In this episode of Talkin sMACK with David Strug of The Spa Dash, we talk about business strategies most beauty entrepreneurs forget about and the mistakes they make. From fostering a stellar reputation to mastering lead generation, the conversation delves into the multifaceted approach you can employ to thrive in the competitive beauty industry. The discussion explores the significance of reputation management in a digital age, where positive online reviews and client testimonials serve as crucial assets for attracting new customers. David also shares insights into their app, The Spa Dash, which includes many features that help you nurture the relationships you have, as well as generate leads, based on the reputation you've built.

This podcast episode ventures into the realm of client retention, uncovering the secrets behind creating lasting relationships in an industry where trends and preferences are constantly evolving.

From personalized customer experiences to ongoing engagement initiatives, David sheds light on how to navigate the delicate balance between innovation and tradition to keep your clientele coming back for more. This podcast interview offers a rare glimpse into the dynamic world of beauty business strategies, providing listeners with actionable takeaways to enhance their own practices in this ever-evolving field.

Check out - $100 off your monthly subscription The Spa Dash

Follow @thespadash

Follow MacK @itsmackenzieg

Use code: POD20 for 20% off online courses, in-person training, and coaching

In this episode of Talkin' sMACK, we're diving deep into the essential elements of social media growth, with a special emphasis on two crucial factors: building a thriving community and showing up authentically as yourself.

Gillian Young https://www.instagram.com/youngmarketingllc/

is a business owner, specializing in helping businesses grow their brands on social media. She is an absolute joy to be around and I was so happy to have her on the pod!

Don't forget to take a screenshot, tag us both, and share on your stories!

MacKenzie's Instagram https://www.instagram.com/itsmackenzieg/

Code: POD20 for 20% off itsmackenzieg.com/programs

On this episode of Talkin sMACK, we have Autumn on, we're diving deep into mental health, the power of giving yourself grace, managing anxiety, and exploring unexpected passions. It's a rollercoaster ride through the human experience, and I promise, you'll come out of it feeling inspired and uplifted.

MacK's online courses: Use code POD20 for 20% off

itsmackenzieg.com/programs

MacK's Instagram

https://www.instagram.com/itsmackenzieg/

Autumn's links

https://linktr.ee/queenxautumn

Autumn's Instagram

https://www.instagram.com/queenxautumn__/

On this episode of Talkin sMACK, Tiffani Mitchell shares her experience with managing people and boosting revenue in the salon business. She discusses creating contests to make upselling fun for employees. She also touches on the importance of hiring at the right time, teaching employees how to maximize their time, and breaking down goals into small attainable ones. Tiffani offers coaching services, and courses to help aspiring salon owners do it correctly, avoiding mistakes MacK and Tiffani both made in the beginning of salon ownership. Tiffani also emphasizes the importance of understanding your end goal and creating time freedom in the end. She shares her experience scaling back her work schedule and establishing systems and a team to allow her to step away from client work. The episode ends on a positive note, with the speakers paving the way for the future of the lash industry and promoting healthy business practices.

FOLLOW TIFFANI ON INSTAGRAM:

https://www.instagram.com/thetiffanimitchell/

TIFFANI'S LINKS:

https://tiffanimitchell.com/links/

FOLLOW MACK ON INSTAGRAM:

https://www.instagram.com/itsmackenzieg/

MACK'S ONLINE COURSES:

itsmackenzieg.com

On this episode of Talkin sMACK, our guests, Alison Mittelstaedt and Tyler Hulsey, discuss their love for travel and how it's more achievable than people may think. They share tips on budgeting and planning for travel, along with their favorite destinations. They also touch upon the benefits of documenting and sharing travel experiences on social media, and Alison even shares her success with running a food account on Instagram. Tune in for all the travel and foodie inspiration!

FOLLOW ALISON&TYLER TRAVELS https://www.instagram.com/alisonandtylertravels/

FOLLOW SEATTLE TASTY VIBES https://www.instagram.com/seattletastyvibes/

 FOLLOW MACK www.instagram.com/itsmackenzieg/

MACK’S ONLINE COURSES itsmackenzieg.com

On this episode of Talkin sMACK, Cecilia discusses the importance of understanding financial metrics for small business owners. She emphasizes how important it is to overcome blockages and seek guidance when it comes to money. Cecilia offers a support group for her students where they can ask questions and get support in understanding how to manage finances with tools like QuickBooks. She believes that investing in courses and having a hunger for learning can lead to personal growth and success. Tune in to learn more about managing finances, changing mindsets to view money as a tool rather than something to hoard, and how to create new habits to become a successful business owner.

