Talking Business Now

By Kelly Scanlon & C-Suite RadioBusiness Entrepreneurship

Talking Business Now episodes

September 20, 2013 Tracking Down the 60 Most Interesting Business Leaders
Like a lot of us, Sean Spence of Caledon Virtual had a crazy idea. He made a list of the 60 most interesting people in business and decided he was going to meet all of them. Unlike most people, though, Sean has actually been pursuing that goal.
Join me as I talk with Sean about his quest, what he's learned from people like E-Myth author Michael Gerber, and why you should think about following your own crazy idea.

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23 min
September 13, 2013 Stretching Employee Strengths - Paul
Today's guest is Paul Brewerton, the co-founder of Strengths Partnership. Paul discusses what businesses can do to understand and find their employees' "sweet spots"—the intersection of what they do best and what really energizes them about work.
Paul and his business partner James Brook have just written a book, Stretch: Leading Beyond Boundaries, which shows entrepreneurs how to push themselves and their teams to the upper ranges of their abilities.
Join us as wediscuss ways you can make the most of your talents and your team's!

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28 min
September 06, 2013 Texting and Driving Can Be a Business Killer Too
According to a recent survey by AT&T, almost half of commuters reported texting while driving. Some of them could be your employees ... or even you!
Join this week's guests, AT&T Missouri President John Sondag, and HR specialist Belinda Waggoner, as they discuss "It Can Wait," a new public awareness campaign designed to discourage distracted driving—and why it matters to your small business. Belinda will also discuss the steps business owners can take to prevent texting and driving disasters when employees are driving on the job.

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25 min
August 30, 2013 Marketing to Millennials - Jeff Fromm
Our guest today, Jeff Fromm, is the co-author of the book "Marketing to Millennials: Reach the Largest & Most Influential Generation of Consumers Ever." Today he shares the keys for how businesses can successfully tap into this powerful segment of the marketplace.
Jeff has been actively studying Millennials for several years now. In addition to his book,Jeff is the author of a number of reports on Millennials and frequently speaks about marketing to Millennials to private corporations and organizations such as the Association of National Advertisers (ANA), International Franchise Association (IFA), and the American Association of Advertising Agencies (4As). In 2011, he spearheaded the development of American Millennials: Deciphering the Enigma Generation, a Barkley report based on research conducted with Service Management Group and The Boston Consulting Group.
Jeff is the founder of Share.Like.Buy, an annual conference on marketing to Millennials.
Jeff is executive vice president of an independent advertising agency and has 25 years of hands-on experience marketing major brands, including SONIC, Hallmark, Build-A-Bear Workshop, KC Masterpiece, and Payless. Prior to joining Barkley, Jeff had his own consulting firm, which he sold in 2008.

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20 min
August 23, 2013 Why Brands Fail in a Crisis - David Johnson
When a crisis hits a company, the first 72 hours shape public opinion. And a bad response impacts the viability of your brand. Here to talk with us today about how even the smallest businesses can suffer the negative consequences of a PR disaster - and what to do about it before that happens - is David Johnson, an expert in crisis communications who's often called on by the media when a major brand makes the news because of their handling of a crisis. He has appeared on CNN, CNBC, FOX News, NBC and CBS.
In this episode, he discusses why so many brands and businesses are caught unprepared and what the key components of a crisis communications plan are.

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21 min
August 16, 2013 Living the 12-Week Year - Brian Moran
Imagine where you could take your business if you could do in three months what it takes most people a year to accomplish. This week's guest, Brian Moran, has written a new book, the New York Times best-seller, The 12 Week Year, to help you do just that. In this episode, Brian shares the strategies for shortening your executive cycle from a year to twelve weeks, getting more done, and enjoying the results.
Brian is a former manager and executive with PepsiCo, UPS and Northern Automotive, and he's consulted with dozens of world-class companies, including Coldwell Banker and Medtronic.

