"You're not just putting a mark on a page; you're betting on yourself."

Notable Moments

03:50 – Origin story of Epic Universe development

06:57 – Designing IP-based lands and the role of Celestial Park

09:54 – Favorite finished experiences in Epic Universe

13:01 – Creating the How to Train Your Dragon land

14:40 – How every past job informed Jason's future work

20:12 – Career growth through risk and taking a chance on yourself

26:41 – Writing The Haunted Mansion book and pitching Disney

31:43 – The backstory of Pirates of the Caribbean book

Jody Maberry welcomes Jason Surrell, originating creative director for Epic Universe. They reflect on the creative journey behind Universal's newest park. Jason shares how the project began, the early brainstorming that led to immersive lands like the Wizarding World and Super Nintendo World, and how his background with Disney and Universal prepared him for this moment. He also talks about the emotional side of creative work, taking risks, and the courage it takes to leave a steady job in favor of something uncertain but potentially incredible. Plus, stories behind his beloved books on The Haunted Mansion and Pirates of the Caribbean.

Read the blog for more on this epic conversation with Jason Surrell.

Connect with Jason

LinkedIn - Jason Surrell

The Haunted Mansion Book

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