Talking Business Now

Talking Business Now

By Kelly Scanlon & C-Suite RadioBusinessEntrepreneurship
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Talking Business Now episodes

  • Solar Highways: Pathways to a More Sustainable Future?

    Our guest is Scott Brusaw, owner of Solar Roadways, a company that proposes to turn highways and parking lots into giant solar-energy arrays.

    The company got a huge boost when George Takei, who played Star Trek's Sulu posted about the company to his 8 million plus social media followers. Solar Roadways, which is being crowdfunded on Indiegogo, saw their campaign pass the $2 million mark as the post went viral, making it the most successful project in Indiegogo’s history.
    Learn more about the Solar Roadways story, the potential of the concept and the barriers to its adoption.

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    26 min
  • The Story Behind Glamajama's "Overnight" Success, with Heather Schuck

    In this episode, Heather Schuck, CEO and founder of the leading children’s brand Glamajama, shares how her children's fashion line has become a favorite of celebrities, how she's been able to get hundreds of boutiques throughout the states and overseas to carry the line, and how she got exclusive with Target, JCPenney, Sears, BuyBuyBaby, BedBathandBeyond, Amazon, Nordstrom, and Barneys.

    Heather is a well respected and admired mom entrepreneur. Despite her lack of fashion or business experience, she was able to turn her failed eBay hobby into a multi-million dollar company with her uncompromising will, eagerness to learn, and endless determination. She's also the author of the Working Mom Manifesto.
    In 2010, Heather launched the mom community website, glamaLIFE.com, a 50,000+ strong online community that encourages its members to indulge in the glama lifestyle and “embraceLIFE. getINSPIRED. beGLAMA.”
    As you might expect, her greatest role is being a full-time, stay-at-home mom to her three young children.
    Schuck’s work and story has been featured on the Today Show, Oprah, the Early Show, USA Today, Access Hollywood, Entertainment Tonight, Extreme Makeover: Home Edition, Fox & Friends, Only in America, Entrepreneur Magazine, and others.

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    31 min
  • The LinkedIn Edge, with J.D. Gershbein

    Meet J.D. Gershbein, the man best known as the "LinkedIn Catalyst." Gershbein is CEO of Owlish Communications and the author of the upcoming book, “The LinkedIn Edge:Creating a Psychological Advantage in Social Business.”

    In this episode, J.D. will share insights for making the most of your time on LinkedIn, including how to:
    Create a great LinkedIn profileAvoid some of the biggest mistakes people make on LinkedInUse Groups to your advantageDevelop effective Company PagesLeverage LinkedIn's new Publishing platform

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    30 min
  • Best Email Marketing Practices—And How to Avoid the Pitfalls, with Jessica Best

    With a sea of emails swelling in our inboxes, you'd think email marketing would be the last way to get your company's marketing message across, right? Not so, says Jessica Best, the Digital Marketing Evangelist at emfluence, who notes that email marketing is still one of the most effective tools for communicating to customers and prospects. But, there's a right and a wrong way to do it.

    Tune in as Jessica provides tips and strategies on how to create effective email marketing campaigns that people actually look forward to receiving—and the pitfalls to avoid so your emails don't wind up in the trash, and your company doesn't end up with legal trouble!

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    26 min
  • Privacy and the Internet, with Duck Duck Go Founder & CEO Gabriel Weinberg

    Gabriel Weinberg founded search engine Duck Duck Go in 2008 with one key differentiator from his other powerful competitors: Duck Duck Go does not track its users: they don't collect or share personal data. The search engine also puts "instant" answers above any links and ads; features a clean design; does not bias search results towards what they think particular users would already agree with; and is driven by community, not just algorithms and servers.

    Tune in to hear the story of Duck Duck Go's founding, how it's tripled its numbers in the last year, and how the company makes money if it doesn't collect and share information.

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    28 min
  • Recalibrate: Strategies for Accelerated Growth, with Susan Spaulding

    This week's guest is Susan Spaulding, the founder and leader of Recalibrate Strategies. The consultancy leverages her vast experience as a business owner and strategist, as well as her expertise in marketing, communications and insights to help organizations recalibrate their business and brands. In this episode, Susan will be sharing the highlights of her recently released book, Recalibrate: A Strategic Guide for Accelerated Growth.

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    29 min
  • Telling the Story of Southwest Airline's Culture, with Linda Rutherford

    Joining host Kelly Scanlon is Linda Rutherford, vice president of communications and outreach at Southwest Airlines. Linda has been with SWA since 1992 and guides media relations, employee relations and communications, as well as emergency response and strategic public relations. Today we'll hear how SWA has built its culture and become one of the most successful brands in business.

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    28 min
  • The Tasteful Olive, with owner Jeanne Mackay

    Jeanne Mackay, owner of The Tasteful Olive, shares the story behind the specialty food retail store she opened in Overland Park a few years ago. The Tasteful Olive was named the Kansas Women-Owned Business of the Year, Retail Firm; the 2010 Downtown Overland Park Business of the Year; and the 2012 Purveyor of the Year by the Greater Kansas City Chefs Association. 

     

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    28 min
  • The Art of War for Small Business, with Becky Sheetz-Runkle

    Our guest Becky Sheetz-Runkle is a business author and writer, speaker, strategic marketer and martial artist. She’s with us to talk about her newest book, The Art of War for Small Business and how small business owners can apply the principals of Sun Tzu to achieve success in their companies.

    Her previous book, Sun Tzu for Women: The Art of War for Winning in Business, has been called a “must read” by Today’s Chicago Woman, recommended by Baseline magazine to their C-level readers, mentioned in The Economist, and featured in Today’s Financial Women. Becky is a recognized authority on critical topics for women in business, a former Washington Business Journal columnist and is frequently interviewed for topics related to women in business and strategic marketing.
    She’s been featured and quoted in The American Management Association’s Journal, The Glass Hammer, Femme-O-nomics, MarketingProfs, PRNews, MSN Careers, Inc. magazine, BNET, Advertising Age, DM News, Amtrak’s Arrive Magazine, Baseline, Globe and Mail, careerintelligence, and more.

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    30 min
  • Brandy McCombs Shares the Nuts and Bolts of Building Her Construction Business

    Joining host Kelly Scanlon is Brandy McCombs, who shares her less-than-traditional route from the restaurant business in Ohio and Florida to founding International Builders & Consultants Inc. IBC specializes in high-end architectural millwork installation in the casino, amusement and health care fields and has participated in several high visibility projects in the Kansas City area. The daughter of an entrepreneur, Brandy knew she wanted to own her own business by the time she was six years old. She just had to discover what that business would be . . .

     

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    26 min

About Talking Business Now

From the publisher's feed

Get the inside scoop on how America’s most successful entrepreneurs are transforming their industries. On each episode of Talking Business Now, you'll meet one of your fellow business owners, founders…

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