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31 min
August 09, 2013 Sun Tzu for Women: The Art of War for Winning in Business
Our guest Becky Sheetz-Runkle is a business author and writer, speaker, strategic marketer and martial artist. She’s with us to talk about how women can apply the principals of Sun Tzu to achieve success in business. Her book, Sun Tzu for Women: The Art of War for Winning in Business, has been called a “must read” by Today’s Chicago Woman, recommended by Baseline magazine to their C-level readers, mentioned in The Economist, and featured in Today’s Financial Women. Becky is a recognized authority on critical topics for women in business, a former Washington Business Journal columnist and is frequently interviewed for topics related to women in business and strategic marketing.
She’s been featured and quoted in The American Management Association’s Journal, The Glass Hammer, Femme-O-nomics, MarketingProfs, PRNews, MSN Careers, Inc. magazine, BNET, Advertising Age, DM News, Amtrak’s Arrive Magazine, Baseline, Globe and Mail, careerintelligence, and more.

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27 min
August 02, 2013 Silpada Designs - Back in the Family After Avon Sale
Silpada Designs is one of the country’s most inspirational success stories. Silpada, a company built by women, for women, was founded in 1997 by Bonnie Kelly and Teresa Walsh. Both were stay-at-home moms who discovered they could turn their love of jewelry and knack for styling their friends into a successful business. Together they have turned a basement-born business they started with $25 each into a thriving international company with millions of customers.
Silpada Designs is the world’s largest sterling silver jewelry home party company with operations in the United States and Canada. In 2004, retail sales exceeded $50 million. The founders sold to Avon in 2010 for $650 million. Just last month, the original founders bought Silpada back from Avon for a fraction of the price they sold at. And, now a new generation is taking the reins at the company.
This week's guests, Kelsey Perry and Ryane Delka, are the daughters of the company founders and they are now Silpada's new co-presidents. Join us as they talk about their families' recent repurchase of Silpada, what it’s like to grow up “Silpada-ish”—and where the business is headed next.

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27 min
July 26, 2013 The Dangers of Quick & Easy Communication: Geoffrey Tumlin
Quicker isn't always better, especially when it comes to communication. New technology lets us talk, tweet, text and more faster than ever—but we can make bigger mistakes, too, and damage relationships in the process.
In his new book Stop Talking, Start Communicating, communications expert Geoffrey Tumlin offers practical tips on becoming a more productive communicator and avoiding alienating people. Join us as Geoffrey discusses ways "old school" communication can trump next-generation technology.

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49 min
July 19, 2013 Heather Schuck, Glamajama CEO: Work-Life Balance Is a Myth
We welcome Heather Schuck, CEO and founder of the leading children’s brand Glamajama. Heather is a well respected and admired mom entrepreneur. Despite her lack of fashion or business experience, she was able to turn her failed eBay hobby into a multi-million dollar company with her uncompromising will, eagerness to learn, and endless determination. She's also the author of the Working Mom Manifesto.
Heather shares how her children's fashion line has become a favorite of celebrities, how she's been able to get hundreds of boutiques throughout the states and overseas to carry the line, and how she got exclusive with Target, JCPenney, Sears, BuyBuyBaby, BedBathandBeyond, Amazon, Nordstrom, and Barneys.
In 2010, Heather launched the mom community website, glamaLIFE.com, a 50,000+ strong online community that encourages its members to indulge in the glama lifestyle and “embraceLIFE. getINSPIRED. beGLAMA.”
As you might expect, her greatest role is being a full-time, stay-at-home mom to her three young children.
Schuck’s work and story has been featured on the Today Show, Oprah, the Early Show, USA Today, Access Hollywood, Entertainment Tonight, Extreme Makeover: Home Edition, Fox & Friends, Only in America, Entrepreneur Magazine, and others.

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32 min

About Talking Business Now

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Get the inside scoop on how America’s most successful entrepreneurs are transforming their industries. On each episode of Talking Business Now, you'll meet one of your fellow business owners, founders…