Taproom Success

Taprooms: How to Craft an Encore Experience

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How can you build a memorable experience for your taproom guests? Think like a rock band.

It's the end of the concert and the band has left the stage. Time for an encore. The crowd claps, chants, hoots, and hollers! And the band comes back and delivers and amazing performance that you will never forget.

In today's episode we talk about how you can craft an 'encore performance' for your taproom guests to keep them coming back time and again.

Some 'encore' ideas:

  • We took care of your last drink. Thanks again for visiting.” (An unexpected, but greatly appreciated gesture)

  • “Here’s a sticker. Hope to see you soon.” (A little touch, that will keep me thinking about the brewery while at home)

  • “Safe travels back to Norfolk.” (A sign showing that the staff learned something about me)

    • ...more
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    Taproom SuccessBy TaproomSuccess.com
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