A real conversation:
“Your seller’s Zestimate just went down. They should accept the offer before my buyers see that.” -Buyer Agent
“So, if the Zestimate went up your buyers would be ready to pay more?” -Glen
Silence.
Everyone trusts the Zestimate… right up until it disagrees with them.

In this episode of Talking Realty, Glen breaks down one of the biggest myths in real estate: that an online home value estimate is the same as market value. Whether you’re selling with a Realtor, selling on your own, or buying a home, relying too heavily on a Zestimate can lead to costly pricing mistakes.

You’ll learn why so many buyers, sellers, and even agents believe the Zestimate—until it no longer supports their position—and why online estimates are only one small piece of the pricing puzzle. Glen explains what actually determines your home’s value, how buyers really make decisions, and why the market always has the final say.

The episode also tackles several common misconceptions, including:

Why Zestimate is a guess, not a price, not an appraisal, and definitely not market value.
Why home appraisals become outdated the very next day
How using active competition will change yoru pricing strategy
How comparable sales, active competition, and buyer activity reveal your home’s true value
The teeter-totter of average pricing that gets overlooked

If you’re trying to maximize your sale price while avoiding the mistakes that keep homes sitting on the market, this episode will change the way you think about pricing forever. Remember: “Your home’s value isn’t determined by a robot—it’s determined by what a ready, willing, and able buyer will pay today.”

Book a free pre-selling strategy call and we’ll walk you through a pricing strategy tailored to your home and your selling goals.

“The luxury of selling to an investor is you can leave whatever you want and walk away.”

In this episode of the Talking Realty Podcast, Glen sits down with real estate investor and construction expert Steven Clark of Eagle RE Properties to discuss one of the most misunderstood options available to home sellers: selling directly to an investor for cash.

You’ve probably seen the “We Buy Houses” signs, received unsolicited texts, or wondered whether a cash offer is a smart move or a costly mistake. Steven pulls back the curtain on how cash investors really operate, how offers are calculated, and when selling to an investor may actually be the best solution for your situation.

In this episode, you’ll learn:

✅ When selling to an investor makes sense
✅ How cash investors determine their offers
✅ The difference between a legitimate investor and a ‘bad actor’
✅ How inherited and distressed properties are often handled
✅ What homeowners should ask before accepting a cash investor offer
✅ When listing on the MLS may be the better choice

Whether you’re facing foreclosure, dealing with an inherited property, going through a divorce, relocating for work, or simply don’t want to spend thousands on repairs, this episode will help you understand your home selling options, avoid common pitfalls, and spotred flags in investor offers.

if it turns out selling ‘retail’ is right for you, don’t pay 6% to get in the MLS. Book a free pre-selling strategy call and join the thousands of Ohio home sellers who keep thousands of dollars in their pocket at closing.

Guest Spotlight: Steven Clark

Steven is a real estate investor, construction expert, and founder of Eagle RE Properties. With more than 15 years of experience buying, renovating, and selling homes, Steven specializes in helping homeowners facing difficult situations such as foreclosure, inheritance, major repairs, relocation, or other circumstances that require a fast, as-is sale. His passion for transforming distressed properties and helping sellers find practical solutions has made him a trusted resource throughout the Greater Cincinnati and Northern Kentucky markets.

Website: www.eaglereproperties.com/
Phone: (513) 224-6890

“A new kitchen may make you happier, but a new front door might make you more money.”

Home sellers ask us all the time:

Should I remodel before I sell?
What projects are actually worth the money?
How much value will I get back?
Should I stay and renovate or move instead?

In this episode of Talking Realty, Glen sits down with remodeling expert Monica Lewis, President of J.S. Brown & Company, to tackle the questions homeowners wrestle with every day.

You’ll walk away knowing:

Whether you’re preparing to sell next month, next year, or just trying to decide if your current house still fits your lifestyle, this episode will help you make smarter decisions with your time, money, and home when it comes to tackling renovations. When you’re ready to get on the market, book a free pre-selling strategy call and join the thousands of Ohio home sellers who keep thousands of dollars in their pocket at closing.

Guest Spotlight: Monica Lewis

Monica has 30 years of experience in the residential construction industry and joined J.S. Brown & Co. in 2002. Currently, she oversees all departments at J.S. Brown & Co. and enjoys working with her clients from the earliest stages of their project design, through the final walk-through. She holds a Bachelor of Fine Arts in Interior Design from the Columbus College of Art and Design, is a Certified Master Kitchen and Bath Designer (NKBA), and a Master Certified Remodeler/Universal Design Certified Professional (NARI).

Website: www.jsbrowncompany.com
Email: [email protected]
Phone: 614-291-6876

“Surprises are deadly to real estate transactions.”

In our previous episode, we showed you how to attract unrepresented buyers, verify their finances, and avoid scams before a showing ever takes place.

In this episode, Glen picks up where that conversation left off and walks you through everything that happens next—from scheduling safe showings and handling buyer questions to turning interest into offers and successfully managing a transaction all the way to closing.

You’ll learn:

If you want to understand how successful home sales actually happen, this episode gives you the same practical systems we use every day with Ohio home sellers.

Missed the previous episode about screening buyers and avoiding scams? Start there first, then come back and finish the process.

Got a deal together over but want a professional  to make it official, legal, and then quarterback the entire process all the way through to closing? We do that. Book a call to learn more about our off market and transaction management only options.

“If you want more money for your home, stop waiting for unrepresented buyers to magically appear. Go attract them on purpose.”

