Craft Beer Professionals

CBP Connects San Diego is almost here, happening from December 10-12. Join us for a conversation to discover why you need to attend and how it can help you see greater success.

14 interactive workshops, 3 nightly receptions (AleSmith, Pure Project, North Park), a trade show, and your opportunity to connect with other industry decision makers.

This conversation features:

Join us in-person for CBP Connects

Half workshop, half networking

San Diego, CA | December 10-12, 2024

Grab your spot now at https://cbpconnects.com/

Download the brand new CBP Connects App: https://app.craftbeerprofessionals.org/

In the craft beer world, where a new brewery seems to sprout up every day, a fresh logo alone won’t set you apart. Join the Brand Weaver in this rollercoaster presentation designed specifically for brewery owners ready to dive deeper than mere aesthetics. Discover the core differences between a simple redesign and a full on rebrand. This session will guide you through the key top five strategies to keep in mind when rebranding your brewery. More importantly, we’ll explore the tangible benefits and real results a successful rebrand can deliver. Learn how to not just refresh your image, but how to resonate with beer lovers in a way that sustains and grows your business. Don’t miss the chance to transform your brewery from just another name in the market to a standout brand.

There are few certainties in life: birth, death, taxes, and The Brand Weaver (Tim) overthinking his bio until it almost implodes. Yet, here’s a bio! Born in a lab under the watchful eyes of mad scientists (think wild grey hair and maniacal laughs), The Brand Weaver was an accidental result of an experiment gone slightly awry. Instead of better buttering toast, they created a branding guru. Emerging from his test tube amidst a dazzling explosion, The Brand Weaver was destined to help businesses dominate their markets. With over 15 years of experience and a client list featuring big hitters like DC Comics, Warner Brothers, and Kamado Joe, he’s mastered the art of captivating audiences and crafting standout brands—think a Cannibal Corpse fan at a Harry Styles gig!

Huge thanks to CDR BeerLab + ABS Commercial for all your support on our Fall Virtual Conference.

Join us in-person for CBP Connects San Diego

Half workshop, half networking

San Diego, CA | December 10-12, 2024

Grab your spot now at http://cbpconnects.com/

Table Tap introduced the concept of self-pour draft beverages to the United States back in 2006. Not only have we helped pioneer approvals for self-pour across almost all 50 states, but we have also been a driving force in the growth and prevalence of self-pour within taprooms, breweries, bars, and many other types of venues.

In this presentation, we look forward to discussing what factors have led to the proliferation of self-pour systems within the US. One huge contributor has been the surge in popularity of craft beers over the past decade and the more recent surge in popularity of “non-beer” draft options. Another huge contributor has been the COVID pandemic and how that has shifted customer behavior and their desired customer experience.

We recognize that some people have strong opinions on self-pour systems. In this presentation, we will be debunking some of the common misconceptions around a self-pour model. These misconceptions are related to the cleanliness of self-pour systems, the cost of self-pour systems, the benefits of self-pour systems, the features and versatility of self-pour systems, and the impact self-pour has on a venue’s labor and the customer experience. We look forward to educating the group on each of these points!

Table Tap is the first company worldwide to market and sell self-service draft beer technology. Responsible for the launch and proliferation of the Pour Your Own movement in the United States and its “approval” by alcohol authorities in almost all 50 states. Our goal is to innovate and automate taproom operations to improve the bottom line while simultaneously providing the most interactive and engaging customer experience so your patrons come back time and time again.

Table Tap provides solutions for breweries and taprooms across the country. In addition to our flagship WallTender and TableTender self-pour technology, Table Tap also offers draft systems and its own in-house POS system to provide operators with the most turnkey solution on the market. Table Tap is driven by innovation and continues to use the most up-to-date technology within the industry. Cheers, and always remember to #PourYourOwnBeer.

