Join Carl Pei for a wide-ranging conversation about where the tech industry is heading in 2026 - and why Nothing is on a mission to make tech for the next generation. In this session, Carl will reflect on how the consumer tech industry became closed and predictable, and why the next era will require a different mindset. He will share his perspective on some of the biggest shifts facing the industry, including the rise of AI-native hardware, and how AI is becoming a core part of the product experience. The conversation will also touch on Nothing’s own next chapter - from its continued push into audio to the brand’s growing physical footprint with new store openings planned across New York City, Tokyo, London, and India this year. Join Carl for a conversation about rebuilding belief in consumer technology, not by constant product launches, but thoughtful design, cultural relevance and products that people genuinely want to live with.

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We’re entering an era where AI doesn’t just answer questions—it takes action. From calendar scheduling to full-stack coding, agentic systems are gaining autonomy, unlocking powerful capabilities and introducing novel risks. How do we secure systems that can act on our behalf? Who’s accountable when they fail? In this presentation, Dhamani and Engler, co-authors of the bestselling book Introduction to Generative AI, explore the future of safety, security, and human oversight in a world where AI systems don’t just assist us—they act for us.

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Your marketing dashboard is likely missing half the story. Impressions, clicks, and keyword rankings were built for a world where Google sent traffic to websites. When 60% of searches end in AI-generated answers without clicks, those metrics don't fully connect to revenue. AI traffic from platforms like ChatGPT and Perplexity is already converting at 4-5x the rate of traditional search for some brands — but most marketing teams can't see it, let alone measure it. This session introduces the measurement framework for AI-first marketing: answer share (how often you appear in AI responses), citation rate (how often you're referenced as a source), and AI-driven conversions (revenue from users who never clicked a traditional link). We'll discuss how to design attribution experiments that prove impact, connect your brand’s AI visibility to actual business outcomes, and build an executive dashboard that ties AI performance to revenue.

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Modern CMOs have cracked the code: AI doesn't kill authenticity—it supercharges it. In this session, several CMOs skip the hype to share what actually works. They've turned algorithms into empathy and data into deeper human connections. No fluff, no buzzwords—just the real wins, messy learnings, and breakthrough moments that separate leaders from followers. These aren't your typical "AI will save us all" stories. They're practical insights on building marketing that genuinely serves people, not just metrics.

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Every brand has a scent, whether designed or not. Now, brand leaders can control it. This panel explores the frontier of scent branding and the new AI-powered technology that enables it. With the development of olfactory intelligence (OI), brands can harness our most powerful sense, capturing consumers’ memories and influencing their associations. Hear from Generation by Osmo’s Founder and Master Perfumer on how OI has made fragrance accessible for brands and creators of all sizes, and from brand leaders harnessing its power to develop signature scents, including the Museum of Pop Culture.

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This session explores psychedelic science and federal Right to Try (RTT) law, which allows patients with life-threatening conditions to access investigational treatments outside of clinical trials. Featuring experts who helped pass historic psychedelic research legislation in Texas and Arizona, the panel will examine the scientific, legal, and ethical considerations of making these powerful but under-researched compounds accessible under RTT. Discussion will cover the current state of psychedelic research, pathways to FDA authorization, and how to qualify for compassionate use of psychedelics.

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An ancient African medicine, Iboga, contains the most powerful psychedelic on the planet - ibogaine. Known for decades in the underground of the West as a profound interrupter of drug addiction, U.S. military veterans have been fleeing to Mexico to access ibogaine treatment in a desperate struggle to save themselves from the physical, psychological, and spiritual ravages of war. Recent medical discoveries related to ibogaine’s impact on the brain suggest that it may also be the most sophisticated molecule on the planet, holding revolutionary potential to transform the lives of millions across the world whose debilities are not responsive to synthetic pharmacology. The pursuit of ibogaine’s medicalization within the United States is a daunting mission uniting diverse communities with common afflictions against institutional obstacles which expose and illuminate the dysfunctions of power over people as well as the monumental opportunity we now have for people to prevail over power.

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Across the country, platforms like Meta and the NYC MTA are blocking ads and posts that mention vaginal health, fertility or menopause— censoring essential medical terms and allowing misinformation to spread. In this panel, brand leaders and marketers will explore how censorship is shaping the way women’s health is discussed— or not discussed— in public spaces, and how companies are navigating censorship challenges. It will examine why naming matters and how bold, stigma-breaking messaging can educate, empower, and shift the narrative.

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As authoritarian regimes globally expand digital control through AI-powered surveillance, censorship algorithms, and language policing, free expression faces coordinated attacks. These systems now share tools of repression across borders. In response, youth resist in whispers—through creativity and digital dexterity, they craft encrypted defiance. This panel explores how coded memes, slang, guerrilla art, and diaspora networks fuel encrypted defiance, reshaping protest through cracks in the digital firewall—online and on the ground. This session is organized by the Human Rights Foundation.

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Football is a cultural institution in America – it’s even taken over its own day of the week. But at the same time, its newest form, flag football, is still in its early stages. With the sport’s forthcoming debut at the 2028 Los Angeles Olympics, flag football is at an inflection point, scaling from community and high school leagues to the world’s biggest sporting stage. In many ways, flag football is operating like a startup inside one of the world’s biggest legacy organizations. It has the agility, accessibility and grassroots appeal of a disruptive product, while also having the NFL’s platform and resources to help it scale. This session will explore how the sport is growing internationally, why it resonates with the next generation of athletes, and what lessons innovators can take off the field by learning about what it takes to create the next Olympic sport.

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