FOLLOW CECILIA

instagram.com/ceciliawiscomb

b

https://www.tiktok.com/@ceciliawiscomb?_t=8cmW6TnjyJP&_r=1

CECILIA’S WEBSITE

Live webinar on budgeting (free) will be Wednesday, June 7th at 1 pm pst.

Course launches June 14th and only available for 5 days! 

Join waitlist here: https://www.ceciliawiscomb.com/quickbooksforbeautyproswaitlist 

Code Mack10 for 10% off

FOLLOW MACK

instagram.com/itsmackenzieg

MACK’S ONLINE COURSES

itsmackenzieg.com

POD20 for 20% off courses, coaching, + in-person training

On this episode of Talkin sMACK, we dive into the world of business and entrepreneurship with lash artist-turned-business owner Michelle of Paris Lash Academy. Michelle shares her journey from a self-taught lash artist to owning her own brand and managing a team of 42. She discusses the importance of confidence and humility in successful business owners and offers advice on how to push through struggles and grow your business. Michelle also talks about her program, Paris Pays Your Bills, which gives out $20,000 every month to support Lash artists. We learn about her experiences with delegating tasks and seeking out professionals to help build her business in the areas she needed. Join us for an inspiring discussion and valuable insights into the world of running your own business!

Website: https://parislashacademy.com/

Instagram: https://www.instagram.com/parislashacademy/

TikTok: https://www.tiktok.com/@parislashacademy

MacK’s Instagram: https://instagram.com/itsmackenzieg

MacK’s online courses: macklash-co.teachable.com

On this episode of Talkin sMACK, we hear from Kayla who shares her journey from being a full-time lash artist to flourishing as a creative director for Carlee of Lash Reality. Despite managing a salon and clients, she knew she wanted more. Partnering with Carly on website redesigns and product launches, they now view themselves as business partners rather than just employees. The episode discusses building connections, rewarding ambassadors, and the importance of delegation in your business to avoid burnout and reach your goals. Carlee and Kayla highlight the importance of building relationships with people who understand your brand and share your values. They stress that the collision of creativity and monetization is essential to success, and micromanaging can be detrimental to growth potential.

Follow Carlee on Instagram https://www.instagram.com/lashreality/

Follow Kayla on Instagram https://www.instagram.com/vaudelashes/

Shop Lash Reality https://lashreality.com/

Use code: MACK for 10% off

Follow MacK on Instagram https://www.instagram.com/itsmackenzieg/

Check out MacK’s online courses macklash-co.teachable.com

This week on Talkin sMACK, we welcome, Rejie, a detail-oriented individual who discovered her passion for the lashing industry during her last year of undergrad. She had just gotten accepted into Masters in Counseling but needed a flexible job that would challenge her enough with her detail-oriented skills. Fast forward, she started her lashing business and had her first viral post within two months, catapulting her career. After prioritizing her business over her passion for counseling to focus on her brand, Rejie's business became more successful. She chose to focus on her business and has been thriving ever since.

Follow Rejie on Instagram https://www.instagram.com/unfold.esthetics/

Follow MacK on Instagram https://www.instagram.com/itsmackenzieg/

MacK's Online Courses macklash-co.teachable.com

Today's guest, Karen talks all about how she wove sex into conversations with her clients, inclusivity in the lash industry, and the DRAMA that ensued last year. This wannabe sexologist speaks on getting comfortable with your partner(s), how the lash community needs more diversity, and so much more. Take a screenshot wherever you listen and tag us both on Instagram! We hope you love this episode of Talkin sMACK!

Follow Karen on Instagram https://www.instagram.com/kuren.co

https://www.instagram.com/kurenafterdark

Karen's links https://msha.ke/thekurenco

Follow MacK on Instagram https://www.instagram.com/itsmackenzieg/

MacK's Online Courses macklash-co.teachable.com