For additional resources for #eventprofs visit www.productionvaluematters.com
Matthew sits down with Nicola Kastner, powerhouse CEO of the exclusive Event Leaders Exchange (ELX), to uncover what’s really shaping event strategy in 2025
. From navigating economic turbulence to adapting to global policy shifts, they dive into the biggest challenges—and the smartest strategies—event leaders need to know.
What you’ll learn:
- The impact of rising costs and budget constraints on event strategies
- How policy shifts are creating uncertainty in the events industry
- Maintaining DEI values in a changing political climate
- The economic risks of rising tariffs on event production costs
- The importance of embracing hybrid event strategies
Nicola Kastner brings over 15 years of experience in event marketing strategy, including her previous role as global vice president of event marketing strategy at SAP. Recognized as a top woman in events by Event Marketer Magazine and inducted into the Canadian Meetings Hall of Fame, Nicola offers valuable insights on navigating the complex challenges facing the industry today.
If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts and Spotify.
Host LinkedIn: linkedin.com/in/matthewbyrnecsep
Guest LinkedIn: linkedin.com/in/nicolakastnerProduction Value Matters: The Business Event Podcast is handcrafted by our friends over at: fame.so
Previous guests include: Nick Borelli of Zenus Inc, Jonathan Kazarian of Accelevents, Mahoganey Jones of Event Specialists Inc, Sarah James of Live Nation, Kim Washington of NBA, Jacob Zucker of Morgan Stanley, Carrie Davenport of Altria and Catherine Chaulet of Global DMC Partners
Check out our three most downloaded episodes:
- Measuring Value in Your Events: Insights from Jodi Collen, Director of Meetings and Events at Great Clips
- Educating Clients and Managing Expectations in Event Production with Fransiska Weckesser
- The Intersection of Event Planning and Psychology with Victoria Matey of Matey Events
For additional resources for #eventprofs visit www.productionvaluematters.com
Check out our 3 most downloaded episodes:
- Measuring Value in Your Events: Insights from Jodi Collen
- Educating Clients and Managing Expectations in Event Production with Fransiska Weckesser
- The Intersection of Event Planning and Psychology with Victoria Matey
Hosted on Acast. See acast.com/privacy for more information.