Join us in-person for CBP Connects

Half workshop, half networking

San Diego, CA | December 10-12, 2024

Grab your spot now at cbpconnects.com

Download the brand new CBP Connects App: https://app.craftbeerprofessionals.org/

CBP Connects San Diego is almost here, happening from December 10-12. Join us for a conversation to discover why you need to attend and how it can help you see greater success.

14 interactive workshops, 3 nightly receptions (AleSmith, Pure Project, North Park), a trade show, and your opportunity to connect with other industry decision makers.

This conversation features:

Join us in-person for CBP Connects

Half workshop, half networking

San Diego, CA | December 10-12, 2024

Grab your spot now at https://cbpconnects.com/

Download the brand new CBP Connects App: https://app.craftbeerprofessionals.org/

The Robot House Team, in Oklahoma City, have just completed the One Well Brewing, in Kalamazoo, Michigan, brand refresh.

Wood, Barrel, and Time: The Art of Crafting World-Class Barrel-Aged Beers Unveil the Secrets of Mastering Barrel-Aged Beer Wood, Barrel, and Time is not just another brewing guide; it’s a journey into the heart of one of the most revered and mysterious processes in the world of craft beer: barrel aging. This book is for the dreamers, the doers, and the dedicated brewers who believe that great beer is more than just a beverage—it’s an art form shaped by patience, innovation, and an intimate connection to tradition. Whether you’re an experienced brewer looking to elevate your craft or a passionate enthusiast eager to understand the magic behind every barrel-aged pour, Wood, Barrel, and Time is your definitive guide. Join us for a conversation with Marcus Baskerville to learn more about his book and what’s been keeping him busy.

Marcus Baskerville is the co-founder and former director of Brewing for Weathered Souls Brewing Company in San Antonio, Texas. Marcus also serves as President of the National Black Brewers association. Renowned for his innovative brewing techniques and exceptional beers, Baskerville has led the brewery to national acclaim. His standout creations include award-winning barrel-aged stouts and diverse IPAs. Baskerville is also the creator of the Black is Beautiful initiative, a global collaboration among breweries to support racial justice causes that has raised over $6.5 million. His dedication to quality and community activism has positioned him as a leading figure in the craft beer industry, earning nominations and accolades, including a James Beard Award semi finalist nomination and 40 under 40 Wine Enthusiast Top Taste Makers.

Grab you copy: https://www.amazon.com/Wood-Barrel-Time-Art-Aging/dp/B0DGQJ6S4D

Join us in-person for CBP Connects

Half workshop, half networking

San Diego, CA | December 10-12, 2024

Grab your spot now at https://cbpconnects.com/

Welcome to Logistics Unpacked, the podcast that takes you behind the scenes of the logistics and supply chain industry with a special focus on the beverage sector. Hosted by Brandon Arnold, COO & Co-Founder of Brew Movers, we dive into the current challenges, market forecasts and solutions in small package shipping, parcel logistics, and the intricacies of the beverage supply chain. Whether you’re a business owner looking to streamline your shipping process or a supply chain enthusiast, this podcast provides practical insights and actionable advice to help you navigate logistics going into 2025.

Unpacks the problems and privileges of pursuing a career of passion by exploring work inside craft breweries.

Most owners started a brewery because they were passionate about beer and wanted to make great product. In the current climate of the industry, making great beer is the baseline of what is needed to be a successful business. With rising costs and lower sales, knowing all aspects of your business is more important than ever. Join us to discuss data points you should be looking at to help grow and maintain your business.

There are more craft breweries (cideries, meaderies, distilleries…) than ever before, and competition for the attention and loyalty of craft beer drinkers is fiercer than ever. There is a huge advantage to effectively providing and communicating value to those drinkers. So what do craft drinkers value? How can we creatively communicate that value? Let’s get some smart people from around the craft beverage industry together and talk about it.

In this panel:

Panelists:

Moderator: Chris Ovelay, Founder/CEO of Get Hoptimized (Marketing)

Join us in-person for CBP Connects

Half workshop, half networking

San Diego, CA | December 10-12, 2024

Grab your spot now at cbpconnects.com