In this episode Glen explains why unrepresented buyers can be the best outcome for home sellers (no buyer-agent commission, cleaner communication, faster decisions, and fewer deal-derailing agendas) while helping you decipher which buyers are real and which ones are time-wasters or scams.

You’ll learn:

Unrepresented buyers can save you from paying a buyer’s agent commission, if they’re legit. We help tons of unrepped buyers and sellers come together every day. We can customize a package that works for your needs, book a call to join the thousands of Ohio home sellers who keep thousands of dollars in their pocket at closing.

What happens when a buyer starts out with no agent… and then suddenly brings in a Realtor after the deal is almost done?

In this episode of Talking Realty, Glen and Taysia break down a real seller situation where a last-minute buyer agent entered the deal, changed the terms, added confusion, and nearly caused the whole thing to fall apart.

We cover what home sellers need to know when selling FSBO or working directly with an unrepresented buyer, including how to protect your bottom line, avoid surprise commission issues, handle “standard” contract language, and stay calm when negotiations get messy.

You’ll learn:

✅ What to do when a buyer suddenly hires an agent
✅ Why no one can force you to pay a buyer agent commission
✅ How buyer-seller rapport can help save a deal
✅ Why “standard” contract terms are still negotiable
✅ How earnest money, penalties, and extensions can protect sellers

If you want to avoid costly real estate mistakes, this episode will help you know what to watch for before a deal goes sideways.

Book a free pre-selling call to learn how our family’s flat fee brokerage is changing real estate to help home sellers keep more of their hard-earned equity at closing.

Selling your home isn’t (always) just about price. It’s about buyer perception and emotional connection.

In this episode of Talking Realty, Glen sits down with professional home stager Stacey Bradford of Intertwine Design to break down one of the most overlooked parts of the home selling process: staging.

If you’re on the fence about staging, this episode brings data and real life examples that show exactly why buyer’s resonate more with a staged home and how that emotional response can lead to faster sales and better offers.

Glen and Stacey cover:

Plus, Glen and Stacey weigh in on AI staging and discuss the psychology of buyers, how clutter and oversized furniture sabotage showings, and why “you can’t get your first 30 days back on the market.”

Whether you’re a FSBO seller, preparing to list with an agent, or just trying to maximize your home’s value, this episode is packed with practical advice that can help your home sell faster and for more money.

Book a free pre-selling call to learn how our family’s flat fee brokerage is changing real estate to help home sellers keep more of their hard-earned equity at closing.

Guest Spotlight: Stacey Bradford

Stacey has over 30 years of experience working in real estate, staging, and design. She has a passion for creating beautiful spaces that clients will want to gather, entertain, and grow in. She blends what’s important to a client with design ideas that will stand the test of time.
Website: www.intertwinedesignco.com
Email: [email protected]
Phone: (513) 886 – 7653

“You’re not paying 6% for better results—you’re paying 6% for the same result, later.”

Today Glen walks Taysia through two seller situations: both want to cancel their flat fee listing and go with a traditional realtor. This begs the questions: What could another Realtor actually do differently for you?

By the end you’ll know the most common sales tactics Realtor’s use in your living room, why most of them are B.S., and how a “Realtor friend” ended up costing their seller $30,000.

Book a free pre-selling call to learn how our family’s flat fee brokerage is changing real estate to help home sellers keep more of their hard-earned equity at closing.

It’s been nearly two years since the NAR commission lawsuits and settlements that lead to major changes regarding compensation in real estate. These changes should have resulted in more transparency, real negotiation, and an end to behind-the-scenes commission deals.

But in reality? Not much has changed.
Agents are still calling before showings to lock in commission, expecting 3%, and generally not willing to negotiate even when they bring a less-than-stellar offer to the table.

In this episode, Glen and Taysia are tackling what they’ve actually seen change since the settlement, real examples of what sellers are facing from agents, and how to negotiate commissions in a way that won’t kill the deal.

If you are ready to ditch the percentage ‘success tax’ that commissions have become and instead only pay for the services you need, list with us or Book a free pre-selling call to learn how our family’s flat fee brokerage is changing real estate to help home sellers keep more of their hard-earned equity at closing.

“Buyers don’t engage unless they believe they can get a deal.”

That’s true whether you’re auctioning your home or selling it the traditional way. Buyers are always chasing a deal. You do it too at the grocery store, shopping sales, everywhere. Give them the prospect of a deal, and watch the offers roll in.

Today, Glen is joined by licensed auctioneer Mike Brandly of Brandly Real Estate and Auctions. They cover:

If you’re thinking about selling your home and want decades of pricing strategy working in your favor, this is a must-listen. You’ll walk away knowing how to create a bidding war, whether you auction your home or list it the conventional way.

Book a free no-obligation call where we can discuss your selling goals and how to reach them.

Guest Spotlight: Mike Brandly

Mike runs Brandly Real Estate and Auctions and is a licensed auctioneer and real estate broker. Having been involved in thousands of auctions over his career, he is also a nationally recognized expert in real estate auctions.
Mike is also a longtime instructor at the Ohio Auction School and Hondros College, where he has trained auctioneers and real estate professionals for over 26 years. Known for his deep understanding of auction strategy, buyer psychology, and the “prospect of a deal,” Mike helps sellers determine when an auction is the right fit and how to execute it successfully.

Phone:   (614)461-9229
Website:   mikebrandlyauctioneer.wordpress.com