcast

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Follow Alex & Brian on Twitter and IG

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Want to make over $10K a month from content? Brian reveals the 4 viral patterns every brand and creator needs to know.He covers:- Guinea Pig Content (trend testing)- How to tell a compelling story- Building desire and relatability through ungatekeeping- Competitor callout and trust jacking- The new creator community: Hit MakersEnjoy the episode!

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

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Make ads that win (without getting lucky): https://motionapp.com

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Turn your customer support into a revenue engine: https://www.richpanel.com/

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WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

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WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

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NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, Alex and Brian sit down with Paddy Galloway to discuss how to breakthrough on YouTube and win in 2026. From how to ideate, create thumbnails, structure your stories, down to the strategy we should execute, all of it is packed in this episode.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

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WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

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WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

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NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, Alex and Brian cover the social media defining shifts brands need to focus on now if they want to win on social in 2026. The game isn't getting easier to play, and therefore, the rules of engagement are entirely different than 2025.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

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NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, Alex sits down with Matt Choi, a successful creator, athlete, and entrepreneur. We discuss how to develop a signature series, when you should ditch a content concept, how to lock in brand deals, how to start as creator and then evolve into a category leader, how to pivot, and how to deal with the haters or negativity online.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, Alex breaks down the entire playbook to win on Instagram in 2026 after driving hundreds of millions of views for brands. There's 12 key elements to succeed. And the same tactics and playbooks that worked in 2025, won't work in 2026.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, Alex and Brain provide a masterclass on storytelling that provides immense value to any brand. They break down how to craft compelling narratives, position your unique perspective, and turn real experiences into stories that actually convert.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In today's episode, Brian & Alex dive into the luxury pricing strategy of Jacques Marie Mage. Topics covered include what stories to tell about your products, which tactics to use to influence buying psychology and why most high priced items practice the art of delayed gratification. You'll want to bust out the notepad for this one. Enjoy!

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, I interview Simon Kim, one of the founders of Creator Camp who's building a studio that's empowering creators to take over the big screen. And they're funding the movies themselves. Like Baron Ryan's Two Sleepy People film that was written, shot, produced, and in-theatres in less than 100 days. This is Camp Studios and how they're taking down hollywood.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1

In this episode, Brian and Alex break down 7 macro trends influencing performance at big brands in 2026. From nano influencers to live shopping, they cover every marketing trend your brand needs to know about before heading into the New Year.

As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.

--------------------

WANT FREE GAME? Or just have a question for Brian & Alex?

Submit your questions here: www.marketingexamined.com/podcast

OR email us at [email protected]

--------------------

WATCH THE PODCAST ON YOUTUBE:

For full video versions, and short highlights of every episode, head to

https://www.youtube.com/@marketingexamined?sub_confirmation=1

NEWSLETTER:

For growth playbooks, deep dives, and marketing case studies, get subscribed at

www.marketingexamined.com

--------------------

Follow Alex & Brian on Twitter and IG

www.twitter.com/@alexgarcia_atx

www.twitter.com/@brian_blum1