After a career of more than 20 years in the communications and marketing industry at the intersection of branding and digital, Rachelle Houde Simard is a social strategist specialized in community building. She works with brands and organizations seeking to build better relationships with their communities whether they be composed of their clients, users, employees, audiences, donors or even neighbours, both online and in person. In 2018, Rachelle founded an online community for Québec-based digital communications professionals which today hosts more than 12,000 members. As well as being a speaker and a consultant, she is currently writing Sociable, a French-language business book about community management as a strategic advantage in a hybrid world, slated for release in Fall 2023.
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